1. Digital
Audiobook
Services
May 17 , 2007. By XXC
xxc.chen@gmail.com
http://www.xxc.idv.tw

2. The purpose of
this survey
• Digital audiobook is a popular digital content
format in U.S.
• A digital audiobook platform may work well with
other multimedia digital contents
• It’s a portable / downloadable digital content, and
for iPod and other mobile device.

3. Audiobook in
U.S.
• $871 million in 2005
– $206 million (AAP),
– $179 million e-Book (AAP)
– $25,067 total publication (AAP)
• 4.7 percent increase 2004-2005
– 29.0% increase (AAP)
Audio Publishers Association (2006) 2006 Sales Survey and Consumer Survey Results.
Association of American Publishers (2006) 2005 Industry Statistics

4. Audiobook

5. Formats (2005)

6. Audiobook Vendors
for Libraries
• Audible
• NetLibrary
• OverDrive
• Playaway
• TumbleBooks
Peters, T. A. (2007). Digital Audiobook Services through Libraries. Library Technology Reports, 43:1. ALA

7. Service model
• Content Ownership
• Cost
• Licensing and agreement terms
• Playback options
• Circulation models
• Integration with library system

8. Content
ownership
• Purchase model
• Lease model

9. Purchase model
Libraries purchase and own each copy of each
title.
• single copies, owned
– Audible, OverDrive(*), Playaway

10. Lease model
• NetLibrary (Buffet model)
– Libraries lease access to the core collection and also gain
access to the approximately thirty titles being added
each month.
– Offer multi-year contracts.
– allows for multiple concurrent users
– Some audio content don’t offer lease model
• TumbleBooks.com (offer leased unlimited)

11. Cost
• Annul lease fee (NetLibrary, TumbleBooks)
• Per copy (Audible, OverDrive)
• Per device (Playaway)
• Platform maintenance fee (OverDrive)
• Portable device (OverDrive)

12. Licensing Model
• Entire Master Collection, Subcollections,
Individual Titles
– NetLibrary, OverDrive*, TumbleBooks

13. Licensing Model
• One User Per Copy at a Time, Multiple
Concurrent Usage, Unlimited Concurrent
Usage
– TumbleBooks

14. Circulation Models
• No circulation model (Audible) Download
• Circulation period (NetLibrary) Download
• DRM Console (OverDrive) Download
• Device (Playaway)
• Streaming (TumbleBooks)

15. DRM console
• OverDrive Media Console (2006.10)
– Download from library web catalog
– Play/Read in local PC/NB
– Transfer to PDA, cell phone, mp3 player,
– Burn a CD*
• Microsoft DRM, Acrobat content server

16. Integration with
Library System
• Provide MARC records
– NetLibrary, OverDrive (OCLC)
• Integration with reader’s library account
• 電子書目錄介面客製化 (OverDrive)

17. Case study:
OverDrive

18. OverDrive Digital
Library Reserve
• Clients: metropolitan library systems (New York,
Los Angeles, Chicago, Boston, Seattle and
Cleveland), Singapore, Mexico, Canada and
Australia.
• Strength : 提供電子書、有聲書、音樂、影片下
載服務 (multi- digital content format platform)
• Game, interaction software in future

19. 影片 電子書、有聲書 音樂
讀者可以自行下載有版 讀者可以自行下載至家 讀者可以自行下載至家
權保護之影片至家裡的 裡的電腦、 裡的電腦或者是
電腦（視窗作業系 Notebook，或是燒錄 Notebook聆聽，或是
統）、Notebook，或 成CD，在車上或以手提 轉錄至Windows
者可以轉錄至其他可攜 音響聆聽，更可以轉錄 Media-compatible
式裝置（不可下載至圖 至其他可攜式裝置（不 MP3 players等可攜式
書館的電腦使用）。 可下載至圖書館的電腦 裝置（不可下載至圖書
使用）。 館的電腦使用）。
目前與麥金塔電腦不
相容，不可使用iPod或
燒錄成CD聆聽
每次可借出10部片子， 一次可借5本，系統於 一次可借5本，系統於
系統於21天內自動歸 21天內自動歸還。 21天內自動歸還。
還。
田代如。（2007）。公共圖書館網路與資訊服務。出國報告。
retrieval in http://open.nat.gov.tw/OpenFront/report/show_file.jsp?sysId=C09600768&fileNo=001

21. OverDrive Digital Lib Workflow
Create a
Select List
Reports: Edit a
Review Usage Select List
Complete PO
Checkout &
=
Download
Purchase
Titles
available
on site
www.contentreserve.com

22. OverDrive
Core
• DRM is the core of OverDrive
– OverDrive Digital Asset Management System
– Microsoft® Digital Asset Server (DAS)
• WMA
• Microsoft Reader
– Arcobat Content Server
• PDF

23. Upstream solution
• for publishers, retailers
– Digital content creating tool
– 數位交易平台:
• Content Reserve, B2B;
• MIDAS retail solution, B2C

24. Client side
solution
• OverDrive Media Console

25. Vertical integrate
• Digital Library Reserve
• School Download Library
• Etc…

26. library web site
creator
retailer web site
OverDrive consumer
supplier DRM corporate web site
institution web site