Social Media Presentation For Crisis Communication
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Slide deck from presentation given to Hoosier chapter of the Public Relation Society of America.
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Social Media Presentation For Crisis Communication
- 1. Basics of Social Media Erik Deckers
- 3. Los Angeles Fire Department
- 4. LA Fire Department TALK
- 6. LAFD Photos
- 7. Social Media for Crisis Comm.
- 8. But You Need to Be Quick
- 9. The social media landscape can be a little intimidating
- 10. But patterns start to emerge
- 11. And you can should focus on a few
- 16. Why blog?
- 17. To develop trust with existing clients and prospect for new business . to gather and refine my thoughts Self expression. It’s no different than scribbling on a cave wall. We’re sharing stories with the “tribe.” Build community, share ideas and best practices on personal growth/development Because I want to Get News Out About My Community peer pressure Create a knowledge base of things I encounter at work & share that knowledge w/ a community that gives me so much it gives my thoughts a place to go To write about mistakes I see our clients make. It's great "venting" and educating at the same time. I blog for search , to increase my audience for my business message. I write about small biz marketing, social media, lots of PR tips, biz planning, along with the occasional rambling, and samples of our work I enjoy sharing things I find with other people Blogging has made the bathroom stall bigger. Not only can we say ”For a good time, call Lori," we can now explain why .
- 18. Who blogs?
- 19. Small Business
- 20. Corporations
- 21. Newspapers
- 23. Government
- 24. Personal Journal
- 25. Fuel a Passion
- 26. Share Stories
- 27. How Can I Promote My Blog?
- 31. Find People
- 33. Create & Follow Groups
- 34. Follow Topics
- 37. Create Pages For Your Organization or Topic
- 38. Gather Fans & Communicate
- 39. Just make sure you use it
- 40. Automate
- 41. But Don’t Go Nuts
- 42. Sometimes You Don’t Need to Do Anything
- 43. Thank you! Find me SmallerIndiana.com Any questions? Read me ErikDeckers.com DeckersMarketing.com Tweet me Twitter.com/edeckers [email_address] Reach me For a copy of this deck