20激勵

第 20 單元：激勵：讓組織成員　　更有成就主講：鄭華清

激勵 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

A. 激勵的本質 ,[object Object],[object Object],[object Object]

內容理論的激勵 ,[object Object],[object Object]

[object Object],[object Object]

馬斯洛 (Maslow) 需求層次理論 (hierarchy of needs theory) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

1. 馬斯洛需求階層理論 ,[object Object],[object Object],Social Needs Security Needs Physiological needs

[object Object],[object Object],[object Object],[object Object]

4.XY 理論 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

麥克格耳 (McGregor)X 理論及 Y 理論 ,[object Object],[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

3. 赫茲伯格兩因子論 ,[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],[object Object]

5. 麥氏三需求理論 (three needs theory) ,[object Object],[object Object],[object Object]

B. 激勵的過程理論 ,[object Object],[object Object],[object Object]

7. 增強理論 (reinforcement theory) ,[object Object],[object Object]

8. 期望理論 ,[object Object],[object Object],[object Object]

9. 公平理論 ,[object Object],[object Object],[object Object],[object Object],[object Object]

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