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effective_domaining_strategies-grace_della.ppt
1.
Effective Domaining Strategies
Presented by: Grace Della
2.
DN Journal Top
Sales You can build great domains or buy them, top sales this year include… Fund.com Datarecovery.com Cruises.co.uk Invest.com
3.
Strategy
#1 Optimize Sites for Search Engine Performance
4.
We use WordTracker
and other tools to identify opportunity Keywords for the domain name and site content
5.
Prior to the
launch of Kaplan Continuing Education in March 2008 we added keyword rich copy to the site, and started link building
6.
The site launched
with a 3 Page Rank and went to a 4 PR within a few months
7.
8.
Strategy #2
Buy a Domain with Existing Page Rank
9.
Our friends at
FlatironMedia.com got their domain just for asking!
10.
Sometimes people are
sitting on domains, they may be available for purchase
11.
Or find a
domain that fits your business strategy…It Might be available!!! Sitepoint Auction
12.
Bido.com No Reserve
Auctions
13.
Moniker Marketplace search
domains by topic
14.
Snap Names –
Expiring and Drop Names
15.
GrandNames.com Domains under
$1,000
16.
Important Tip –
Check Trademark Availability before launching a new business or buying and expensive domain
17.
18.
19.
20.
21.
Strategy #6
Stay Current on Domain News
22.
iCann domain body
oversees worldwide regulations, new extensions etc.
23.
DNJournal.com: breaking news,
conferences, top domain sales lists
24.
T.R.A.F.F.I.C. top industry
conventions
25.
“ Domain Masters”
great domain podcast hosted by Monte Cahn and Victor Pitts
26.
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