2. Advantages of a bridge
• Best of both worlds: use strengths of 2
pieces of software
• no double data
• disclose specific information to selected
users (ACL based disclosure)
3. Even more advantages!
• don’t update customer information yourself
• customer info quality increases
• generate traffic and content for your portal
• engage clients by letting them manage their
own data
4. Portal or CRM?
• Don’t recreate the SugarCRM user interface
• Which functions belong in a portal?
• Which users are allowed access?
• What information do I want to publish?