3. 3About Episerver
Our Mission
To build the leading digital
experience delivery
platform to empower our
customers to create
standout experiences
for their customers –
everywhere they
engage
4. About Episerver
Our Company by the Numbers
30,000
websites powered
globally
340
employees across
15 offices
280,000
web editors worldwide
8,800
customers served
in 30 countries
$2B+
commerce
transactions per year
across all customers
880
partners carrying
our brands
33,000
members in our
developer community
100%
focused on digital
experience
4
5. Digital trends and challenges 5
Evolution of Advantage
Age of the Customer
6. Digital trends and challenges 6
Evolution of Advantage
Age of the Customer
7. Digital trends and challenges 7
Evolution of Advantage
Age of the Customer
8. Digital trends and challenges 8
Evolution of Advantage
Age of the Customer
9. Digital trends and challenges 9
Evolution of Advantage
Systems
designed for
success here…
Need to adapt
for the mobile
power shift
Age of the Customer
10. Digital trends and challenges
Consider the customer
Visible Trusted
Loyal
Engaged
Converted
Service
In Touch
11. Digital trends and challenges
Consider the customer
Visible Trusted
Loyal
Engaged
Converted
Service
In Touch
Acquisition
Business case to
drive top line
12. Digital trends and challenges
Digital trendsandchallenges
B2B Ecommerce Produces Results - Get on Board now
http://bit.ly/1Teu6JP
13. Digital trends and challenges
Consider the customer
Visible Trusted
Loyal
Engaged
Converted
Service
In Touch
Acquisition
Goal
Service
Loyalty
Business case to
drive top line
Business case to
drive transformation
14. Digital trends and challenges 15
Focus on value
1. Leadership and vision Just do it
Redesign or
reconsider
Extend to
enhance
Why?
Value to Business
Benefit to
customer
low
high
low high
15. Digital trends and challenges 16
Focus on value
1. Leadership and vision
2. Customer experience
Value to Business
Benefit to
customer
low
high
low high
16. Digital trends and challenges 17
Focus on value
1. Leadership and vision
2. Customer experience
3. Operational process
Value to Business
Benefit to
customer
low
high
low high
17. Digital trends and challenges 18
Focus on value
1. Leadership and vision
2. Customer experience
3. Operational process
4. Business model
Value to Business
Benefit to
customer
low
high
low high
18. 19Digital trends and challenges
B2B Commerce trends and challenges
• Re-evaluate technology ecosystem with mobile shift in mind
• Activate the online channel for immediate engagement and top line results
• Evaluate benefit to customer vs. value to business for journey / persona
19.
20. Secure account mgmt
Personalized content
Detailed product info
Multi-level pricing
Quotation process
Campaigns and deals
Multi-region, currency
Flexibility to customize
Enhanced experience
21.
22.
23. B2C best practice
Content and
Commerce
Personalization
Blogs and microsites
Videos and tutorials
User generated
content
Guided selling tools
30. 33Digital trends and challenges
B2B Commerce trends and challenges
• Re-evaluate technology ecosystem with mobile shift in mind
• Activate the online channel for immediate engagement and top line results
• Evaluate benefit to customer vs. value to business for journey / persona
• Use B2C best practices to improve experiences
• Streamline journeys to drive transformation (especially mobile)
Our vision is very simple.
We believe that three formally separate markets are converging. [click]
Digital transformation initiatives are by there very nature, enterprise wide,
And that means that organizations increasingly want a single platform to support all their needs, not a series of disconnected point solutions. [click]
We see Episerver at the confluence of these converging markets, and as the experience platform that supports all of these key elements [click]
And in all of these key market models.
Our vision is very simple.
We believe that three formally separate markets are converging. [click]
Digital transformation initiatives are by there very nature, enterprise wide,
And that means that organizations increasingly want a single platform to support all their needs, not a series of disconnected point solutions. [click]
We see Episerver at the confluence of these converging markets, and as the experience platform that supports all of these key elements [click]
And in all of these key market models.
Let’s take a moment to look at some of the statistics about our company.
These are all big numbers – we are big enough to deliver for you but still small enough to care.
But for Episerver, one number won’t change.
And that is our 100% focus on digital experience.
Mass manufacturing makes industrial powerhouses successful
Global connections and transportation systems makes distribution key
Connected PCs and supply chain mean those that control information flow dominate
Empowered buyers demand new levels of customer obsession
Another element of the journey is specialized tools for selecting products
Here, we find our B2B customers are getting great traction by simplifying decision making
Systemair makes air handling equipment, design needs to determine the right product configuration
Typically an engineer or designer in an office
Basic parameters about building
Recommends appropriate configuration
Another element of the journey is specialized tools for selecting products
Here, we find our B2B customers are getting great traction by simplifying decision making
Systemair makes air handling equipment, design needs to determine the right product configuration
Typically an engineer or designer in an office
Basic parameters about building
Recommends appropriate configuration