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Introduction to Online Advertising

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Tiffany Johnson
Tiffany Johnson

Lunchtime seminar given to Gettysburg Chamber of Commerce on January 17, 2012 on internet advertising. Areas covered include different ways to advertise online, advertising terminology, and why each method is great to use, but not the only method a business should use to advertise.

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An Introduction in Internet Advertising 301-541-8057 www.xentemedia.com
We are a Full Service Advertising Agency Specializing in: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
We can also help with: ,[object Object],[object Object],[object Object],[object Object],[object Object]
Goal of Introduction To Online Advertising ,[object Object],[object Object],[object Object],[object Object]
Search Engine Marketing (SEM) or Search Engine Optimization (SEO) ,[object Object],[object Object]
 
 
 
SEM ,[object Object],[object Object],[object Object],[object Object]
SEO ,[object Object],[object Object],[object Object],[object Object]
Things that effect SEO ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What Search Engine Should You Advertise on? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Google’s new Search+ You
Bing’s social results
Social Media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
 
 
Terms in Banner Ad Advertising ,[object Object],[object Object],[object Object]
Mobile Marketing ,[object Object],[object Object],[object Object],[object Object],[object Object]
What does Xente Media suggest? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Common Mistakes in Search ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Common Mistakes with Banner Ads ,[object Object],[object Object],[object Object],[object Object]
Common Mistakes with Social Media ,[object Object],[object Object],[object Object],[object Object]
Common Mistakes with Mobile ,[object Object],[object Object]
Thanks for attending! Questions?

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