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Warwick Business School
Building on 40 years of innovation, diversity, and success
1967                                                                             1977                                                                        1987                                                                1997                                                                                                                                                                2007
  Students        24                                                                Alumni     965                                                              Alumni 3,400                                                        Alumni 10,700                                                                                                                                                       Alumni 21,500
  Staff            5                                                                Students   204                                                              Students 815                                                        Students 3,160                                                                                                                                                      Students 7,539
  Courses          3                                                                Staff       41                                                              Staff     104                                                       Staff      263                                                                                                                                                      Staff      304
                                                                                    Courses      6                                                              Turnover 3.1m                                                       Turnover 12.4m                                                                                                                                                      Turnover 36.5m
                                                                                                                                                                Courses    11                                                       Courses      17                                                                                                                                                     Courses     26




                                                                                                                                                                                                                                                                                                                                                                                                                         Alumni




  1967                1969                         1973                1976            1978                 1981          1983          1985                              1989                            1994                                   1998                    2000            2001           2002          2003           2004            2005         2006          2007
  Two years after      First                         Roger                Derek         Robert Dyson            Thom Watson George Bain     Peter Doyle                         Robin Wensley                   Robert Galliers                        Robert Dyson            WBS is the first   WBS is again    Phase 2 of WBS   Guardian          Five new          The Times       With three       WBS celebrates
  the University       undergraduate                 Fawthrop             Waterworth    becomes Chair           becomes Chair becomes Chair becomes                             becomes Chair                   becomes Chair                          becomes                 UK business        awarded the     Scarman Road     survey of top     professors join   Good            new specialist   40 years of
  is formed, SIBS      course                        becomes Chair        becomes Chair of SIBS                 of SIBS       of SIBS       Director of the                     of WBS                          of WBS                                 Dean of WBS,            school to          highest rating opens             employers         WBS. Seven        University      masters          innovation,      Students
  (The School          launched                      of SIBS              of SIBS                                                           Warwick MBA                                                                                                leading the             be triple          for the quality                  rates WBS         more are in       Guide 2006      degrees,         diversity, and
                                                                                                                MSc in                                                                                          The launch of                                                                                                                                                                           success
  of Industrial                                                                                                                             by full-time                                                                                               School for a            accredited by      of its research                  graduates         the process of    places WBS      and the MSc
                                                                                                                Management                                                                                      the Warwick
   Business                                                                                                                                study                                                                                                      second time             AACSB, AMBA,                                        as most           recruitment       as the best     Management,
                                                                                                                 Business                                                                                      MBA by                                                                            Phase 1 of WBS                                                                                        Phase 3a of
  Studies)                                                                                                                                                                                                                                                                      EFMD                                              employable                          overall         WBS now has
                                                                                                                Studies                     Launch of the                                                       modular study                          WBS is formally                            Scarman Road                                                                                          WBS Scarman
  springs to life                                                                                                                                                                                                                                                                                                                  in the UK                           undergraduate   ten masters
                                                                                                                becomes the                 Warwick MBA                                                                                                admitted                Howard             opens                                                                                                 Road opens       Staff
  as one of the                                                                                                                                                                                                                                                                                                                                                        business        courses
                                                                                                                Warwick MBA                 by evening                                                                                                 to PIM                  Thomas                                              Wharton 
  first business                                                                                                                                                                                                                                                                                  my.wbs                                                               education
                                                                                                                by full-time                 integrated                                                                                               (Partnership in         becomes Dean                                        WBS agree
  schools in the                                                                                                                                                                                                                                                                                  community                                                            provider in
                                                                                                                study                       study                                                                                                      International           of WBS                                              exclusive
  UK, with Brian                                                                                                                                                                                                                                                                                  web site                                                             the UK
                               1970                                                                                                  1984             1986           1988            1990                                                           Management)                                                                 undergraduate
  Houlden as                                                                                                                                                                                                                                                                                      launched
                                                                                                                                                                                                                                                                                                                                   exchange
  Chair
                               Launch of the                                                                                          Centre for       SIBS is one     WBS takes its   The number of                                                                                                                               programme
  Hugh Clegg                   Industrial                                                                                             Small and        of three UK     present name    academics at
  appointed                    Relations                                                                                              Medium Sized     business
                                                                                                                                                                       MBA teaching
                                                                                                                                                                                       WBS reaches                                                                                                                                                                                                                       Turnover
  founding                     Research Unit                                                                                          Enterprises      schools to                      100
                                                                                                                                                                       centre opens
  Professor                                                                                                                           begins           be rated as
  of Industrial                                                                                                                       operations       ‘outstanding’
  Relations                                                                                                                                            by UGC in

          1968                        Growth at WBS                                                                                                   the research
                                                                                                                                                       selection
                                                                                                                                                                                                                                                                                                                                                                                                                         Programmes

          First three                                                                                                                                  exercise
          masters                      Since 1967 WBS has achieved successful growth in all areas.                                                     The launch of
          courses                                                                                                                                      the Warwick
          launched                                                                                                                                     MBA by
                                                                                                                                                       distance
                                                                                                                                                       learning


1967                                                                              1977                                                                         1987                                                               1997             1998               1999   2000             2001             2002            2003                2004            2005            2006             2007




                                                                                                                                                                                                       1995
                                                                                                                                                                                                       Sue
                                                             1977                                                                                                                                      Bridgewater
                                                                                                                                                                                                       becomes the
                                                             MSc                                                                                     1989                                              first Warwick
                                                             Management                                                                                                                                MBA to achieve
                                                              Business                                                                              A seminar                                         a PhD
  mid-1960s                                                Studies                                                                                 in the ‘new’                                                                        2000                                    2007
                                                             students                                                                                MBA teaching
  View from the                                                                                                                                      centre                                                                              Valerie                                    Phase 3a of
                                                                                                        1980                                                                                                                            Lachman                                    WBS Scarman
  library towards
  Rootes Social                                                                                         Social Studies                                                                                                                   becomes                                    Road opens
  building                                                                                              building under                                                                                                                   the 2,000th
                                                                                                        construction                                                                                                                     graduate of
                                                                                                                                                                                                                                         the Warwick
                                                                                                                                                                                                                                         MBA
Building on 40 years of innovation, diversity, and success
Warwick, consistently one
                                                           of the most entrepreneurial
                                                           universities in the country
                                                           Lambert Review, 2003

                                                           Strong friendships, team spirit,
                                                           and an enduring international
                                                           network of contacts developed
our vision                                                 over the year. My fellow
                                                           participants came from 40
To be a leading thought-developer and innovator            countries around the world,
among global business schools                              and with a massive range of
                                                           backgrounds, career paths,
                                                           cultures, experiences, and

our mission
                                                           aspirations. You cannot fail to
                                                           learn a huge amount from such
                                                           a diverse group of successful
To educate and develop excellent students as global        and highly motivated people.
citizens and, in turn, promote new knowledge for the       It was a privilege to have the
growth of business and society                             opportunity to see how other
                                                           people deal with situations,
                                                           and different ways of tackling

our objectives                                             problems.
                                                           Manny Coulon, MBA (Warwick)
                                                           Class of 1998
To be a distinctive leading business school with
                                                           Managing Director
a strong international reputation
                                                           IdeasForTheKids.com
To be a leader in management education, research,          Member of WBS Alumni Board
and knowledge innovation                                    WBS Donor

To create leaders for business, government, and society    The success of WBS is
To build upon and enhance the long-term stability          important because it is one of
of WBS                                                     our leading schools. It helps
                                                           maintain the UK’s global
To build excellent instructional facilities for faculty,   competitiveness and attraction
staff, and students to ensure they form an integrated
                                                           Rupert Howell
whole
                                                           BSc Management Sciences
To embrace our alumni and friends as advocates in          Class of 1975
maintaining and furthering the reputation of WBS           Regional Director  President
                                                           EMEA Chairman UK
                                                           McCann-Erickson




                                                                                              Rupert Howell
                                                                                              BSc Management Sciences
                                                                                              Class of 1975
                                                                                              Regional Director  President
                                                                                              EMEA Chairman UK
                                                                                              McCann-Erickson
Having reached our 40th year, we are now
a leader in the global premiership
of business and management education.

Our goals and objectives are clear.




                                            With your help we can make our vision a reality.
In 2007 Warwick Business             We now operate in a highly
School celebrates its 40th year,     competitive premier league                                                                                                                        Olga Klincheva
creating an opportunity to           of global business education.                                                                                                                     MSc Marketing  Strategy
reflect on our achievements          To maintain our position
over the last four decades and       requires determination,
to look towards the future.          innovation, and focus.
                                     To achieve our goal to be the
From a couple of temporary
                                     top business school in Europe
huts at the top of Gibbet Hill
                                     we need to have investment too.
Road, with a small cohort of
postgraduate students, WBS           As I talk with alumni and
is now one of the leading            friends of WBS from around
departments of the University        the world, I am delighted and
of Warwick and in the top            grateful for the support and
1% of global business schools.       encouragement that they
We offer a unique, broad             provide. Those who have
portfolio of business education,     invested their time, talent, and
both in terms of study level         financial resources to preserve
and specialisation. Our alumni       and strengthen the School
number 21,500, 35% of whom           are crucial to our continued
are based overseas in over 130       success.
countries.
                                     We are, of course, extremely
Warwick Business School is           grateful for the contributions
a community based around a           already made. However, as
common purpose: to educate           WBS responds to the increasing
and develop excellent students       changes and demands of the
as global citizens and, in turn,     market, we need the support
promote new knowledge for            of our alumni and friends
the growth of business and
society. We are committed to a
                                     more than ever. You really
                                     can change someone’s life by
                                                                        Warwick Business School is not just a set of buildings or an educational
                                                                        construct. We are a community based upon educational excellence,
                                                                                                                                                   Challenging minds, changing lives
set of values that have integrity,   becoming an intrinsic part of
                                                                        a network of relationships and an ethos of developing and sharing
respect and sensitivity to           Warwick Business School’s
                                                                        knowledge. This ethos is embedded in people; staff, students, friends,
diverse cultures embedded at         future. We welcome your
                                                                        and alumni. We all have a vested interest in the future of WBS.
their heart. We pride ourselves      support.
on our ability to leverage                                              Having reached our 40th year, we are now a leader in the global
                                     Professor Howard Thomas
our strong research base in a        Dean, WBS                          premiership of business and management education. This book charts
collaborative manner with our         WBS Donor                        the success that is Warwick Business School today, and shows where
colleagues in other University                                          investment is leading us for the future. We hope you will be part of
of Warwick departments.                                                 that future.
This allows us to deliver
practical solutions backed by
intellectual rigour.
I am proud to be a member
                                                                                               of the WBS Advisory Board.
                                                                                               Given my time as a plc board
                                                                                               director and now as a top
                                                                                               search consultant helping the
                                                                                               UK’s FTSE boardrooms, I hope
                                                                                               I can offer helpful insight into
                                                                                               varied corporate markets.
Research matters                                                                               Jan Hall OBE
                                                                                               Partner, JCA Group
Warwick Business School is research led. In the last Research
Assessment Exercise (2001), we achieved the highest 5* accolade,                               The eclectic culture at WBS
placing us as one of the top three research business schools in                                is as diverse as the nationalities
the UK. These research credentials are fundamental to our culture                              of the students and faculty
and differentiate us from teaching colleges or commercial training                             that make up the community.
companies.                                                                                     A plethora of business
                                                                                               perspectives are fostered here.
More than this, we know that there is a link between the knowledge
                                                                                               These add depth and breadth
economy and the creation of knowledge. Our academics create the
                                                                                               of knowledge, and work to
knowledge that drives practice in all types of enterprise, public and
                                                                                               strengthen the community
private.
                                                                                               itself.
With recognised research leaders across disciplines as diverse as
                                                                                               I’m in my second year of a
pensions, industrial dispute resolution, business strategy, customer                           Law  Business degree at
service, enterprise, CSR, sports management, public sector                                     WBS. Through the skills gained
governance, sales marketing, and energy policy, people don’t choose                            at WBS, both academically
to study at WBS for a normal education, they come to us for grounded,                          and professionally, I already
well researched ideas… ideas that work in the real world.                                      feel very well equipped for
                                                                                               the future. Being part of this
                                                                                               aspirational community, I’m

Developing students                                                                            ready for whatever follows in
                                                                                               my career.

At the heart of WBS is its mission to create the next generation of                            WBS has given me the perfect
business leaders. We strive to turn students with potential into global                        platform from which I shall
citizens with the skills to benefit business, government, and society –                        achieve my aims.
by passing on the knowledge gained through our research leadership                             Adam Cusworth
to enhance the practice of management.                                                         Current student on our
                                                                                               BA in Law  Business Studies
Our faculty has both breadth and depth. We have experts across
nine subject groups and a range of research centres, units, and special
interest groups that cover key business and management disciplines.
Unlike many other institutions, where teaching is left to the newest
and most inexperienced staff, our students benefit from being taught
by senior academics, gaining from their richness of experience.
Their direct involvement has led to innovative new curricula, new
masters courses and the ability to supervise one of the largest and
most successful doctoral programmes in the world.



                                                                          Jan Hall OBE
                                                                          Partner, JCA Group
I was truly impressed by
                                                                            Warwick’s industry orientated
                                                                            and outcome based approach…
                                                                            Dr Gary Wilmott
                                                                            Deputy Chief Executive
                                                                            Singapore Workforce
                                                                            Development Agency

                                                                                                            Case study                                     Case study                                      Case study
                                                                                                            Sharing knowledge effectively                  Warwick Finance Research Institute              Keeping it under control
                                                                                                            IKON conducts international research           WBS aims to foster cross-departmental           The Centre for Management Under Regulation
                                                                                                            into innovative theoretical and practical      research which creates relevant discovery       (CMUR) is a partnership between WBS
                                                                                                            approaches to management and organisation,     and theory for business and industry.           and a consortium of corporate supporters.
                                                                                                            and runs a practitioner network, the           A key example of this is the Warwick Finance    It undertakes multidisciplinary research into
                                                                                                            Knowledge and Innovation Network (KIN),        Research Institute (WFRI), established to       issues of management in regulated industries,
                                                                                                            that counts the following organisations        co-ordinate and stimulate research in the       working closely with the regulators and the
                                                                                                            amongst its supporters: BAE Systems,           area of finance at the University of Warwick    industries. CMUR facilitates and participates
                                                                                                            Masterfoods UK, Corus, Orange, Baker          as a whole. Research is carried out in          in debate at both domestic and international
                                                                                                            McKenzie, Lewisham City Council, Small         the Finance group of WBS and in the             levels and encourages academics and
                                                                                                            Business Service, PricewaterhouseCoopers,      Mathematics, Statistics, Economics, and         practitioners to work together.
                                                                                                            ConocoPhillips, IDeA.                          Psychology departments of the University.
                                                                                                                                                           WFRI also coordinates seven distinct but
                                                                                                                                                           interactive research programmes.




Relevant to business                                                                                        Case study
                                                                                                            Understanding the workplace
                                                                                                                                                           Case study
                                                                                                                                                           Enterprising endeavours
                                                                                                            Established in 1970, and now with 20           The Centre for Small and Medium Sized
By fusing high quality academic research with practical relevance
                                                                                                            academic staff, the Industrial Relations       Enterprises (CSME), under the directorship
we can help individuals and their organisations to move forward.
                                                                                                            Research Unit (IRRU) is one of the largest     of Professor David Storey, is one of the
Our academics and students are closely involved in real business                                            and best-regarded centres for the study of     leading centres for the research, teaching,
situations, both in research and in consultancy. Our research is                                            industrial relations in Europe. Its Advisory   and training of SMEs in the UK. CSME was
valuable, sometimes crucial, to an organisation’s continuing success.                                       Committee includes senior officials of the     established in 1984 to undertake training for
We work and collaborate cross-industry, cross-discipline, cross-sector                                      DTI, CBI, TUC, and Acas. IRRU research has     the Department of Employment, and to teach
with local, national, and international organisations.                                                      always been built around timely core themes.   on both undergraduate and postgraduate
                                                                                                            Having analysed workplace trade unionism       courses within WBS. In 1987 a £1m research
Reflecting wise strategic management over the past 40 years, WBS                                            in the 1970s, pioneered HRM research in        programme began, funded by the ESRC,
is long renowned for its relevance to business, and often cited as a                                        the 1980s, and focused on the employment       as the largest ever project undertaken on
leader in exploiting research to forge business excellence. Recent client                                   relationship during globalisation in the       researching small businesses in the United
companies include TNT Express, E.ON, Lloyds TSB, Fujitsu Services,                                          1990s, current research clusters around five   Kingdom. Today, CSME specialises in
Network Rail, UBS Investment Bank, Peugeot-Citroën, RBS, HSBC,                                              themes: employment relations implications      quantitatively assessing the effectiveness of
League Managers Association, AEA Technology, Defence Agency,                                                of Europeanisation and internationalisation;   public policy towards SMEs, with research
                                                                                                            equality and diversity; pay, performance,      strengths in fast growth firms, start-ups,
and National Grid Wireless.
                                                                                                            and employment relations; employee             financing, marketing, and human resources.
At a university-based business school, it is natural to expect academic                                     representation and employee voice;
research to be passed on through teaching. However, our research                                            and the legal regulation of employment.
is also directly accessible to organisations through consortia and
networks established by our research centres and subject groups,
covering the breadth of business and management.
Sports Management
                                                                                                                                      I have been researching sports
                                                                                                                                      management, particularly
                                                                                                                                      football and rugby but
                                                                                                                                      increasingly in all sports,
                                                                                                                                      since 2001. My interest lay
                                                                                                                                      in the intense loyalty shown
                                                                                                                                      by sports fans to their team.
                                                                                                     WBS has always taken the view
                                                                                                                                      Increasingly, analysts, press
                                                                                                     that marketing and strategy
                                                                                                                                      and researchers in football
                                                                                                     are interrelated disciplines
                                                                                                                                      call these teams ‘brands’, but
                                                                                                     that are essential to business
                                                                                                                                      I was interested in how they
                                                                                                     success. Strategic management
                                                                                                                                      are similar or different to other
                                                                                                     research at WBS considers both
                                                                                                                                      high involvement brands.
                                                                                                     economic and sociological
                                                                                                     perspectives which shape the     In 2002, I became involved
                                                                                                     direction of organisations.      in teaching and developing
                                                                                                     We consider how both the         the Certificate in Applied
                                                                                                     make-up of organisations and     Management for professional
                                                                                                     economic influences affect       footballers who want to become
                                                                                                     high-level decision-making.      successful managers. This is a
                                                                                                     Our marketing research           fairly high profile course, as we
                                                                                                     focuses on how firms position    have had participants such as
                                                                                                     themselves to deliver and        Mark Hughes, Stuart Pearce,
                                                                                                     communicate real value to        Aidy Boothroyd, and Kevin
                                                                                                     their customers now and, by      Blackwell.
                                                                                                     innovation, in the future.       As a result I am now in the
                                                                                                     Across the board, we work to     process of setting up the Centre
                                                                                                     understand how businesses can    for Global Sports Management
                                                                                                     be more competitive and more     at Warwick Business School.
                                                                                                     effectively directed.
                                                                                                                                      It has been very useful being
                                                                                                     John McGee                       based at WBS because of the
                                                                                                     Professor of Strategic           range of teaching facilities here
                                                                                                     Management
                                                                                                                                      and at the University more
                                                                                                     Associate Dean,
                                                                                                                                      broadly (including excellent
                                                                                                     Corporate Relations, WBS
                                                                                                                                      pitches). Moreover, WBS
                                                                                                                                      has global credibility in the
Professor Nigel Piercy and Dr Nikala Lane’s        Professor David Wilson and his colleagues                                          management field which helps
innovative research programme at WBS               have, for the last 20 years, been studying                                         in the professionalisation of
focuses on strategic buyer-seller relationships.   how strategic decisions are made and put                                           sports management in the UK.
The Strategic Sales and Customer                   into action. Over this time they have tracked
Management Network provides a ‘think-tank’         155 decisions to the point of authorisation                                        Sue Bridgewater
for member organisations like ATT, British        and 55 to implementation. This data set is                                         Associate Professor of
Energy, BP, Earth Tech, EMC, Janssen-Cilag,        one of the richest longitudinal studies in the                                     Marketing  Strategy
and Standard Life to combine academic              world, and is invaluable in understanding
research with practical insights into delivering   the organisational context of strategy.
more value to customers as their expectations      Interesting outcomes include confirmation
increase.                                          that the CEO sees things through from start
                                                   to finish in the most successful decisions, and
                                                   that intellectual capital matters more than
                                                   organisational structure or culture.                                                                                   Sue Bridgewater
                                                                                                                                                                          Associate Professor of
                                                                                                                                                                          Marketing  Strategy
The WBS Public Management                                                                                                                     Operations                                                                                                                     Corporate Citizenship
 Policy group has developed                                                                                                                  Management                                                                                                                     For the last four years I have
its work on a multidisciplinary                                                                                                               I try to create a variety of                                                                                                   been a Fellow of the World
basis, including perspectives                                                                                                                 emotional responses in my                                                                                                      Economic Forum. This has
from politics, sociology,                                                                                                                     classes. For example, fun and                                                                                                  recently included business
economics, philosophy, law,                                                                                                                   enjoyment through the use                                                                                                      and humanitarian relief,
and social policy, as well as                                                                                                                 of humour through stories,                                                                                                     moral dilemmas, and the
public management, and                                                                                                                        cartoons, and video clips; some                                                                                                risk of human pandemics.
with an active commitment                                                                                                                     degree of intimidation through                                                                                                 I undertake advisory work
to cross-national comparison.                                                                                                                 direct questioning which tests                                                                                                 and research with logistics
This includes developing                                                                                                                      that people have read a case                                                                                                   and transportation companies
research and development                                                                                                                      before we start on it; care                                                                                                    including TNT, DHL, DPWN,
relationships with academic                                                                                                                   through my personal attention                                                                                                  FedEx, and UPS around social
and practitioner colleagues                                                                                                                   to the needs of individuals in                                                                                                 and environmental issues.
in Europe, North America,                                                                                                                     the class; and passion through                                                                                                 As well as having the ears of the
Australasia, and Africa.                                                                                                                      a sense of excitement of the                                                                                                   world’s leading CEOs, I’ve had
                                                                                                                                              material. The higher peoples’                                                                                                  the pleasure of the company
John Benington
                                                                                                                                              level of emotional engagement                                                                                                  of Bono, Angelina Jolie, and
Professor of Public
Management  Policy                                                                                                                           in a subject the more they                                                                                                     Youssou N’Dour so there are
                                                                                                                                              will remember. I even teach                                                                                                    some perks!
                                                                                                                                              that organisations wanting
                                                                                                                                                                                                                                                                             Recently I advised the Global
                                                                                                                                              to deliver great service need
                                                                                                                                                                                                                                                                             Business Risks Network on the
                                                                                                                                              to identify the emotions they
                                                                                                                                                                                                                                                   Bob Johnston              development of maps of the top
                                                                                                                                              want their customers to feel,
                                                                                                                                                                                                                                                   Professor of Operations   10 global risks CEOs perceive
                                                                                                                                              and then design their service to
                                                                                                                                                                                                                                                   Management                as most likely to threaten their
                                                                                                                                              deliver them. (I try to do what
                                                                                                             Warwick MPA participants visit                                                                                                                                  business in the coming year.
                                                                                                                                              I preach.)
                                                                                                             South Africa for a module on                                                                                                                                    These included terrorism,
                                                                                                             sustainable development          The great thing about                                                                                                          climate change, human
                                  Growing good government                                                                                     Operations Management
                                                                                                                                                                                 Bob is a member of the Operations Management (OM) group,
                                                                                                                                                                                 the largest OM faculty in the UK, which focuses on the design,
                                                                                                                                                                                                                                                                             pandemics, oil price spikes,
                                                                                                                                              is that is is an applied and                                                                                                   fiscal crisis, earthquakes,
                                                                                                                                                                                 planning, control, and improvement of operations in both
                                  WBS doesn’t just focus on business organisations. We recognise                                              pragmatic subject. So I often      manufacturing and service, private, and public sectors. With a                              tropical storms, corporate
                                  that many of the biggest issues facing society and the economy                                              start a Warwick MBA or             wealth of business experience and eclectic academic research,                               governance, Middle East
                                  cut across the boundaries between the private, public, and                                                  executive class by saying that     the group is renowned for its high quality teaching, research,                              stability, and China’s impact
                                  voluntary sectors.                                                                                          the acid test of the module is     and business partnerships.                                                                  on the global economy.
                                                                                                                                              whether they can take away                                                                                                     The maps can be seen at
                                                                                                                                                                                 Bob’s research, in collaboration with scholars and
                                  Case study                                                                                                  two or three ideas or tools that                                                                                               www.weforum.org
                                                                                                                                                                                 organisations from around 20 countries, includes service
                                  Public management  government                                                                              will make a difference to what     excellence, service recovery and complaint management, and                                  I am also part of a working
                                  WBS has built a reputation in the UK and internationally as a pioneer                                       they do in their work. When I      performance measurement. He is the co-author or editor of
                                                                                                                                                                                                                                                                             group studying the best ways
                                  of management education and research in the public and voluntary                                            check this back at the end the     over 25 books, has contributed over 30 chapters to other texts,
                                                                                                                                                                                                                                                                             to identify, measure, predict,
                                  sectors. Since the 1980s, WBS has established research and teaching                                         answer is invariably yes.          and has published around 50 articles in refereed journals.
                                                                                                                                                                                                                                                                             and communicate complex
                                  that doesn’t just focus on the public sector in isolation, but explores
                                                                                                                                              Bob Johnston                                                                                                                   global business risk, involving
                                  the inter-relationships between public, private, and voluntary and                                          Professor of Operations                                                                                                        the World Economic Forum,
                                  grassroots community sectors – the state, the market, and civil society.                                    Management
                                                                                                                                                                                                                                                                             Swiss Re, Wharton Business
                                  Through its Institute of Governance  Public Management (IGPM),
                                                                                                                                                                                                                                                                             School, SIPRI, and others.
                                  launched in March 2001, WBS academics are developing innovative
                                  programmes of applied research and development jointly with                                                                                                                                                                                Alyson Warhurst
                                                                                                                                                                                                                                                                             Professor of Strategy 
                                  senior policymakers and managers at all levels of government (local,
                                                                                                                                                                                                                                                                             International Development
                                  regional, national, and supranational) which impact directly on the
                                  quality of government and public and voluntary service.
PepsiCo began working with
Pensions
                                                                                                                                    Warwick Business School at
Pensions are much in the
                                                                                                                                    the start of 2007 and have
news with worries about the
                                                                                                                                    successfully hired high-calibre
ending of occupational pension
                                                                                                                                    candidates into both internship
schemes and uncertainty about
                                                                                                                                    and permanent positions
the future of state pensions.
                                                                                                                                    within our UK business.
I have done much work on
                                                                                                                                    Our relationship with WBS
the new Pension Protection
                                                                                                                                    has flourished as we have
Fund (PPF), set up by the
                                                                                                                                    developed our proposition for
Government to compensate
                                                                                                                                    recruiting from their hot-bed
people when their pension plan
                                                                                                                                    of talent and we have created a
fails. I have shown that the
                                                                                                                                    partnership which I’m sure will
future solvency of the Fund
                                                                                                                                    continue to go from strength-
could well be problematic, and
                                                                                                                                    to-strength.
my suggestions about how to
improve the stability of the                                                                                                        Ben Lamont
                                                                                                                                    Talent Acquisition Manager
Fund have now been reflected
                                                                                                                                    PepsiCo UK
in the way the PPF is funded.
Anthony Neuberger
Professor of Finance




                                                        Sought-after
                                                        For our graduates to be successful, employers must have confidence
                                                        that they have the necessary skills to benefit their organisation.
                                                        A recent study by a leading global business school among business
                                                        and other leaders worldwide found that of the three key ingredients
                                                        sought from business school graduates – knowledge, skills, and
                                                        attributes – by far the most rare and hard to find were the latter.
                                                        In particular the leadership elements of self-awareness, team-
                                                        working, communication, and motivation of others are considered
                                                        critical for organisations in the future. In the Warwick MBA, training
                                                        focused specifically on developing these leadership attributes is now
                                                        embedded and assessed as part of the programme.
                                                        Our efforts are vindicated by the response from employers:
                                                        h The 2008 Guardian University Guide gives WBS undergraduates
                                                        ten out of ten for job prospects, as well as ranking our undergraduate
                                                        programmes in the top two in the UK
                                                        h Over 90 percent of our MBA graduates are employed within three
                                                        months of graduation – on a par with Harvard
                                 Anthony Neuberger      h The Times Good University Guide 2007 placed WBS undergraduate
                                 Professor of Finance
                                                        students in the top three in the country for the 10th year – one
                                                        significant criterion is employability
                                                        h Attracting the very best talent and providing first-rate teaching gives
                                                        our students the opportunity to work for some of the best employers
                                                        in the world.
Our MSc in Information
                                                                                                                                                                                                                                                  Systems  Management is
                                                                                                                                                                                                                                                  a unique course. In contrast
                                                                                                                                                                                                                                                  to others, which draw a
                                                                                                                                                                                                                                                  distinction between business
                                                                                                                                                                                                                                                  and technical issues, we
                                                                                                                                                                                                                                                  appreciate and understand
                                                                                                                                                                                                                                                  that information and
                                                                                                                                                                                                                                                  communications technology
                                                                                                                                                                                                                                                  is an integral part of global
                                                                                                                                                                                                                                                  organisations that can help
                                                                                                                                                                                                                                                  achieve competitive advantage.

                                                                                                                                                                                                                                                  Unlike previous generations,
                                                                                                                                                                                                                                                  where people occupied
                                                                                                                                                                                                                                                  technical, managerial, or
                                                                                                                                                                                                                                                  administrative roles, we
                                                                                                                                                                                                                                                  recognise the fallacy of such
                                                                                                                                                                                                                                                  distinctions. In designing our
                                                                                                                                                                                                                                                  course, we have been keen to
                                                                                                                                                                                                                                                  develop the capabilities, skills,
                                                                                                                                                                                                                                                  and expertise of individuals
                                                                                                                                                                                                                                                  for 21st century industry and
                                                                                                                                                                                                                                                  commerce.
                                                                                                                                                                                                                                                  Wendy Currie
                                                                                                                                                                                                                                                  Professor of Information
                                                                                                                                                                                                                        Left to right             Systems

                                                                                                                                                                                                                        Oksana Protsyuk
Excellent teaching                                                       New courses
                                                                         Since 2005 we have added four entirely new Masters courses
                                                                                                                                             Flexible study
                                                                                                                                             At postgraduate level several of our masters courses are available
                                                                                                                                                                                                                        Madhvi Khaitan
                                                                                                                                                                                                                        Camille Noirot
                                                                         to our portfolio: MSc in Finance, MSc in Information Systems       by either full-time or part-time study. The Warwick MBA is the most        Marina Nastyushenko
WBS students are taught to the highest standard; the Quality
                                                                                                                                                                                                                        Tim Kock
Assurance Agency for Higher Education (QAA) rated WBS as ‘excellent’     Management, MSc in Marketing  Strategy, and MSc in Management.     flexible offering distance learning, full-time, and modular delivery,
                                                                                                                                                                                                                        Julian Morris
in our last teaching quality assessment. All of our programmes and       These join the existing six: MSc in Finance  Economics, MSc in     and the option to mix modes depending on individual circumstances.
                                                                                                                                                                                                                        Victoria Senkpiel
courses have a participant feedback process to ensure this quality of    Financial Mathematics, MSc in Management Science  Operational
                                                                                                                                             With over 20 years’ experience of global delivery, and the blended-
teaching continues.                                                      Research, MA in Industrial Relations  Personnel Management, MA                                                                                Students on the WBS
                                                                                                                                             learning expertise of our integral Learning Resource Development
                                                                         in European Industrial Relations, and MA in Organisation Studies.                                                                              Undergraduate Programme
But teaching is more than just standing in front of a class. You need                                                                        team, we are able to deliver exactly what corporate clients need.
                                                                         Executive education continues to flourish with new clients for
to have a course that people are interested in, develop the curriculum                                                                       We provide programmes for employees in whatever part of the world
                                                                         customised courses from both the public and private sectors.
and the content, and determine what method of delivery best suits                                                                            they live and work, reinforcing internal networks and offering a highly
your potential students and/or their employers. To achieve this,         Curriculum development                                              flexible interactive learning experience.
WBS continues to innovate.                                               The undergraduate, Warwick MBA, and doctoral programmes have        Theory into practice
                                                                         all undergone recent curriculum reviews to ensure they meet the
                                                                                                                                             Executive education has to quickly be useful. Taking as an example a
                                                                         changing needs of the market.
                                                                                                                                             programme we run for a major utility company, we have combined
                                                                                                                                             the use of 360˚ feedback, psychometric tests, coaching and training,
                                                                                                                                             and a life journey exercise alongside reflective learning models and
                                                                                                                                             exercises to embed the learning in the workplace. Central to the
                                                                                                                                             programme design is the use of novels and film to get people thinking
                                                                                                                                             laterally. We also use an exercise in which participants meet corporate
                                                                                                                                             leaders from various sectors to explore their thinking and experience
                                                                                                                                             of ‘leading’. Finally, participants work on an executive issue sponsored
                                                                                                                                             by a principal board member.
I am inspired by the ambition
                                                                            of WBS – not merely to trade in
                                                                            intellectual capital,
                                                                            but to reinterpret the significant
Ananda Roy MBA (Warwick)                                                    role of business in society.
Class of 2005                                                            I wish to contribute my ideas,
Member of WBS Alumni Board                                                  my time, and my gifts to this
 WBS Donor                                                                 place I love so it may continue
                                                                            to transform the lives of the
                                                                            individual, of the community,
                                                                            and in no small measure, of
                                                                            nations. Nations where our
                                                                            alumni have shown themselves
                                                                            eager to be held to a high
                                                                            standard of intellect, integrity,
                                                                            and volition.
                                                                            Ananda Roy MBA (Warwick)
                                                                            Class of 2005
                                                                            Member of WBS Alumni Board
                                                                             WBS Donor

                                                                            WBS has a distinct feeling,
                                                                            it is different. It is a dynamic,
                                                                            entrepreneurial, ambitious
                                                                            school which does not know
                                                                            how to rest on its laurels. There
                                                                            is something very special about
                                                                            WBS, which is felt equally by

An enriched global community                                                staff, students, and alumni.
                                                                            Lucio Sarno
                                                                                                                 The future
                                                                            Professor of Finance
The Warwick Business School community is truly diverse with leaders
                                                                             WBS Donor
throughout the world and across sectors ranging from government to
finance; not-for-profit to biotech; advertising to hospitals; engineering
to the police. Such variety and diversity is what we would expect
of WBS and has a positive effect on teaching, learning, and cultural
understanding. It is something of which we can all be proud.
H Half our current student population is from outside the UK.
H Three quarters of WBS faculty have non-UK qualifications,
  have worked abroad, or are from outside the UK.
H WBS has formal exchange links with over 60 prestigious business
  schools across the world.
H WBS faculty have collaborative research links with peers in many
  of the other leading universities in the world, from Harvard to
  Shanghai Jiao Tong, Cornell to Witwatersrand, and Bocconi
  to Wharton.
H Our alumni and students originate from and work in over
  130 countries, spanning every continent.




                                                                                                                              Kunal Jhanji,
                                                                                                                              current participant
                                                                                                                              on our MSc in Management
40th Anniversary Celebration book
40th Anniversary Celebration book
40th Anniversary Celebration book
40th Anniversary Celebration book
40th Anniversary Celebration book
40th Anniversary Celebration book

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40th Anniversary Celebration book

  • 1. Warwick Business School Building on 40 years of innovation, diversity, and success
  • 2. 1967 1977 1987 1997 2007 Students 24 Alumni 965 Alumni 3,400 Alumni 10,700 Alumni 21,500 Staff 5 Students 204 Students 815 Students 3,160 Students 7,539 Courses 3 Staff 41 Staff 104 Staff 263 Staff 304 Courses 6 Turnover 3.1m Turnover 12.4m Turnover 36.5m Courses 11 Courses 17 Courses 26 Alumni 1967 1969 1973 1976 1978 1981 1983 1985 1989 1994 1998 2000 2001 2002 2003 2004 2005 2006 2007 Two years after First Roger Derek Robert Dyson Thom Watson George Bain Peter Doyle Robin Wensley Robert Galliers Robert Dyson WBS is the first WBS is again Phase 2 of WBS Guardian Five new The Times With three WBS celebrates the University undergraduate Fawthrop Waterworth becomes Chair becomes Chair becomes Chair becomes becomes Chair becomes Chair becomes UK business awarded the Scarman Road survey of top professors join Good new specialist 40 years of is formed, SIBS course becomes Chair becomes Chair of SIBS of SIBS of SIBS Director of the of WBS of WBS Dean of WBS, school to highest rating opens employers WBS. Seven University masters innovation, Students (The School launched of SIBS of SIBS Warwick MBA leading the be triple for the quality rates WBS more are in Guide 2006 degrees, diversity, and MSc in The launch of success of Industrial by full-time School for a accredited by of its research graduates the process of places WBS and the MSc Management the Warwick Business study second time AACSB, AMBA, as most recruitment as the best Management, Business MBA by Phase 1 of WBS Phase 3a of Studies) EFMD employable overall WBS now has Studies Launch of the modular study WBS is formally Scarman Road WBS Scarman springs to life in the UK undergraduate ten masters becomes the Warwick MBA admitted Howard opens Road opens Staff as one of the business courses Warwick MBA by evening to PIM Thomas Wharton first business my.wbs education by full-time integrated (Partnership in becomes Dean WBS agree schools in the community provider in study study International of WBS exclusive UK, with Brian web site the UK 1970 1984 1986 1988 1990 Management) undergraduate Houlden as launched exchange Chair Launch of the Centre for SIBS is one WBS takes its The number of programme Hugh Clegg Industrial Small and of three UK present name academics at appointed Relations Medium Sized business MBA teaching WBS reaches Turnover founding Research Unit Enterprises schools to 100 centre opens Professor begins be rated as of Industrial operations ‘outstanding’ Relations by UGC in 1968 Growth at WBS the research selection Programmes First three exercise masters Since 1967 WBS has achieved successful growth in all areas. The launch of courses the Warwick launched MBA by distance learning 1967 1977 1987 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 1995 Sue 1977 Bridgewater becomes the MSc 1989 first Warwick Management MBA to achieve Business A seminar a PhD mid-1960s Studies in the ‘new’ 2000 2007 students MBA teaching View from the centre Valerie Phase 3a of 1980 Lachman WBS Scarman library towards Rootes Social Social Studies becomes Road opens building building under the 2,000th construction graduate of the Warwick MBA
  • 3. Building on 40 years of innovation, diversity, and success
  • 4. Warwick, consistently one of the most entrepreneurial universities in the country Lambert Review, 2003 Strong friendships, team spirit, and an enduring international network of contacts developed our vision over the year. My fellow participants came from 40 To be a leading thought-developer and innovator countries around the world, among global business schools and with a massive range of backgrounds, career paths, cultures, experiences, and our mission aspirations. You cannot fail to learn a huge amount from such a diverse group of successful To educate and develop excellent students as global and highly motivated people. citizens and, in turn, promote new knowledge for the It was a privilege to have the growth of business and society opportunity to see how other people deal with situations, and different ways of tackling our objectives problems. Manny Coulon, MBA (Warwick) Class of 1998 To be a distinctive leading business school with Managing Director a strong international reputation IdeasForTheKids.com To be a leader in management education, research, Member of WBS Alumni Board and knowledge innovation WBS Donor To create leaders for business, government, and society The success of WBS is To build upon and enhance the long-term stability important because it is one of of WBS our leading schools. It helps maintain the UK’s global To build excellent instructional facilities for faculty, competitiveness and attraction staff, and students to ensure they form an integrated Rupert Howell whole BSc Management Sciences To embrace our alumni and friends as advocates in Class of 1975 maintaining and furthering the reputation of WBS Regional Director President EMEA Chairman UK McCann-Erickson Rupert Howell BSc Management Sciences Class of 1975 Regional Director President EMEA Chairman UK McCann-Erickson
  • 5. Having reached our 40th year, we are now a leader in the global premiership of business and management education. Our goals and objectives are clear. With your help we can make our vision a reality.
  • 6. In 2007 Warwick Business We now operate in a highly School celebrates its 40th year, competitive premier league Olga Klincheva creating an opportunity to of global business education. MSc Marketing Strategy reflect on our achievements To maintain our position over the last four decades and requires determination, to look towards the future. innovation, and focus. To achieve our goal to be the From a couple of temporary top business school in Europe huts at the top of Gibbet Hill we need to have investment too. Road, with a small cohort of postgraduate students, WBS As I talk with alumni and is now one of the leading friends of WBS from around departments of the University the world, I am delighted and of Warwick and in the top grateful for the support and 1% of global business schools. encouragement that they We offer a unique, broad provide. Those who have portfolio of business education, invested their time, talent, and both in terms of study level financial resources to preserve and specialisation. Our alumni and strengthen the School number 21,500, 35% of whom are crucial to our continued are based overseas in over 130 success. countries. We are, of course, extremely Warwick Business School is grateful for the contributions a community based around a already made. However, as common purpose: to educate WBS responds to the increasing and develop excellent students changes and demands of the as global citizens and, in turn, market, we need the support promote new knowledge for of our alumni and friends the growth of business and society. We are committed to a more than ever. You really can change someone’s life by Warwick Business School is not just a set of buildings or an educational construct. We are a community based upon educational excellence, Challenging minds, changing lives set of values that have integrity, becoming an intrinsic part of a network of relationships and an ethos of developing and sharing respect and sensitivity to Warwick Business School’s knowledge. This ethos is embedded in people; staff, students, friends, diverse cultures embedded at future. We welcome your and alumni. We all have a vested interest in the future of WBS. their heart. We pride ourselves support. on our ability to leverage Having reached our 40th year, we are now a leader in the global Professor Howard Thomas our strong research base in a Dean, WBS premiership of business and management education. This book charts collaborative manner with our WBS Donor the success that is Warwick Business School today, and shows where colleagues in other University investment is leading us for the future. We hope you will be part of of Warwick departments. that future. This allows us to deliver practical solutions backed by intellectual rigour.
  • 7. I am proud to be a member of the WBS Advisory Board. Given my time as a plc board director and now as a top search consultant helping the UK’s FTSE boardrooms, I hope I can offer helpful insight into varied corporate markets. Research matters Jan Hall OBE Partner, JCA Group Warwick Business School is research led. In the last Research Assessment Exercise (2001), we achieved the highest 5* accolade, The eclectic culture at WBS placing us as one of the top three research business schools in is as diverse as the nationalities the UK. These research credentials are fundamental to our culture of the students and faculty and differentiate us from teaching colleges or commercial training that make up the community. companies. A plethora of business perspectives are fostered here. More than this, we know that there is a link between the knowledge These add depth and breadth economy and the creation of knowledge. Our academics create the of knowledge, and work to knowledge that drives practice in all types of enterprise, public and strengthen the community private. itself. With recognised research leaders across disciplines as diverse as I’m in my second year of a pensions, industrial dispute resolution, business strategy, customer Law Business degree at service, enterprise, CSR, sports management, public sector WBS. Through the skills gained governance, sales marketing, and energy policy, people don’t choose at WBS, both academically to study at WBS for a normal education, they come to us for grounded, and professionally, I already well researched ideas… ideas that work in the real world. feel very well equipped for the future. Being part of this aspirational community, I’m Developing students ready for whatever follows in my career. At the heart of WBS is its mission to create the next generation of WBS has given me the perfect business leaders. We strive to turn students with potential into global platform from which I shall citizens with the skills to benefit business, government, and society – achieve my aims. by passing on the knowledge gained through our research leadership Adam Cusworth to enhance the practice of management. Current student on our BA in Law Business Studies Our faculty has both breadth and depth. We have experts across nine subject groups and a range of research centres, units, and special interest groups that cover key business and management disciplines. Unlike many other institutions, where teaching is left to the newest and most inexperienced staff, our students benefit from being taught by senior academics, gaining from their richness of experience. Their direct involvement has led to innovative new curricula, new masters courses and the ability to supervise one of the largest and most successful doctoral programmes in the world. Jan Hall OBE Partner, JCA Group
  • 8. I was truly impressed by Warwick’s industry orientated and outcome based approach… Dr Gary Wilmott Deputy Chief Executive Singapore Workforce Development Agency Case study Case study Case study Sharing knowledge effectively Warwick Finance Research Institute Keeping it under control IKON conducts international research WBS aims to foster cross-departmental The Centre for Management Under Regulation into innovative theoretical and practical research which creates relevant discovery (CMUR) is a partnership between WBS approaches to management and organisation, and theory for business and industry. and a consortium of corporate supporters. and runs a practitioner network, the A key example of this is the Warwick Finance It undertakes multidisciplinary research into Knowledge and Innovation Network (KIN), Research Institute (WFRI), established to issues of management in regulated industries, that counts the following organisations co-ordinate and stimulate research in the working closely with the regulators and the amongst its supporters: BAE Systems, area of finance at the University of Warwick industries. CMUR facilitates and participates Masterfoods UK, Corus, Orange, Baker as a whole. Research is carried out in in debate at both domestic and international McKenzie, Lewisham City Council, Small the Finance group of WBS and in the levels and encourages academics and Business Service, PricewaterhouseCoopers, Mathematics, Statistics, Economics, and practitioners to work together. ConocoPhillips, IDeA. Psychology departments of the University. WFRI also coordinates seven distinct but interactive research programmes. Relevant to business Case study Understanding the workplace Case study Enterprising endeavours Established in 1970, and now with 20 The Centre for Small and Medium Sized By fusing high quality academic research with practical relevance academic staff, the Industrial Relations Enterprises (CSME), under the directorship we can help individuals and their organisations to move forward. Research Unit (IRRU) is one of the largest of Professor David Storey, is one of the Our academics and students are closely involved in real business and best-regarded centres for the study of leading centres for the research, teaching, situations, both in research and in consultancy. Our research is industrial relations in Europe. Its Advisory and training of SMEs in the UK. CSME was valuable, sometimes crucial, to an organisation’s continuing success. Committee includes senior officials of the established in 1984 to undertake training for We work and collaborate cross-industry, cross-discipline, cross-sector DTI, CBI, TUC, and Acas. IRRU research has the Department of Employment, and to teach with local, national, and international organisations. always been built around timely core themes. on both undergraduate and postgraduate Having analysed workplace trade unionism courses within WBS. In 1987 a £1m research Reflecting wise strategic management over the past 40 years, WBS in the 1970s, pioneered HRM research in programme began, funded by the ESRC, is long renowned for its relevance to business, and often cited as a the 1980s, and focused on the employment as the largest ever project undertaken on leader in exploiting research to forge business excellence. Recent client relationship during globalisation in the researching small businesses in the United companies include TNT Express, E.ON, Lloyds TSB, Fujitsu Services, 1990s, current research clusters around five Kingdom. Today, CSME specialises in Network Rail, UBS Investment Bank, Peugeot-Citroën, RBS, HSBC, themes: employment relations implications quantitatively assessing the effectiveness of League Managers Association, AEA Technology, Defence Agency, of Europeanisation and internationalisation; public policy towards SMEs, with research equality and diversity; pay, performance, strengths in fast growth firms, start-ups, and National Grid Wireless. and employment relations; employee financing, marketing, and human resources. At a university-based business school, it is natural to expect academic representation and employee voice; research to be passed on through teaching. However, our research and the legal regulation of employment. is also directly accessible to organisations through consortia and networks established by our research centres and subject groups, covering the breadth of business and management.
  • 9. Sports Management I have been researching sports management, particularly football and rugby but increasingly in all sports, since 2001. My interest lay in the intense loyalty shown by sports fans to their team. WBS has always taken the view Increasingly, analysts, press that marketing and strategy and researchers in football are interrelated disciplines call these teams ‘brands’, but that are essential to business I was interested in how they success. Strategic management are similar or different to other research at WBS considers both high involvement brands. economic and sociological perspectives which shape the In 2002, I became involved direction of organisations. in teaching and developing We consider how both the the Certificate in Applied make-up of organisations and Management for professional economic influences affect footballers who want to become high-level decision-making. successful managers. This is a Our marketing research fairly high profile course, as we focuses on how firms position have had participants such as themselves to deliver and Mark Hughes, Stuart Pearce, communicate real value to Aidy Boothroyd, and Kevin their customers now and, by Blackwell. innovation, in the future. As a result I am now in the Across the board, we work to process of setting up the Centre understand how businesses can for Global Sports Management be more competitive and more at Warwick Business School. effectively directed. It has been very useful being John McGee based at WBS because of the Professor of Strategic range of teaching facilities here Management and at the University more Associate Dean, broadly (including excellent Corporate Relations, WBS pitches). Moreover, WBS has global credibility in the Professor Nigel Piercy and Dr Nikala Lane’s Professor David Wilson and his colleagues management field which helps innovative research programme at WBS have, for the last 20 years, been studying in the professionalisation of focuses on strategic buyer-seller relationships. how strategic decisions are made and put sports management in the UK. The Strategic Sales and Customer into action. Over this time they have tracked Management Network provides a ‘think-tank’ 155 decisions to the point of authorisation Sue Bridgewater for member organisations like ATT, British and 55 to implementation. This data set is Associate Professor of Energy, BP, Earth Tech, EMC, Janssen-Cilag, one of the richest longitudinal studies in the Marketing Strategy and Standard Life to combine academic world, and is invaluable in understanding research with practical insights into delivering the organisational context of strategy. more value to customers as their expectations Interesting outcomes include confirmation increase. that the CEO sees things through from start to finish in the most successful decisions, and that intellectual capital matters more than organisational structure or culture. Sue Bridgewater Associate Professor of Marketing Strategy
  • 10. The WBS Public Management Operations Corporate Citizenship Policy group has developed Management For the last four years I have its work on a multidisciplinary I try to create a variety of been a Fellow of the World basis, including perspectives emotional responses in my Economic Forum. This has from politics, sociology, classes. For example, fun and recently included business economics, philosophy, law, enjoyment through the use and humanitarian relief, and social policy, as well as of humour through stories, moral dilemmas, and the public management, and cartoons, and video clips; some risk of human pandemics. with an active commitment degree of intimidation through I undertake advisory work to cross-national comparison. direct questioning which tests and research with logistics This includes developing that people have read a case and transportation companies research and development before we start on it; care including TNT, DHL, DPWN, relationships with academic through my personal attention FedEx, and UPS around social and practitioner colleagues to the needs of individuals in and environmental issues. in Europe, North America, the class; and passion through As well as having the ears of the Australasia, and Africa. a sense of excitement of the world’s leading CEOs, I’ve had material. The higher peoples’ the pleasure of the company John Benington level of emotional engagement of Bono, Angelina Jolie, and Professor of Public Management Policy in a subject the more they Youssou N’Dour so there are will remember. I even teach some perks! that organisations wanting Recently I advised the Global to deliver great service need Business Risks Network on the to identify the emotions they Bob Johnston development of maps of the top want their customers to feel, Professor of Operations 10 global risks CEOs perceive and then design their service to Management as most likely to threaten their deliver them. (I try to do what Warwick MPA participants visit business in the coming year. I preach.) South Africa for a module on These included terrorism, sustainable development The great thing about climate change, human Growing good government Operations Management Bob is a member of the Operations Management (OM) group, the largest OM faculty in the UK, which focuses on the design, pandemics, oil price spikes, is that is is an applied and fiscal crisis, earthquakes, planning, control, and improvement of operations in both WBS doesn’t just focus on business organisations. We recognise pragmatic subject. So I often manufacturing and service, private, and public sectors. With a tropical storms, corporate that many of the biggest issues facing society and the economy start a Warwick MBA or wealth of business experience and eclectic academic research, governance, Middle East cut across the boundaries between the private, public, and executive class by saying that the group is renowned for its high quality teaching, research, stability, and China’s impact voluntary sectors. the acid test of the module is and business partnerships. on the global economy. whether they can take away The maps can be seen at Bob’s research, in collaboration with scholars and Case study two or three ideas or tools that www.weforum.org organisations from around 20 countries, includes service Public management government will make a difference to what excellence, service recovery and complaint management, and I am also part of a working WBS has built a reputation in the UK and internationally as a pioneer they do in their work. When I performance measurement. He is the co-author or editor of group studying the best ways of management education and research in the public and voluntary check this back at the end the over 25 books, has contributed over 30 chapters to other texts, to identify, measure, predict, sectors. Since the 1980s, WBS has established research and teaching answer is invariably yes. and has published around 50 articles in refereed journals. and communicate complex that doesn’t just focus on the public sector in isolation, but explores Bob Johnston global business risk, involving the inter-relationships between public, private, and voluntary and Professor of Operations the World Economic Forum, grassroots community sectors – the state, the market, and civil society. Management Swiss Re, Wharton Business Through its Institute of Governance Public Management (IGPM), School, SIPRI, and others. launched in March 2001, WBS academics are developing innovative programmes of applied research and development jointly with Alyson Warhurst Professor of Strategy senior policymakers and managers at all levels of government (local, International Development regional, national, and supranational) which impact directly on the quality of government and public and voluntary service.
  • 11. PepsiCo began working with Pensions Warwick Business School at Pensions are much in the the start of 2007 and have news with worries about the successfully hired high-calibre ending of occupational pension candidates into both internship schemes and uncertainty about and permanent positions the future of state pensions. within our UK business. I have done much work on Our relationship with WBS the new Pension Protection has flourished as we have Fund (PPF), set up by the developed our proposition for Government to compensate recruiting from their hot-bed people when their pension plan of talent and we have created a fails. I have shown that the partnership which I’m sure will future solvency of the Fund continue to go from strength- could well be problematic, and to-strength. my suggestions about how to improve the stability of the Ben Lamont Talent Acquisition Manager Fund have now been reflected PepsiCo UK in the way the PPF is funded. Anthony Neuberger Professor of Finance Sought-after For our graduates to be successful, employers must have confidence that they have the necessary skills to benefit their organisation. A recent study by a leading global business school among business and other leaders worldwide found that of the three key ingredients sought from business school graduates – knowledge, skills, and attributes – by far the most rare and hard to find were the latter. In particular the leadership elements of self-awareness, team- working, communication, and motivation of others are considered critical for organisations in the future. In the Warwick MBA, training focused specifically on developing these leadership attributes is now embedded and assessed as part of the programme. Our efforts are vindicated by the response from employers: h The 2008 Guardian University Guide gives WBS undergraduates ten out of ten for job prospects, as well as ranking our undergraduate programmes in the top two in the UK h Over 90 percent of our MBA graduates are employed within three months of graduation – on a par with Harvard Anthony Neuberger h The Times Good University Guide 2007 placed WBS undergraduate Professor of Finance students in the top three in the country for the 10th year – one significant criterion is employability h Attracting the very best talent and providing first-rate teaching gives our students the opportunity to work for some of the best employers in the world.
  • 12. Our MSc in Information Systems Management is a unique course. In contrast to others, which draw a distinction between business and technical issues, we appreciate and understand that information and communications technology is an integral part of global organisations that can help achieve competitive advantage. Unlike previous generations, where people occupied technical, managerial, or administrative roles, we recognise the fallacy of such distinctions. In designing our course, we have been keen to develop the capabilities, skills, and expertise of individuals for 21st century industry and commerce. Wendy Currie Professor of Information Left to right Systems Oksana Protsyuk Excellent teaching New courses Since 2005 we have added four entirely new Masters courses Flexible study At postgraduate level several of our masters courses are available Madhvi Khaitan Camille Noirot to our portfolio: MSc in Finance, MSc in Information Systems by either full-time or part-time study. The Warwick MBA is the most Marina Nastyushenko WBS students are taught to the highest standard; the Quality Tim Kock Assurance Agency for Higher Education (QAA) rated WBS as ‘excellent’ Management, MSc in Marketing Strategy, and MSc in Management. flexible offering distance learning, full-time, and modular delivery, Julian Morris in our last teaching quality assessment. All of our programmes and These join the existing six: MSc in Finance Economics, MSc in and the option to mix modes depending on individual circumstances. Victoria Senkpiel courses have a participant feedback process to ensure this quality of Financial Mathematics, MSc in Management Science Operational With over 20 years’ experience of global delivery, and the blended- teaching continues. Research, MA in Industrial Relations Personnel Management, MA Students on the WBS learning expertise of our integral Learning Resource Development in European Industrial Relations, and MA in Organisation Studies. Undergraduate Programme But teaching is more than just standing in front of a class. You need team, we are able to deliver exactly what corporate clients need. Executive education continues to flourish with new clients for to have a course that people are interested in, develop the curriculum We provide programmes for employees in whatever part of the world customised courses from both the public and private sectors. and the content, and determine what method of delivery best suits they live and work, reinforcing internal networks and offering a highly your potential students and/or their employers. To achieve this, Curriculum development flexible interactive learning experience. WBS continues to innovate. The undergraduate, Warwick MBA, and doctoral programmes have Theory into practice all undergone recent curriculum reviews to ensure they meet the Executive education has to quickly be useful. Taking as an example a changing needs of the market. programme we run for a major utility company, we have combined the use of 360˚ feedback, psychometric tests, coaching and training, and a life journey exercise alongside reflective learning models and exercises to embed the learning in the workplace. Central to the programme design is the use of novels and film to get people thinking laterally. We also use an exercise in which participants meet corporate leaders from various sectors to explore their thinking and experience of ‘leading’. Finally, participants work on an executive issue sponsored by a principal board member.
  • 13. I am inspired by the ambition of WBS – not merely to trade in intellectual capital, but to reinterpret the significant Ananda Roy MBA (Warwick) role of business in society. Class of 2005 I wish to contribute my ideas, Member of WBS Alumni Board my time, and my gifts to this WBS Donor place I love so it may continue to transform the lives of the individual, of the community, and in no small measure, of nations. Nations where our alumni have shown themselves eager to be held to a high standard of intellect, integrity, and volition. Ananda Roy MBA (Warwick) Class of 2005 Member of WBS Alumni Board WBS Donor WBS has a distinct feeling, it is different. It is a dynamic, entrepreneurial, ambitious school which does not know how to rest on its laurels. There is something very special about WBS, which is felt equally by An enriched global community staff, students, and alumni. Lucio Sarno The future Professor of Finance The Warwick Business School community is truly diverse with leaders WBS Donor throughout the world and across sectors ranging from government to finance; not-for-profit to biotech; advertising to hospitals; engineering to the police. Such variety and diversity is what we would expect of WBS and has a positive effect on teaching, learning, and cultural understanding. It is something of which we can all be proud. H Half our current student population is from outside the UK. H Three quarters of WBS faculty have non-UK qualifications, have worked abroad, or are from outside the UK. H WBS has formal exchange links with over 60 prestigious business schools across the world. H WBS faculty have collaborative research links with peers in many of the other leading universities in the world, from Harvard to Shanghai Jiao Tong, Cornell to Witwatersrand, and Bocconi to Wharton. H Our alumni and students originate from and work in over 130 countries, spanning every continent. Kunal Jhanji, current participant on our MSc in Management