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- 1. 1 Social Networks For Enterprises April 2013 Your Enterprise Social Network Patricia Fernández Carrelo VP Marketing @pfcarrelo @zyncro
- 2. 2 DÍDAC LEE FOUNDER AND PRESIDENT Although it may seem incredible, the original idea for Zyncro started back in 2001 with igente, a cloud-based intranet that didn’t prosper with the fall of the Dotcoms. But Dídac wasn’t discouraged. Around 2008 he returned to the idea and created a file synchronizer that provided cloud-based access to professional and personal documents. However, the true potential of his solution wasn’t discovered until September 2010 when he added a microblogging wall to Zyncro, a totally innovative idea for a file manager/synchronizer. At the same, the “social” face and 2.0 style started to flood the web and it was then when it was decided to give Zyncro the collaborative and communicative functions that make it what it is today: an intranet 2.0 or an enterprise social network. This journey for Zyncro is what Dídac Lee, founder of the Inspirit Group, dubs the “journey across the desert” which all startups must endure! LLUÍS FONT FOUNDER AND CEO Lluís has been creating intranets/extranets since the 90s, which at the time was done with technologies that required hundreds of development hours. When he took over as Managing Director of the Internet consultancy Internet AGM, the company created an intranet generator that enabled them to build intranets in record time, saving customers time and money. In 2002, as CEO of NTR he wanted to give a definitive boost to out-of- the-box intranets and created Colaboris, one of the first full intranet on the cloud. After two years’ struggle, the project was abandoned, NTR products grew in sales and Colaboris met with resistance from systems directors who saw it as a threat to their costly software investments, which were slower and less functional, as the cloud era had not yet arrived. At the beginning of 2010, he met Dídac and started a conversation that resulted in two entrepreneurs combining forces in October 2010. With the incorporation of Lluís Font as CEO of Zyncro, Dídac Lee’s innovation was combined with Lluís’s corporate expertise and execution, the business strategy and product definition were polished, and the marketing and sales departments were redesigned, until making Zyncro what we are today!
- 3. 3 Zyncro in 2011 & 2012 The main shareholders of Inspirit are Dídac Lee and the Carulla family. The Carulla family are the founders and principal shareholder of the most important foodstuff group in Spain, Agroaliment. Caixa Capital Risc is the venture capital division of CaixaBank banking group, one of the 25 largest banks in Europe. CaixaBank is a shareholder in companies such as Respol-YPF and Telefónica. One of the most active investors in Spain with long experience in Internet businesses. Successful investments include myalert.com and Privalia.com, among others. European venture capital firm investing in top-tier technology companies. They aim to help entrepreneurs grow excellent, profitable companies through proven active involvement. Cabiedes & Partners
- 4. 4 Oct-Nov: Mexico, France The Company: From Barcelona to the World S1-2011 S2-2011 S1-2012 S2-2012 S1-2013 April: Japan June: Brazil (hold) Jan-Mar : Benelux, Germany Oct-Nov: China, Canada LAT. AMERICA: Brazil, Andes & Caribbean, South Cone, Central America & Scandinavia TODAY: Barcelona / Tandil, Argentina / Silicon Valley / Tokyo / São Paulo / Mexico DF / Paris Jan-Apr: Italy
- 5. 5 Company Presentation & Value Proposition
- 6. 6 Intranet 1.0: possibly useful, but boring, little use, and not very user-friendly. Social Networks are seen to be more as something that makes employees less productive. In many companies, Facebook access has been cut. Shy business use of social networks, very little in B2B. Only consumer-oriented companies use B2C social networks. Social media in good form: bloggers confirm that they are the 5th power. Twitter incites democratic revolution, but some companies hardly use it. What is happening? (I)
- 7. 7 Persistent CorporateProblem? (II) INFORMATION IS NOT FLOWING TOP-DOWN INFORMATION & COLLABORATION SILOS
- 9. 9 ENTERPRISE SOCIAL NETWORKS WILL BE BACKBONE OF CORPORATE COMMUNICATION IN COMPANIES IN LESS THAN 4 YEARS Companies are erecting in-house social networks Troy McKaskle is an evangelist for Symantec's internal network, Chatter, which he says helps employees with a range of issues. Peter DaSilva for The New York Times www.nytimes.com Gartner reveals five social software predictions for 2012 and beyond www.gartner.com
- 10. 10 Zyncro from Chaos to Order FORUM BLOG Current Information Flow INFOXICATION + CHAOS Zyncro’s Activity Stream RIGHT INFORMATION FLOW + ORDER
- 11. 11 The “Must” of Enterprise Social Networks WHAT DO WE NEED TO LEVERAGE THE POTENTIAL OF SOCIAL NETWORKS WITHIN COMPANIES? Easy implementation Control SecurityEase of use
- 13. 13 Enterprise Social Networks Private Social Networks Zyncro Core Product Zyncro Flavors Internal communities act as a virtual forum for employees within an enterprise to share their insights, interests and contributions about a shared topic of interest. Internal communities are aimed at participants outside the organization, including customers, suppliers, partners. Internal communities generally support loosely directed or non-directed exploration of high-level shared interests, rather than focusing on specific projects or operational issues, which are better served by team work spaces or specific applications. External communities create virtual places for collaboration among people and organizations in the market “ecosystem” outside the enterprise, including prospects, customers, suppliers, partners, influencers and even competitors, occasionally. People participate in external communities because of common interests and commitments. They develop trust within the community (or leave). Participants can include employees from the sponsoring enterprise who act on their own or with employer support, but the bulk of participants (and the sense of community ownership) comes from outside the enterprise. Social Intranet Client/Customer Engagement
- 14. 14 Private Social Networks Private Social Networks Products Services Multiple devices Social networks Geolocation Potential customer Sales team Advertising CRM Data warehouse Business intelligence AD Customer
- 15. 15 Private Social Networks BUSINESS COMMUNITIES WITH ZYNCRO: Barcelona Chamber of Commerce Conferences Discounts Personalized financial products Legal advice
- 17. 17
- 22. 22 ZyncroApps and Integrations Develop and integrate all sorts of apps in Zyncro With ZyncroApps, it is possible to integrate external tools or develop new applications within Zyncro. ZyncroApps/API technology allow any third party company to create new applications and connect other software desktop, server or in the cloud. ZyncroApps are easy to develop in JavaScript, HTML and CSS.
- 23. 23 Accessibility • Outlook Plugin • Widget Windows Social Information Management • Captio • Quote • Chat ZyncroApps and Integrations Activity Streams • Salesforce Chatter Documents & Files • Dropbox • Google Drive • SharePoint Connector
- 25. 25 Enterprise & Private Social Networks Access from multiple devices
- 27. 27 Customers
- 29. 29 Acento Rural IT IT BANKING BANKING HOS. & FOOD HOS. & FOOD Notable Customers
- 30. 30 Captura de pantalla 2012-08-01 a la(s) 10.42.20 Notable Customers INSURANCE INSURANCE PUBLIC ADMIN. NGO AUTOMOBILE INDUSTRY, LOGISTICS & CONSTRUCTION
- 33. 33 Facts & Figures Customizable Platform for any Mobile OS (iOS, BlackBerry, Android & Windows 8) Deployments On-premise and Private Cloud + Powerful API Full adaptation and customization 200.000 Users 500 Corporate customers 50 Partners around the world 50 ZyncroApps 90 Employees
- 34. 3434 SPAIN FRANCE GERMANY, SWITZERLAND, AUSTRIA EUROPE ITALY SWEDEN NORWAY DENMARK USA ECUADOR, PERU BRASIL COLOMBIA AMERICA CHILE, ARGENTINA MEXICO URUGUAY VENEZUELA JAPAN CHINA ASIA COSTA RICA, PANAMA, GUATEMALA, NICARAGUA BENELUX Available in English, Spanish, Mexican Spanish, French, Portuguese, Italian, German, Japanese, Chinese, Dutch, and Catalan Zyncro in the world Business Activity in 27 Countries
- 35. 35 Partners
- 36. 36 ● Best Startup EuroCloud Europe 2012 ● Young Bully, Bully Awards 2011 & 2012 ● Emprendedor XXI Award (finalists) 2012 ● European Business Awards (finalists) 2012 ● Innovation Award – COETT 2012 ● BDigital for Digital Innovation 2011 ● National Internet Award 2011 8 awards in 2 years! Awards
- 38. 38 Who wants to fight against a 3.000 pounds monster?
- 39. 39 NOT ZYNCRO! We want to be its ally
- 40. 40 Welcome to Zyncro+ (coming very soon) The “Business Software Aggregator” Zyncro+ is capable of integrating any software... social, transactional, in the cloud or on server
- 41. 41 With Zyncro+, these are our allies...
- 42. 42 With Zyncro+, everything will be mobile...
- 43. 43 Integrating any kind of technology... and many more…
- 44. 44 Zyncro+: One step ahead in Social Business
- 45. 45 Why Zyncro? High ROI for companies in terms of communication, collaboration, and productivity Ease of use Turnkey solution with fast project implementation Fast development of all kinds of white-label mobile/tablet apps Create personalized apps that operate on Zyncro, our ZyncroApps Integration with any corporate system or cloud app using Zyncro’s API 3 installation modes: cloud, private cloud, and on-premises Available in English, Spanish, Brazilian, Portuguese, French, Italian, Japanese, German, Chinese & Dutch Zyncro + the only Business Aggregation tool for Enterprise Social Networks, letting companies access all social information from a central point And it’s completely Private Brand!