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25 and March 26

The mission of the Forum is to be a model
of excellence in governance events .
Being recognized as the platform ,
sustainable , cultural , economic and social
transformation in the segment .
25 and March 26

E V E N T S - B U S I N E S S P L AT F O R M F O R G O O D
CHALLENGES OF MANAGEMENT EXCELLENCE 2014/2025
EMPOWEMENT
25 and March 26

CROSS OVER

ABEOC ● ABIH ● ABGEV ● ABRACE ● ABRACCEF ● ACADEMIA ● AMPRO
CBCVB ● FBHA ● EVENTPOOL ● MPI ● RESORTS BRASIL● SKAL ● UBRAFE

GRASS ROOTS
THE BUSINESS OF SOCIAL DIPLOMACY
OBJETIVES
25 and March 26

The Events Forum aims to train professionals (internal client,
event managers and suppliers)
Expanding opportunities.
Facilitate business.
Generate networking between agencies, suppliers and
executives events.
Discuss news and trends.
Display cases of international events.
THE FORUM
25 and March 26

The growing importance of events in the business of small , medium and
large business strategy is put in a dimension that requires highperformance cultures, well-structured evaluation processes from
concrete goals and targets that demonstrate the values and reputation .
In this process governance, advocacy, sustainability, regulation,
creativity, volunteering can be the difference between success and
failure of an event. The young leaderships, the spirit of its initiatives and etechnology as leverage and transforming this scenario, it is of vital
importance from the economic aspect and Marketplace .
In the 10 panels Events Forum will provide a broad overview and specifies
the best national and international practices enabling managers to
better service condition of your internal customers and also their suppliers
events .
TARGET
25 and March 26

•

The Hosted Buyers Forum 2014 Events were selected
considering the volume and quality of events that manage
the most important national and international companies.

•

Leaders of organizations and associations that promote
major conferences and exhibitions will also be invited .

•

Agencies, promoters and event organizers, as well as
suppliers of services and equipment, as well as destinations,
hotels and convention center are also focusing Forum
Events.
MARKET
EVENTS IN
BRAZIL

25 and March 26

SEARCH EVENTS MAGAZINE / SEBRAE / FBCVB (2001)
330 000 events / year 79.9 million participants ● ● 3.1% of Brazilian GDP
Total income of U.S. $ 37 billion per year ● U.S. $ 4.2 billion in taxes
SEARCH IBOPE / AMPRO (2011)
Revenue: R $ 32 billion ● Growth : 10 % per year

SEARCH MPI / Alatur (2012) - NEXT 5 YEARS
68 % indicated growth Market and Technology Use in Events
SEARCH Abracorp (2012)
Events : grew 44 % in the first half .
IEVC ( ECONOMIC INDICATORS OF CORPORATE TRAVEL) - 2012
Business trips and events: 56.9 % of revenue for airlines
Economic Impact : U.S. $ 47.5 billion 56.8 % ● Participation in the tourism,
Economic and Social Impact of Trade Shows in Sao Paulo (UBRAFE)
Resources generated in the city of São Paulo - R $ 16,296,684,338
DRAFT
25 and March 26

• Ten panels covering many different aspects of
interest in the production chain of events.
• At least one international speaker per panel.
• Two breakfasts and two lunches
• Two dinners (exclusive to speakers and sponsors).
• Foyer with area for networking and exposure of
sponsors.
• Round hosted buyers from the tables of sponsors.
• Tables integration with the speakers.
THEMES
25 and March 26
RISK ANALYSIS AND SAFETY
Processes and international experiences in risk analysis and safety.
The spread of the culture of safety.
FAIRS & CONGRESS - THE FUTURE OF EVENTS
Fairs & Congresses as a commercial tool and also for cultural , social
and professional development of various segments of the economy.

TECHNOLOGY - VIRTUAL INTERACTIVE AND NETWORKS
As technology, interactivity and social networks are influencing and
changing events. How financially viable technology at the event.
Technology for control of the organization in all phases of the event.
The participation of young leaders, and contents and solutions
ROI/ROO/ROE- RETURN ON INVESTMENT
Objectives and experiences in managing the performance of events
Os processos e as experiências internacionais de analise de risco e
segurança. A disseminação da cultura da segurança.
THEMES
25 and March 26
GOVERNANCE, JOINT, ACCOUNTABILITY & TRANSPARENCY
Any application, implementation and post-event with the goal of
improvement and evolution processes. Transparency in the supply
chain and ethical criteria for bidding x corruption.
MEGA EVENTS - COPA, AND OLYMPIC GAMES EXPO MUNDIAL
Main managers of the next editions of these three mega events to
talk about the experience and expectations. Qtar, Russia, Milan,
Dubai, Rio de Janeiro and Tokyo.
POLICY EVENT - SYNERGY CUSTOMER - SUPPLIER & TRAINING
Cart to understand the events market, the timing of the suppliers,
the need to generate confidence in the process political events in
companies (suppliers, internal customers, rules, shopping etc.),
synergy marketing / purchasing.
THEMES
25 and March 26

KNOWLEDGE MANAGEMENT & CONTROL
programs business qualification, professional certifications,
and market regulation. Build expertise and knowledge
Management in business events.
SUSTAINABILITY & Volunteering
A voluntary action, recycling, and waste tracking.
Compromise/monitoring of environmental and social and
economic sustainability and its impact on the delivery of the
event.
CREATIVITY
Under the Creative Economy, ideas, imagination, creativity
and innovation apply to any segment of the economy,
especially the segment events, entertainment and tourism.
HEADQUARTERS
25 and March 26
RETROSPECTIVE
500 participants
150 hosted buyers
20 tables of business
48 panelists
10 International

97.4%
Approval
INTERNATIONAL SPEACKERS

David DuBois
USA
President IAEE

Susan Tinnish
USA
President ASTM

Joseph Lo
Canada
MeetingApps.com

Antonio Brito
Portugal New
Events Global/IAEE

Gonzalo Perez
Chile
President IAPCO

Corbin Ball
USA
Corbin Ball Associates

Linda Pereira
England
CEO CPL Events

Alexandro Verzoub
Argentina
SITE

IAEE – International Association for Exhibitions and Events
ASTM - International Association for Testing Materials
IAPCO - The International Association of Professional Congress Organizers
MPI – Meeting Professional International
SITE - Society of Incentive Travel Executives

Steven Hacker
USA – Ex-CEO
MPI/IAEE/MPI
NATIONAL SPEACKERS

JORGE ALVES DE SOUZA
Couromoda Fairs

JUAN PABLO DE VERA
Reed Alcantara

WANIRA SALLES
Francal Fairs

FERNANDO BELTRAME
Eccaplan

FLAVIA GOLDENBERG
ANDREA MOREIRA
Sob Medida Sustentabilidade Instituto Humanitare

ROOSEVELT HAMAM
R. Hamam Eventos

OTAVIO NOVO
Accor Brasil

ANDRÉIA NAKANE
UAM

SERGIO MEDINA PASQUALIN
Expo Center Norte

MARINA PECHLIVANIS
Umbigo do Mundo

IGOR PIPOLLO
FIESP/ABSEG
MARKETING PANEL
COMPETITION SHOPPING

CHRIS AYROSA
Director Chris Ayrosa Cenografia

PATRICIA TÁVORA J. ARANTES
Director Liberty Seguros

MAURICIO MAGALHÃES
President Agência Tudo

FERNANDO FIGUEIREDO
President Bullet

BEATRIZ GALLONI
Vice-president Mastercard

FERNANDO GUNTOVICHT
President The Group

SCHER SOARES
President Grupo Triunfo

GILBERTO PERUSSI
Director Memories Eventos

RICARDO TELES SOUZA
Director AMEX
PANEL ENTITIES OF
NATIONAL TRADE

EDUARDO SANOVICZ
ABEARS

ANITA PIRES
ABEOC BRASIL

DILSON FONSECA
RESORTS BRASIL

ROGÉRIO HAMAM
IBEV

ENRICO FERMI
ABIH NACIONAL

SERGIO PASQUALIN
ACADEMIA

ALBERTO MOANE
MPI BRASIL

KITO MANSANO
AMPRO

MARGARETH PIZZATTO ARMANDO CAMPOS MELLO
ABRACCEF
UBRAFE

ABEAR – Associação Brasileira das Empresas Aéreas
ABEOC – Associação Brasileira das Empresas de Eventos
ABIH – Associação Brasileira da Indústria Hoteleira
RESORTS – Associação Brasileira de Resorts
IBEV – Instituto Brasileiro de Eventos
MPI – Meeting Professional International
ACADEMIA – Academia Brasileira de Eventos e Turismo
ABRACCEF – Associação Brasileira de Centros de Convenções, Exposições e Feiras
AMPRO – Associação Brasileira de Marketing Promocional
UBRAFE – União Brasileira de Promotores de Ferias
NATIONAL AND INVITED SPEAKERS

ANA CAROLINA MEDEIROS
President
Taquatur Turismo

RICARDO FERREIRA
Director
Alatur

PAULO VENTURA
Manager
Expo Center Norte

JOSÉ ESTEVÃO COCCO
President
J. Cocco

JÚLIO URBAN
Director
Idealiza Congress

FERNANDO PRESTES MAIA
Director
UpGrade Hospitality

NADIA CAMPEÃO
Vice Mayor
São Paulo

MARCO LOMANTO
Director
Embratur

PAULA BORGES
Coordinator
Liberty Seguros

CARLOS ALBERO JULIO
ANCHOR FÓRUM
SPONSORS
SATISFACTION SURVEY

Promoção

Realização
SATISFACTION SURVEY

Promotion

Realization
COMPLETE COVERAGE

If not open, click below
http://www.revistaeventos.com.br/revistas/ed68/revista68.swf

https://itunes.apple.com/br/app/revista-eventos-expo-editora/id648920451?l=pt&ls=1&mt=8
https://play.google.com/store/apps/details?id=com.magtab.RevistaEventosExpoEditora
Realization:
20 years experience in publishing and event tourism.

Promotion:

Realization:

Support:

ABEOC ● ABIH ● ABGEV ● ABRACE ● ABRACCEF ● ACADEMIA ● AMPRO ● CBCVB
FBHA ● EVENTPOOL ● MPI ● RESORTS BRASIL● SKAL ● UBRAFE

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Presentation fórum eventos 2014

  • 1. 25 and March 26 The mission of the Forum is to be a model of excellence in governance events . Being recognized as the platform , sustainable , cultural , economic and social transformation in the segment .
  • 2. 25 and March 26 E V E N T S - B U S I N E S S P L AT F O R M F O R G O O D CHALLENGES OF MANAGEMENT EXCELLENCE 2014/2025
  • 3. EMPOWEMENT 25 and March 26 CROSS OVER ABEOC ● ABIH ● ABGEV ● ABRACE ● ABRACCEF ● ACADEMIA ● AMPRO CBCVB ● FBHA ● EVENTPOOL ● MPI ● RESORTS BRASIL● SKAL ● UBRAFE GRASS ROOTS THE BUSINESS OF SOCIAL DIPLOMACY
  • 4. OBJETIVES 25 and March 26 The Events Forum aims to train professionals (internal client, event managers and suppliers) Expanding opportunities. Facilitate business. Generate networking between agencies, suppliers and executives events. Discuss news and trends. Display cases of international events.
  • 5. THE FORUM 25 and March 26 The growing importance of events in the business of small , medium and large business strategy is put in a dimension that requires highperformance cultures, well-structured evaluation processes from concrete goals and targets that demonstrate the values and reputation . In this process governance, advocacy, sustainability, regulation, creativity, volunteering can be the difference between success and failure of an event. The young leaderships, the spirit of its initiatives and etechnology as leverage and transforming this scenario, it is of vital importance from the economic aspect and Marketplace . In the 10 panels Events Forum will provide a broad overview and specifies the best national and international practices enabling managers to better service condition of your internal customers and also their suppliers events .
  • 6. TARGET 25 and March 26 • The Hosted Buyers Forum 2014 Events were selected considering the volume and quality of events that manage the most important national and international companies. • Leaders of organizations and associations that promote major conferences and exhibitions will also be invited . • Agencies, promoters and event organizers, as well as suppliers of services and equipment, as well as destinations, hotels and convention center are also focusing Forum Events.
  • 7. MARKET EVENTS IN BRAZIL 25 and March 26 SEARCH EVENTS MAGAZINE / SEBRAE / FBCVB (2001) 330 000 events / year 79.9 million participants ● ● 3.1% of Brazilian GDP Total income of U.S. $ 37 billion per year ● U.S. $ 4.2 billion in taxes SEARCH IBOPE / AMPRO (2011) Revenue: R $ 32 billion ● Growth : 10 % per year SEARCH MPI / Alatur (2012) - NEXT 5 YEARS 68 % indicated growth Market and Technology Use in Events SEARCH Abracorp (2012) Events : grew 44 % in the first half . IEVC ( ECONOMIC INDICATORS OF CORPORATE TRAVEL) - 2012 Business trips and events: 56.9 % of revenue for airlines Economic Impact : U.S. $ 47.5 billion 56.8 % ● Participation in the tourism, Economic and Social Impact of Trade Shows in Sao Paulo (UBRAFE) Resources generated in the city of São Paulo - R $ 16,296,684,338
  • 8. DRAFT 25 and March 26 • Ten panels covering many different aspects of interest in the production chain of events. • At least one international speaker per panel. • Two breakfasts and two lunches • Two dinners (exclusive to speakers and sponsors). • Foyer with area for networking and exposure of sponsors. • Round hosted buyers from the tables of sponsors. • Tables integration with the speakers.
  • 9. THEMES 25 and March 26 RISK ANALYSIS AND SAFETY Processes and international experiences in risk analysis and safety. The spread of the culture of safety. FAIRS & CONGRESS - THE FUTURE OF EVENTS Fairs & Congresses as a commercial tool and also for cultural , social and professional development of various segments of the economy. TECHNOLOGY - VIRTUAL INTERACTIVE AND NETWORKS As technology, interactivity and social networks are influencing and changing events. How financially viable technology at the event. Technology for control of the organization in all phases of the event. The participation of young leaders, and contents and solutions ROI/ROO/ROE- RETURN ON INVESTMENT Objectives and experiences in managing the performance of events Os processos e as experiências internacionais de analise de risco e segurança. A disseminação da cultura da segurança.
  • 10. THEMES 25 and March 26 GOVERNANCE, JOINT, ACCOUNTABILITY & TRANSPARENCY Any application, implementation and post-event with the goal of improvement and evolution processes. Transparency in the supply chain and ethical criteria for bidding x corruption. MEGA EVENTS - COPA, AND OLYMPIC GAMES EXPO MUNDIAL Main managers of the next editions of these three mega events to talk about the experience and expectations. Qtar, Russia, Milan, Dubai, Rio de Janeiro and Tokyo. POLICY EVENT - SYNERGY CUSTOMER - SUPPLIER & TRAINING Cart to understand the events market, the timing of the suppliers, the need to generate confidence in the process political events in companies (suppliers, internal customers, rules, shopping etc.), synergy marketing / purchasing.
  • 11. THEMES 25 and March 26 KNOWLEDGE MANAGEMENT & CONTROL programs business qualification, professional certifications, and market regulation. Build expertise and knowledge Management in business events. SUSTAINABILITY & Volunteering A voluntary action, recycling, and waste tracking. Compromise/monitoring of environmental and social and economic sustainability and its impact on the delivery of the event. CREATIVITY Under the Creative Economy, ideas, imagination, creativity and innovation apply to any segment of the economy, especially the segment events, entertainment and tourism.
  • 14. 500 participants 150 hosted buyers 20 tables of business 48 panelists 10 International 97.4% Approval
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  • 19. INTERNATIONAL SPEACKERS David DuBois USA President IAEE Susan Tinnish USA President ASTM Joseph Lo Canada MeetingApps.com Antonio Brito Portugal New Events Global/IAEE Gonzalo Perez Chile President IAPCO Corbin Ball USA Corbin Ball Associates Linda Pereira England CEO CPL Events Alexandro Verzoub Argentina SITE IAEE – International Association for Exhibitions and Events ASTM - International Association for Testing Materials IAPCO - The International Association of Professional Congress Organizers MPI – Meeting Professional International SITE - Society of Incentive Travel Executives Steven Hacker USA – Ex-CEO MPI/IAEE/MPI
  • 20. NATIONAL SPEACKERS JORGE ALVES DE SOUZA Couromoda Fairs JUAN PABLO DE VERA Reed Alcantara WANIRA SALLES Francal Fairs FERNANDO BELTRAME Eccaplan FLAVIA GOLDENBERG ANDREA MOREIRA Sob Medida Sustentabilidade Instituto Humanitare ROOSEVELT HAMAM R. Hamam Eventos OTAVIO NOVO Accor Brasil ANDRÉIA NAKANE UAM SERGIO MEDINA PASQUALIN Expo Center Norte MARINA PECHLIVANIS Umbigo do Mundo IGOR PIPOLLO FIESP/ABSEG
  • 21. MARKETING PANEL COMPETITION SHOPPING CHRIS AYROSA Director Chris Ayrosa Cenografia PATRICIA TÁVORA J. ARANTES Director Liberty Seguros MAURICIO MAGALHÃES President Agência Tudo FERNANDO FIGUEIREDO President Bullet BEATRIZ GALLONI Vice-president Mastercard FERNANDO GUNTOVICHT President The Group SCHER SOARES President Grupo Triunfo GILBERTO PERUSSI Director Memories Eventos RICARDO TELES SOUZA Director AMEX
  • 22. PANEL ENTITIES OF NATIONAL TRADE EDUARDO SANOVICZ ABEARS ANITA PIRES ABEOC BRASIL DILSON FONSECA RESORTS BRASIL ROGÉRIO HAMAM IBEV ENRICO FERMI ABIH NACIONAL SERGIO PASQUALIN ACADEMIA ALBERTO MOANE MPI BRASIL KITO MANSANO AMPRO MARGARETH PIZZATTO ARMANDO CAMPOS MELLO ABRACCEF UBRAFE ABEAR – Associação Brasileira das Empresas Aéreas ABEOC – Associação Brasileira das Empresas de Eventos ABIH – Associação Brasileira da Indústria Hoteleira RESORTS – Associação Brasileira de Resorts IBEV – Instituto Brasileiro de Eventos MPI – Meeting Professional International ACADEMIA – Academia Brasileira de Eventos e Turismo ABRACCEF – Associação Brasileira de Centros de Convenções, Exposições e Feiras AMPRO – Associação Brasileira de Marketing Promocional UBRAFE – União Brasileira de Promotores de Ferias
  • 23. NATIONAL AND INVITED SPEAKERS ANA CAROLINA MEDEIROS President Taquatur Turismo RICARDO FERREIRA Director Alatur PAULO VENTURA Manager Expo Center Norte JOSÉ ESTEVÃO COCCO President J. Cocco JÚLIO URBAN Director Idealiza Congress FERNANDO PRESTES MAIA Director UpGrade Hospitality NADIA CAMPEÃO Vice Mayor São Paulo MARCO LOMANTO Director Embratur PAULA BORGES Coordinator Liberty Seguros CARLOS ALBERO JULIO ANCHOR FÓRUM
  • 27. COMPLETE COVERAGE If not open, click below http://www.revistaeventos.com.br/revistas/ed68/revista68.swf https://itunes.apple.com/br/app/revista-eventos-expo-editora/id648920451?l=pt&ls=1&mt=8 https://play.google.com/store/apps/details?id=com.magtab.RevistaEventosExpoEditora
  • 28. Realization: 20 years experience in publishing and event tourism. Promotion: Realization: Support: ABEOC ● ABIH ● ABGEV ● ABRACE ● ABRACCEF ● ACADEMIA ● AMPRO ● CBCVB FBHA ● EVENTPOOL ● MPI ● RESORTS BRASIL● SKAL ● UBRAFE