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Does	your	line	of	business	use	or	plan	to	use	devices?
Predic6ons	suggest	BIG	usage	numbers.
Predic6ons	can	be	…	hmm..
But	have	you	no6ced	what	your	compe66on	is	doing?
This	is	what	Intel	is	thinking..
Source	:	hDps://iot-analy6cs.com/20-internet-of-things-companies/	
Why	Intel	maDers?
Excellent	summary	of	predic6ons	from		
Forrester,	Machina	Research,	WEF,	Gartner,	IDC	
h"p://www.forbes.com/sites/gilpress/2016/01/27/internet-of-things-iot-predic<ons-from-
forrester-machina-research-wef-gartner-idc/#5e0e59e46be6
IoT	is	going	to	revolu6onize	every	industry	we	know.
Also	create	many	new	opportuni6es	for	enterprises	to	thrive.
Source	:	hDp://techcrunch.com/2016/05/20/google-and-levis-team-up-on-a-connected-jacket-that-lets-you-answer-calls-use-maps-and-more/
Are	you	ready?
An	Effec6ve	Device	Strategy	to		
Accelerate	your	Business	
Sumedha	Rubasinghe	
Director	-	API	Architecture	
WSO2
Enterprise	strategy	on	devices	should	cover	mul6ple	aspects.
Devices	=	Mobile	+	Rest	of	the	THINGS	(IoT)
Business	Planning	
Product	Building	
Opera<onal	
Scaling	
Support	
Value	Crea<on	
Sustainability	
Device	Strategy
Business	Planning	
Product	Building	
Opera<onal	
Scaling	
Support	
Value	Crea<on	
Sustainability	
Device	Strategy	
Business	Evalua<on
Business	Planning	
•  Who	are	you?	/	Who	do	you	want	to	be?	
Device	Manufacturer	 Develops	hardware,	basic	so_ware	showcasing	
device	capabili6es	
Applica6on	Developer	 Build	IoT	applica6ons	on	top	of	exis6ng	
hardware	
System	Integrator	 Integrates	IoT	applica6ons	together	to	bring	
greater	value	to	an	industry	
Device	User	 End	users/enterprises	using	devices	and	
applica6ons	for	business	/	personal	tasks
Business	Planning	
•  Who	are	you?	/	Who	do	you	want	to	be?	
– Device	Manufacturer	
– Applica6on	Developer	
– System	Integrator	
– Device	User	
•  Which	Industry	and	Market	?	
•  Target	customer	or	business	engagement
Build	Strategy	
•  Device	Manufacturer	
– Example	decisions	to	make	
• Robustness	(indoor	use,	outdoor,	opera6ng	temperatures)	
• Exis6ng	protocols	or	develop	new	
• Use	exis6ng	chipset	or	design	new	
• Security	
• Power	consump6on
Build	Strategy	(contd..)	
•  Applica6on	Developer	
– Example	decisions	
• Which	device(s)	to	choose	
• Choosing	a	so_ware	plaaorm	(or	building	from	scratch)	
– Device	Management	
– Data	Storage	&	Analy6cs	(real	6me,	batch,	machine	learning),	
dashboarding	
– Integra6on	capabili6es	(standards,	built	in	connectors)	
– Security	
• Applica6on	Distribu6on	-	App	Store?	
• Applica6on	logic	vs	power	consump6on
Build	Strategy	(contd..)	
•  System	Integrator	
– Example	decisions	to	make	
• What	is	the	integra6on	plaaorm	to	use?	Or	build	one	from	
scratch?	
• Security	
• Protocols	/	connectors	/	message	formats	to	support	
• Delivery	/	transac6on	guarantees	/	message	brokering	
• How	to	perform	analy6cs?	
• How	to	expose	APIs?	
• How	to	create	dashboards?
Build	Strategy	(contd..)	
•  Device	User	
– Example	decisions	to	make	
• Is	this	the	right	device?	
– Func6onality,	power	consump6on,	mobility,	security	
• User	friendly	applica6on?	
• Data	(ownership,	security,	retrievability,	..)	
• Ownership	-	BYOD	/	COPE
Opera<onal	Strategy	
•  Device	Failure	Detec6on	
•  Anomaly	Detec6on	
•  How	to	push	firmware/so_ware	updates	
– Push	
– Pull	
•  How	to	reset?
A	Typical	IoT	PlaForm	Deployment
Scaling	Strategy	
•  Where	to	scale?	
•  How	to	scale?	
•  PaDern	recogni6on	
– Usage	paDerns	
– Failure	paDerns	
•  ThroDling	
•  Server	vs	Edge	compu6ng
Support	Strategy	
•  What	to	do	when	a	remote	device	fails?
Value	Crea<on	Strategy	
•  How	to	measure	the	impact	of	device	integra6on?	
•  How	do	you	stop	your	product	or	service	from	degrading	in	
value?	
•  How	to	capture	new	values	and	get	a	compe66ve	advantage?	
•  Capture	new	insights	and	increase	diversifica6on	(E.g.	Retail)
Sustainability	-	Technology	
•  IoT	is	a	rapidly	evolving	space	
– New	devices	
– New	processing	capabili6es	
•  Is	the	plaaorm	open	enough	to	connect?	
– New	devices	
– New	systems	
•  Is	there	a	vendor	lock-in?	
– License	fees	paid	upfront	for	N	years	ahead	
– Who	owns	the	data?
Sustainability	-	Data	Security	
Source	:	hDp://www.truste.com/blog/2014/05/29/internet-of-things-industry-brings-data-explosion-but-growth-could-be-impacted-by-
consumer-privacy-concerns/
Sustainability	-	Data	Security	
•  Are	apps	(mobile)	wriDen	using	containeriza6on?	
•  Where	is	data	stored?	
– App	and	data	are	separated?	
– Who	has	access	to	data?	
– Data	Filtering	technique	
• Applica6on	level	or	data	storage	based?
Sustainability	-	Legal	Challenges	
•  Privacy	and	security	
•  Regula6ons	in	different	parts	of	the	world	
•  Chain	of	liability	
•  Complex	ownership	scenarios	
•  Availability	of	bandwidth	and	net	neutrality	
•  Automated	contracts	
	
Source	:	hDp://www.techrepublic.com/ar6cle/poten6al-iot-legal-challenges-should-be-hiing-your-enterprise-radar/?
_ag=TREa988f1c&bhid=22382528094118196648159014619331
WSO2	IoT	Server:		
Your	Founda6on	for	the	Internet	of	
Things	
Sumedha	Rubasinghe	
Director	-	API	Architecture	
WSO2	
4pm	:	Blue	Room	-	Mobile	&	IoT
Thank	You!	
#WSO2ConEU	
Share	your	feedback	for	this	session	
wso2con.com/app

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