16. Business Plan 101 (very short list)
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A. Defining your Business segment
B. Realizing the competitor
C. Measuring the market size and its behavior
D. Summarizing strength/weakness of your business
E. Defining Milestone of your business
• Target date for business launch
• Target share for each decade
• Target sales
• F. Forecasting Sales value and its portfolio
• G. Structuring balance sheet/profit-and-loss statement