Social media provides opportunities for individuals and businesses to advertise themselves and their brands through platforms like Twitter, Facebook, YouTube, and Flickr. As these platforms grow rapidly in users, attracting more in short periods of time than older forms of media, businesses are increasingly using social media for digital marketing, research, and finding employees. Specifically, 80% of companies use LinkedIn to find employees, while 34% of bloggers discuss products and brands, influencing corporations to join blogging and value insights from other blogs. The document concludes that social media allows constant connectivity and visibility, creating enjoyable environments for business through emerging as a dominant form of media.

1. New Media Driver’s License Instrument to Social Media

2. Social Media & Big Business Social media provides many opportunities for individuals or companies/business to advertise themselves as well as their brand. When you have incredible resourceful websites like Twitter, Linkedin, Facebook, youtube, and Yahoo’s Flickr you are given the ability to be anywhere at anytime as well as connected to anyone at anytime.

3. Years to Reach 50 millions Users: Radio (38 Years), TV (13 Years), Internet (4 Years), iPod (3 Years)…Facebook added 100 million users in less than 9 months…iPhone applications hit 1 billion in 9 months. Many companies use social media tools like facebook, to create and find their own target audience for research for a new product line and use digital marketing to create a window of endless opportunity for new faces. Facebook

5. 80% of companies are using LinkedIn as a primary tool to find employees.

7. 34% of bloggers post opinions about products & brands.