Oro's Product Vision – Learn how Oro is revolutionizing the B2B eCommerce and CRM markets. See how OroCRM improves the management of your multi-channel customer experience, which results in significant competitive advantages for your business. Also, learn why OroCommerce is a game-changer for B2B companies looking to implement a successful eCommerce strategy.

1. Oro MeetUp France
#OroMeetUp | Mardi 6 Décembre

2. OroMeetUp France
Bienvenue !!
OroPlatform
OroCRM OroCommerce
Akeneo Marello
and much more …

3. OroMeetUp France
Bienvenue !!

4. OroMeetUp France
Merci !

5. Agenda
15h15 - 15h45
Découvrez comment April Moto augmente
son taux de transformation avec OroCRM
15h45 - 16h15
La Compagnie des Vacances accélère
son développement en Europe avec OroCRM
Pause Café – Démos & Networking
Arnaud Touzeau
Directeur
Technique,
April Moto
Julien Heroux
Responsable SI,
April Moto
Stéphane Calimodio
Co-fondateur, Synolia

6. Agenda
16h30 – 17h15
B2B, soyez prêts pour
la 2ème vague e-commerce
17h15 - 17h45
Comment Paypal accompagne
les e-commerçants B2B
17h45 - 18h15
Plus rapides, plus beaux, plus intelligents :
comment améliorer le ROI
de vos campagnes d'emailing ?
Cocktail Dinatoire - Démos
Frédéric De Gombert
CEO Co-fondateur,
Akeneo
Federico Zambelli Hosmer
Head of SMB Western Europe,
PayPal
Simon Brid
Co-fondateur,
dotmailer

7. Agenda
Pour commencer
Découvrez comment Oro révolutionne
les marchés du CRM et de l’E-commerce B2B
Yoav Kutner
CEO,
Oro Inc

8. Bonjour!

10. Revolutionizing Commerce

11. The Oro Team
Yoav Kutner
CEO
Jary Carter
CRO
Dima Soroka
CTO
Michael Bessolov
VP, Engineering
Motti Danino
VP, Operations
Roy Rubin
Advisor

12. Oro
• 160+ employees
• 4 Countries
• 6 offices
• Backed by Highland Europe

13. About Oro

14. The Vision

15. Open Source
Flexibility
Customizability Ecosystem
Total Cost
Of Ownership
Open Source

16. Oro’s Technology Principles
• Extensibility
• Flexibility
• Maintainability
• Performance
• Security
• Deployment

17. Oro’s Technology Stack
• OroPlatform, OroCommerce and OroCRM
• PHP, MySQL, PostgreSQL
• Symfony2
• Backbone
• Elasticsearch
• OroCloud
• Docker
• Kubernetes

18. Oro Downloads
0
30,000
60,000
90,000
120,000
150,000
Aug-15 Sept-15 Oct-15 Nov-15 Dec-15 Jan-16 Feb-16 Mar-16 Apr-16 May-16 Jun-16 Jul-16 Aug-16 Sept-16 Oct-16
Oro Downloads

19. Active Oro Installs
0
27,500
55,000
82,500
110,000
137,500
Aug-15 Sept-15 Oct-15 Nov-15 Dec-15 Jan-16 Feb-16 Mar-16 Apr-16 May-16 Jun-16 Jul-16 Aug-16 Sept-16 Oct-16
Active Oro Installs

20. The Oro Community

22. OroPlatform Features
• User and permission management
• Global search
• REST and JSON API
• Report and workflow engine
• Navigation
• System configuration
• UI/UX controls
• More…

23. 2.0
• Message Queue (RabbitMQ)
• Single code namespace
• Workflow permissions management
• Advance user authentication settings
2017
• Advanced access rules
• Schema less entity management
OroPlatform Roadmap

24. Applications Built on OroPlatform

26. Create a Better Customer Experience

27. “Worldwide CRM Market
size grew 13.3% from
$20.4B in 2013 and will grow
to $36.5B in 2017”
(Gartner May 22 2015)
18.40%
12.10%
9.10%
6.20%
3.80%
50.40%
SalesForce SAP Oracle MS Dynamics IBM Other
CRM Market Share

28. OroCRM Fits the SMB Needs
SalesForce
SAP/Oracle
SugarCRM
Zoho
InfusionSoft
OroCRM
Flexibility
Total Cost of
Ownership

29. Multi-Channel

30. 360 Degree View of The Customer

31. Marketing

32. Workflows

33. • Sales team management
• BI reporting and dashboards
• Social Integration
• Integration with leading ecommerce
platforms
OroCRM Roadmap

34. • All the CRM enterprise version features
• Same Ultimate flexibility and performance as the
on-premise version
• The latest SaaS version Launched in September
2016
• Over 700 new instances
• OroCRM PaaS is scheduled for early Q2/2017
OroCRM Enterprise Cloud

36. OroCRM Customers

37. Data
Processes
Systems
Metrics
Questions
Analytics
Profit
Analytics Activity
Factoring in OroCRM licensing
and development costs, marketing
and operational costs…
ROI from campaigns so far;
• Segmented Promotions: 3,186%
• Direct Mail: 1,050%
• Automated Email: 5,111%
Payback time for OroCRM investment, 3 months
A L L I E S

38. OroCRM Pricing Model

40. What is B2B Commerce?
• Business to business (B To B/ B2B) is a type of commerce transaction
that exists between businesses, such as those involving a
manufacturer and wholesaler, or a wholesaler and a retailer.
– investopedia.com
• Business to Business Electronic-Commerce one business selling to
another business via the Web.
– PC Magazine

41. B2B e-Commerce Use Cases
• Self served model.
• Buyer Seller interaction
• Market place

42. 5.5
12.
0.
3.
6.
9.
12.
15.
2012 2020
Source Frost & Sullivan
Global B2B Online Gross Sales Volume (Trillions)

43. “U.S. combined spend on Commerce and Order Management
platforms will grow at an annual compound growth rate of
10% in the next 4 years from $1.4B in 2014 to $2.1B in 2019.”
– The Forrester Wave

44. B2B Commerce Gaps
Hybris/Intershop
Magento
Oracle/ATG
IBM/WebSphere
NetSuite
OroCommerce
Cloud Craze
Total Cost of
Ownership
Flexibility

45. “Demandware, Digital River, MarketLive and Elastic Path do
not have the capabilities to support complex B2B needs. They
were all included though in the B2C wave report.”
– The Forrester Wave

46. Why OroCommerce?
• Multiple Websites
• Mobile Optimized Buyer and Sales Representative Experience
• Corporate Accounts
• Personalized Catalogs
• Multiple Price Lists
• Configure-to-Quote and Quote-to-Order Workflows
• Quick Order Form
• Store Frontend Optimized for B2B Buying Experience
• B2C-style branded frontend and experience

47. Corporate Accounts

48. Personalized Catalogs

49. Multiple Price Lists

50. Quick Order Form

51. Store Frontend Optimized for B2B Buying Experience

52. Configure-to-Quote and Quote-to-Order Workflows

53. OroCommerce Roadmap
• Fully personalized customer
experience
• Built-in flexible content
management
• Sales Rep Interface
• Contract pricing
• Configurable payment term levels
• Mobile Optimized with Buyer and
Sales Representative Experience
• Reports, dashboards and data
insights
• Integrations – ERP, Accounting,
Shipping, Payments eyc
• Shopping cart price rules,
discounts and coupons
• Guest checkout, account
application workflow, payment
terms application workflow
• Built-in customer messaging

54. OroCommerce Pricing Model
Revenue Cost # of Users Included
<€10M €35,000 10
€10-25M €65,000 25
€25-50M €100,000 50
€50-100M €150,000 100
>€100M €250,000 200
Additional Users €99 Month/user

55. Announcements
Beta 5 is Now Available
RC will be Available on 12/16
GA will be available in Q1/17

56. OroCommerce Akeneo Connector
Alpha Version is now Available

57. • Alpha version - beta 3 compatible
 allow the Oro admin to import basic Akeneo standard catalog entities, including
 Categories
 Attributes & attributes' options
 Products
 Media (Images, PDF files...)
• Beta 1 : Make it Beta 5 compatible
• Beta 2 : Improve the bundle w/ a sftp connection management from the OroCommerce UI
• Beta 3 : Improve the bundle w/ the family and the variant group flows to import attribute sets
and configurable products
OroCommerce Akeneo Connector
Alpha is now Available

58. Merci beaucoup!
e: yoav@oroinc.com
t: @YoavKutner