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GENERAL METHODOLOGY OF MARKET REPORTS
Secondary Market Research
 The reports are compiled based on secondary market research. Secondary research is information gathered from previously published sources. Our reports are
based on information and data acquired from national and international statistical offices, industry and trade associations, business reports, business and
company databases, journals, company registries, news portals and many other reliable sources. By using various sources we ensure maximum objectivity for
reported data. As a result, companies gain a precise and unbiased impression of the market situation.
 Cross referencing of data is conducted in order to ensure validity and reliability.
 The source of information and its release date are provided on every chart. It is possible that the information contained in one chart is derived from several
sources. If this is the case, all sources are mentioned on the chart.
 The reports include mainly data from the last 12 months prior to the date of report publication. Exact publication dates are mentioned in every chart.
Definitions
 The reports take into account a broad definition of B2C E-Commerce, which might include mobile commerce. As definitions may vary among sources, exact
definition used by the source (if available) is included at the bottom of the chart.
Chart Types
 Our reports include text charts, pie charts, bar charts, rankings, line graphs and tables. Every chart contains an Action Title, which summarizes the main
idea/finding of the chart and a Subtitle, which provides necessary information about the country, the topic, units or measures of currency, and the applicable time
period(s) to which the data refers. With respect to rankings, it is possible that the summation of all categories amounts to more than 100%. In this case, multiple
answers were possible, which is noted at the bottom of the chart.
Report Structure
 Reports are comprised of the following elements, in the following order: Cover page, preface, legal notice, methodology, definitions, table of contents,
management summary (summarizing main information contained in each section of report) and report content (divided into sections and chapters). When
available, we also include forecasts in our report content. These forecasts are not our own; they are published by reliable sources. Within Global and Regional
reports, we include all major developed and emerging markets, ranked in order of importance by using evaluative criteria such as sales figures.
Notes and Currency Values
 If available, additional information about the data collection, for example the time of survey and number of people surveyed, is provided in the form of a note. In
some cases, the note (also) contains additional information needed to fully understand the contents of the respective data.
 When providing information about amounts of money, local currencies are most often used. When referencing currency values in the Action Title, the EUR
values are also provided in brackets. The conversions are made using the average currency exchange rate for the respective time period. Should the currency
figure be in the future, the average exchange rate of the past 12 months is used.

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METHODOLOGY OF THE CURRENT REPORT
Report Coverage
 This report covers the global online payment market with a focus on alternative payment methods. Alternative online payment methods generally refer to
payment methods other than credit card or bank card payments. Online payment methods are defined as methods used by online shoppers to make purchases
online via any device.
 Major B2C E-Commerce markets in all global regions are covered, including advanced and emerging, while data availability varied across the countries.
 The report includes data mostly published within 2017. The exact date of publication of the source is stated on each chart. The time period which the data refers
to differs by source.
Report Structure
 The global chapter opens the report, featuring a ranking of methods used by global online shoppers.
 The rest of the report is divided by regions presented in the descending order of B2C E-Commerce sales. Within each region, the countries are grouped by
advanced and emerging markets, where applicable, and ranked by online sales. Furthermore, where available, regional information was also included.
 Depending on data availability, the following types of market information are included: payment methods most used in online shopping, including cards and
alternative methods; attitude of online shoppers to the variety of payment methods offered; breakdown of preferences of online shoppers and of online retail
sales by payment methods. Not all the mentioned types of information are available for each of the covered countries. For top 5 countries leading worldwide in
terms of B2C E-Commerce sales, also online and mobile payment trends and news about major players, such as payment providers, banks and retailers are
presented on text charts.

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DEFINITIONS
 ONLINE PAYMENT
Transfer of money made over the Internet following a consumer’s payment command, includes payments for
product and service purchased in (B2C) E-Commerce and M-Commerce.
 ALTERNATIVE PAYMENT METHOD
Generally refers to payment methods other than credit card or bank card payments. Widely defined, alternative
online payment methods include bank transfers and direct debit, digital wallets, pre-paid cards and private label
cards, invoice, and digital currency. May also include cash on delivery and card schemes by local companies
other than global card brands.
 E-WALLET
A digital account with a stored money value or connected to funds in a bank account or payment card, which
can be used for payment in online or mobile transactions. The examples of E-Wallets include Alipay and
PayPal.
 MOBILE WALLET
A software solution that enables consumers to store payment credentials, such as credit or debit card
information, and use the stored credentials to pay digitally for transactions made in-store, online or via mobile.
Mobile wallets are installed on mobile devices which are used to complete payments. The examples of mobile
wallets include Apple Pay, Samsung Pay and Android Pay. Mobile wallets are often included in the broader
category of E-Wallets.
 INSTANT PAYMENTS
Electronic payment solutions for retail which are available 24/7/365 and thus result in immediate or close-to-
immediate interbank clearing of transactions and crediting of the payees’ accounts and confirm the payment to
the payer after payment initiation.
 B2C E-COMMERCE
The sale of products (and services) through electronic transactions via the Internet from businesses to
consumers.
 M-COMMERCE
M-Commerce, also called “Mobile Commerce”, means the sale of products (and services) through transactions
via mobile devices.
 ONLINE SHOPPING
Purchase of products or services by consumers via the Internet. Broadly defined, may include business to
consumer and consumer to consumer transactions.
 CROSS-BORDER E-COMMERCE
The sale of goods (and services) directly to consumers in other countries, with orders made online through
foreign online shops and delivered from the country where the foreign shop is based or from a central logistics
facility, i.e. across the country’s borders.
The following expressions and definitions are used in this Online Payment Methods report*:
Note: *the definitions used by the original sources might differ from the ones stated on this chart; the exact definition used by each source, where available, is included on the respective
charts

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TABLE OF CONTENTS (1 OF 8)
1. Management Summary
2. Global Developments
• Payment Methods Preferred in E-Commerce, in % of Online Shoppers, Q1 2017
• Breakdown of E-Commerce Sales by Payment Methods, in %, 2021f
• Top Two Payment Methods Preferred in Cross-Border Online Shopping, in % of Cross-Border Online Shoppers, 2016 & 2017
• Reasons For Not Shopping Online, incl. Payment-Related, in % of Internet Users Who Do Not Shop Online, Q1 2017
3. Asia-Pacific
3.1. Regional
• Breakdown of E-Commerce Sales by Payment Methods, in %, 2017e
3.2. Advanced Markets
3.2.1. Japan
• Online and Mobile Payment Trends, January 2018
• Online and Mobile Payment Trends, August 2017
• Payment Methods Used in E-Commerce, in % of Online Shoppers, 2016
3.2.2. South Korea
• Payment Methods Used in E-Commerce, in % of Online Shoppers, October 2016
3.2.3. Australia
• Breakdown of Online Payments by Payment Method, in %, 2013 & 2016
3.2.4. Singapore
• Breakdown of Payment Methods Preferred in Online Shopping, in % of Online Shoppers, 2016
• Share of Cards and Digital Wallets in E-Commerce Sales, in %, 2013 & 2017e

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TABLE OF CONTENTS (2 OF 8)
3.3. Emerging Markets
3.3.1. China
• Online and Mobile Payment Trends, January 2018
• Online and Mobile Payment Trends, August 2017
• Breakdown of Payment Methods Used in E-Commerce, in % of Online Shoppers, 2016
• Third-Party Online Payment Volume, in CNY trillion, by Two Comparative Estimates, Q1 2016 – Q2 2017
• Breakdown of Third-Party Online Payment GMV by Players, in %, by Two Comparative Estimates, Q2 2017
3.3.2. India
• Payment Methods Used in E-Commerce, in % of Generation Z Online Shoppers, June 2017
• Share of Urban Online Shoppers Who Switched from Cash on Delivery to Online Payment Methods Following Demonetization, in % of
Online Shoppers, 2017
• Breakdown Payment Methods Preferred in E-Commerce, in % of Urban Online Shoppers, 2017
• Share of Digital and Mobile Wallets in E-Commerce Sales, in %, 2013 & 2017e
3.3.3. Indonesia
• Top 3 Payment Methods Used in E-Commerce, in % of Internet Users, 2016
• Breakdown of Main Purposes of Using Online Banking, incl. “Shopping Online”, in % of Users, March 2017
3.3.4. Thailand
• Payment Methods Used in E-Commerce, in % of Online Shoppers, July 2017
• Payment Methods Used in E-Commerce, by Number of Online Shoppers and Percentage of Online Shoppers, Q1 2016
3.3.5. Vietnam
• Breakdown of Payment Methods Used in E-Commerce, in % Online Shoppers, August 2016
• Payment Methods Used in E-Commerce, in % of Online Shoppers, 2015 & 2016
3.3.6. Malaysia
• Payment Methods Used in E-Commerce, in % of Online Shoppers, February 2017

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TABLE OF CONTENTS (3 OF 8)
4. Europe
4.1. Regional
• Online Payment Regulatory Trends, July 2017
• Breakdown of E-Commerce Spending in the EU by Payment Methods Considering PSD2 and Instant Payment Introduction, in %, 2012,
2017f, 2020f, 2022f, 2027f
• Top 10 Payment Methods Preferred in E-Commerce, in % of Online Shoppers, 2016 & 2017
• Top 3 Criteria for Choosing a Payment Method, in % of Online Shoppers, 2016
4.2. Advanced Markets
4.2.1. UK
• Online and Mobile Payment Trends, January 2018
• Online and Mobile Payment Trends, July 2017
• Breakdown of Payment Methods Preferred in E-Commerce, in % of Online Shoppers, February 2017
• Top 3 Payment Methods Used in E-Commerce, in % of Internet Users, 2017
• Top 3 Reasons for Checkout Abandonment, in % of Internet Users, 2017
4.2.2. Germany
• Online and Mobile Payment Trends, January 2018
• Online and Mobile Payment Trends, July 2017
• Payment Methods Preferred in E-Commerce, in % of Online Shoppers, by Ranked First and Ranked Between First and Fifth, 2016
• Payment Methods Used in Online Shopping, in % of Online Shoppers, 2016
• Breakdown of B2C E-Commerce Product Sales by Payment Methods, in %, 2015 & 2016
• Factors Important to Online Shoppers When Choosing a Payment Method, in % of Online Shoppers, 2016
• Payment Methods Offered, in % of Top 1,000 Online Shops, 2015 & 2016
• Top 10 Most Known Payment Providers, in % of Smartphone Users, Q4 2016/Q1 2017
4.2.3. France
• Payment Methods Preferred in E-Commerce, in % of Online Shoppers, June 2017
• Breakdown of Payment Methods Preferred in E-Commerce, in % of Online Shoppers, 2016
• Breakdown of B2C E-Commerce Product Sales, in %, 2016

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TABLE OF CONTENTS (4 OF 8)
4. Europe (Cont.)
4.2. Advanced Markets (Cont.)
4.2.4. Spain
• Payment Methods Used in E-Commerce, in % of Online Shoppers, 2016 & 2017
• Breakdown of Factors Most Important in Online Payment Methods, in % of Online Shoppers, October 2017
4.2.5. Italy
• Payment Methods Preferred in E-Commerce, in % of Online Shoppers, June 2017
• Breakdown of Number of Online Purchase Transactions by Payment Methods, by Purchase of Physical Products and of Digital Goods
and Services, in %, Q1 2017
4.2.6. Netherlands
• Payment Methods Preferred in E-Commerce, in % of Online Shoppers, June 2017
• Breakdown of Online Purchases by Payment Methods, in %, 2015 & 2016
4.2.7. Sweden
• Payment Methods Used and Preferred in Online and Mobile Shopping, in % of Online Shoppers, Q2 2017
• Breakdown of Payment Methods Preferred in E-Commerce, in % of Online Shoppers, Q3 2011 -2012, Q4 2013 - 2016
4.2.8. Switzerland
• Payment Methods Preferred in E-Commerce, in % of Online Shoppers, June 2017
• Top 5 Payment Methods Preferred in E-Commerce, in % of Online Shoppers, 2016
4.2.9. Belgium
• Payment Methods Preferred in E-Commerce, in % of Online Shoppers, June 2017
• Breakdown of Payment Methods Used in E-Commerce, in % of Online Shoppers, April 2017, and Change Compared to 2016 and 2011
4.2.10. Austria
• Awareness and Usage of Payment Methods in E-Commerce, in % of Online Shoppers, January 2017

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TABLE OF CONTENTS (5 OF 8)
4. Europe (Cont.)
4.3. Emerging Markets
4.3.1. Russia
• Payment Methods Used in E-Commerce, in % of Online Shoppers, 2014 – 2016
• Payment Methods Used in E-Commerce, in % of Active Internet Users, H1 2017
• Payment Methods Used in E-Commerce, in % of Online Shoppers, 2016 & 2017
• Breakdown of Last Online Purchase by Payment Method, in %, 2016 & 2017
• Breakdown of Awareness of Cryptocurrencies, in % of Adults, July 2017
• Breakdown of Perception of Cryptocurrencies, in % of Adults Who Heard About Cryptocurrencies, in %, July 2017
4.3.2. Poland
• Payment Methods Used in E-Commerce, in % of Individuals, 2015 & 2016
• Payment Methods That Encourage Online Shoppers to Purchase Online, in % of Online Shoppers, April 2017
4.3.3. Turkey
• Payment Methods Used in E-Commerce, in % of Online Shoppers, January 2017
4.3.4. Portugal
• Payment Methods Preferred in E-Commerce, in % of Online Shoppers, June 2017
4.3.5. Czech Republic
• Payment Methods Preferred in E-Commerce, in % of Online Shoppers, June 2017
5. North America
5.1. USA
• Online and Mobile Payment Trends, February 2018
• Online and Mobile Payment Trends and News About Players, August 2017
• Breakdown of Payment Methods Preferred in E-Commerce, in % of Online Shoppers, February 2017
• Ways in Which Fear of Hacking Has Influenced Online Shopping Behavior, in % of Online Shoppers, January 2017

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TABLE OF CONTENTS (6 OF 8)
5. North America (Cont.)
5.2. USA (Cont.)
• Digital and Mobile Payment Methods Used, in % of Online Shoppers, by Generation Y and Generation Z, March 2017
5.3. Canada
• Top 3 Payment Methods Preferred in E-Commerce, in % of Respondents, March 2017
• Breakdown of E-Commerce Sales by Payment Systems, in %, 2015 & 2016
• Breakdown of Total Payment Volume, in millions, and Value, in CAD million, by Payment Methods, incl. Online Transfers, 2015 & 2016
• Share of Online Shoppers Who Have Used Mobile Payment or Digital Wallet Service to Make a Purchase, in %, 2016 & 2017
• Share of Internet Users Who Installed an E-Wallet Mobile App, in %, by Age Group, April 2017
6. Latin America
6.1. Regional
• Breakdown of E-Commerce Sales by Payment Methods, in%, 2017e
6.2. Brazil
• Payment Methods Preferred in E-Commerce, in % of Online Shoppers, June 2017
• Reasons For Using Boleto Bancario, in % of Online Shoppers Who Use Boleto Bancario, July 2017
• Breakdown of Online Shoppers Who Pay with Boleto Bancario by Gender and Age Group, in %, July 2017
• Share of Top 10 B2C E-Commerce Payment Methods of Orders Placed and Approved Orders, in %, and Approval Rate by Payment Method,
in %, Q1 2017
• Payment Methods Used in M-Commerce, in % of Mobile Shoppers, September 2017
• Breakdown of Payment Methods Used in the Last Online Purchase from International Site, in % of Cross-Border Online Shoppers, 2013 -
2016
• Reasons to Give Up an Online Purchase, in % of Online Shoppers, June 2017
• Factors Important for the Decision to Purchase in E-Commerce, incl. Payment-Related, in % of Online Shoppers, April 2017
6.3. Mexico
• Online Payment Methods Used in E-Commerce, by Device Used, in % of Online Shoppers, August 2017
• Offline Payment Methods Used in E-Commerce, by Device Used, in % of Online Shoppers, August 2017

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TABLE OF CONTENTS (7 OF 8)
6. Latin America (Cont.)
6.3. Mexico (Cont.)
• Payment Methods Used in E-Commerce, in % of Online Shoppers, December 2016
• Reasons for Not Shopping Online, in % of Internet Users Who Do Not Shop Online, December 2016
• Top 5 Most Important Aspects in E-Commerce Payments, in % of Online Shoppers, February 2017
6.4. Argentina
• Breakdown of E-Commerce Sales by Payment Methods, in %, 2016
6.5. Colombia
• Payment Methods Used in E-Commerce, in % of Online Shoppers, August 2016
• Top 5 Motivations for Online Shopping, in % of Online Shoppers, August 2016
7. Middle East
7.1. Regional
• Breakdown of Payment Methods Preferred in E-Commerce, in % of Online Shoppers in GCC, October 2016
• Top 3 Barriers to Online Shopping, in % of Local Millennials in the GCC Who Did Not Shop Online, July 2017
7.2. UAE
• Breakdown of Payment Methods Used in E-Commerce by Cash on Delivery and Credit or Debit Card, in % of Online Shoppers, March
2017
• Breakdown of Payment Methods Preferred in Online Shopping, in % of Online Shoppers, 2016
7.3. Saudi Arabia
• Payment Methods Used in E-Commerce, in % of Online Shoppers, May 2017
• Breakdown of Payment Methods Preferred in Online Shopping, in % of Online Shoppers, 2016
• Breakdown of Payment Methods Most Used in Online Shops According to E-Commerce Merchants, in % of Surveyed E-Commerce
Merchants, June 2017

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TABLE OF CONTENTS (8 OF 8)
7. Middle East (Cont.)
7.4. Qatar
• Payment Methods Preferred in E-Commerce, in % of Online Shoppers, 2016
7.5. Kuwait
• Breakdown of Payment Methods Preferred in Online Shopping, in % of Online Shoppers, 2016
7.6. Lebanon
• Payment Methods Preferred in E-Commerce, in % of Online Shoppers, 2016
• List of Selected Payment Providers, by Category, 2016
8. Africa
8.1. South Africa
• Breakdown of Payment Methods Preferred in E-Commerce, in % of Online Shoppers, August 2017
• Breakdown of Factors that Would Encourage to Shop Online More, incl. Payment-Related, in % of Online Shoppers, August 2017
8.2. Egypt
• Top 3 Payment Methods Preferred in E-Commerce, in % of Online Shoppers, 2016
8.3. Kenya
• Breakdown of Payment Methods Preferred in E-Commerce, in % of Online Shoppers, November 2016

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1. Management
Summary
15 – 21
2. Global Developments 22 – 26
3.
3.1.
3.2.
3.2.1.
3.2.2.
3.2.3.
3.2.4.
Asia-Pacific
Regional
Advanced Markets
Japan
South Korea
Australia
Singapore
27 – 53
27 – 28
29 – 36
30 – 32
33
34
35 – 36
3.3.
3.3.1.
3.3.2.
3.3.3.
3.3.4.
3.3.5.
3.3.6.
Emerging Markets
China
India
Indonesia
Thailand
Vietnam
Malaysia
37 – 53
38 – 42
43 – 46
47 – 48
49 – 50
51 – 52
53
4.
4.1.
4.2.
4.2.1.
4.2.2.
4.2.3.
4.2.4.
4.2.5.
4.2.6.
4.2.7.
4.2.8.
4.2.9.
4.2.10.
4.3.
4.3.1.
4.3.2.
4.3.3.
4.3.4.
4.3.5.
Europe
Regional
Advanced Markets
UK
Germany
France
Spain
Italy
Netherlands
Sweden
Switzerland
Belgium
Austria
Emerging Markets
Russia
Poland
Turkey
Portugal
Czech Republic
54 – 100
54 – 58
59 – 88
60 – 64
65 – 72
73 – 75
76 – 77
78 – 79
80 – 81
82 – 83
84 – 85
86 – 87
88
89 – 100
90 – 95
96 – 97
98
99
100
5.
5.1.
5.2.
North America
USA
Canada
101 – 111
102 – 106
107 – 111
6.
6.1.
6.2.
6.3.
6.4.
6.5.
Latin America
Regional
Brazil
Mexico
Argentina
Colombia
112 – 129
113
114 – 121
122 – 126
127
128 – 129
7.
7.1.
7.2.
7.3.
7.4.
7.5.
7.6.
Middle East
Regional
UAE
Saudi Arabia
Qatar
Kuwait
Lebanon
130 – 140
131 – 132
133 – 134
135 – 137
138
139
140
8.
8.1.
8.2.
8.3.
Africa
South Africa
Egypt
Kenya
141 – 145
142 – 143
144
145

16. 9%
12%
13%
14%
15%
26%
83%
0% 25% 50% 75% 100%
Op rekening
Bank transfer
Stored value cards / Virtual cards / E-Money
Acceptgiro
Visa / Mastercard
Digital wallet
iDEAL
Note: does not add up to 100% due to multiple answers possible
Survey: based on an online survey of 24,871 individuals in 22 European countries, 18+, who have ordered physical goods online since January 2017 and then received a parcel;
the survey was conducted from June to July 2017; question asked “Several payment methods exist to pay for goods online. Which do you prefer?“; the number of
respondents to this question in the Netherlands was 1,023
Source: DPD Group, Kantar TNS, November 2017
16
“iDEAL” (83%) was by far the most preferred payment method of
online shoppers in the Netherlands, as of June 2017.
Netherlands: Payment Methods Preferred in E-Commerce, in % of Online Shoppers, June 2017
in % of Online Shoppers

17. 17
Debit and Credit
Cards
55%
Digital and Mobile
Wallets
10%
Other Methods
35%
2017e2013
Debit and Credit
Cards
42%
Digital and Mobile
Wallets
22%
Other Methods
36%
The share of “Digital and mobile wallets” in E-Commerce sales in
Singapore more than doubled between 2013 and 2017, reaching 22%.
Singapore: Share of Cards and Digital Wallets in E-Commerce Sales, in %, 2013 & 2017e
Note: only the shares of these two methods were revealed
Source: GlobalData, September 2017

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