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8 from zero to insight with real time big data
1.
Copyright © 2013,
Oracle and/or its affiliates. All rights reserved.1 Fast Data: From zero to insight with Real Time Big Data Bryan Ko, Senior Sales Consultant Data Integration Solution
2.
Copyright © 2013,
Oracle and/or its affiliates. All rights reserved.2 Is your Business Running Fast Enough? Opportunity Lies in the Timeliness of Accurate Analysis and Action Large and growing data volumes Data loses value at a faster rate Customer touch-points are increasing
3.
Copyright © 2013,
Oracle and/or its affiliates. All rights reserved.3 93% believe their organization is losing revenue as a result of not being able to fully leverage information 67%89% executives who say drawing intelligence from data is top priority executives who would grade themselves C or lower in preparedness Copyright © 2012, Oracle and/or its affiliates. All rights reserved.3 Source: Oracle Research Study - From Overload to Impact: An Industry Scorecard on Big Data Business Challenges, July 2012
4.
Copyright © 2013,
Oracle and/or its affiliates. All rights reserved.4 of executives say too much critical information is delivered too late Source: Aberdeen Group – January 2012, survey of 247 executives - Data Management for BI – Big Data, Bigger Insight, Superior Performance
5.
Copyright © 2013,
Oracle and/or its affiliates. All rights reserved.5 Velocity Demand Fueled by M2M Growth The New Reality of the Internet of Things Data from things is growing 22X over 5 years from 2011-2016 Devices are becoming more intelligent Devices are becoming more connected Source: CISCO VNI Mobile 2012
6.
Copyright © 2013,
Oracle and/or its affiliates. All rights reserved.6 Driving More Value from All of Your Data What about Big Data? High velocity data brings high value Especially to volatile business processes Are big data solutions centered on Hadoop or NoSQL fast enough?
7.
Copyright © 2013,
Oracle and/or its affiliates. All rights reserved.7 What is Fast Data? Turning High Velocity Data into Value It’s about getting more from in-flight data It’s about faster action, faster insights It’s about visibility and predictability It’s about running your business in real-time
8.
Copyright © 2013,
Oracle and/or its affiliates. All rights reserved.8 Higher Quality In Operations Improved Efficiency Key Value Drivers of Timely, Accurate Action Delivering Tangible Results with Fast Data New Services Better Customer Experience
9.
Copyright © 2013,
Oracle and/or its affiliates. All rights reserved.9 Transportation & Logistics TelecommunicationsFinancial Services Manufacturing & Retail Utilities & Oil and Gas Public Sector & Healthcare Fast Data is Universal Across Industries Healthcare
10.
Copyright © 2013,
Oracle and/or its affiliates. All rights reserved.10 Obstacles to Faster Data While Ensuring Accuracy, Efficiency, and Scale Business event Action Time BusinessValue Data captured Analysis completed Action taken Source: Richard Hackethorn’s Component’s of Action Time
11.
Copyright © 2013,
Oracle and/or its affiliates. All rights reserved.11 What Slows You Down? 3 Components of Event-to-Action Latency Data latency Analysis latency Decision latency Based on Richard Hackethorn’s Component’s of Action Time Business event Action Time BusinessValue Data captured Analysis completed • Data Latency • Analysis Latency • Decision Latency
12.
Copyright © 2013,
Oracle and/or its affiliates. All rights reserved.12 Oracle Event Processing Oracle Coherence Oracle Fast Data Filter, Move, Transform, Analyze, and Act at High Velocity Oracle Business Analytics ANALYZE Oracle Real-Time Decisions Oracle BPM ACT Oracle GoldenGate Oracle Data Integrator MOVE & TRANSFORM FILTER & CORRELATE
13.
Copyright © 2013,
Oracle and/or its affiliates. All rights reserved.13 Filter and Correlate Complete In-Flight Event and Data Processing A complete solution for building applications to filter, correlate, and process events in real time Ensure downstream applications are driven by true, real-time intelligence Help eliminate, consolidate, correlate, and filter data before it clutters your data warehouse Analyze massive data streams in real-time Oracle Event Processing
14.
Copyright © 2013,
Oracle and/or its affiliates. All rights reserved.14 Filter and Correlate, In-memory Enrich Data for More Accurate Decisions Integrated with Oracle Event Processing Rely on the most powerful in-memory storage technology Speed performance with in-memory data lookups and queries Enrich data input with scaled caching Trust your results are accurate in real-time Oracle Coherence
15.
Copyright © 2013,
Oracle and/or its affiliates. All rights reserved.15 Managing Fast Data on Devices Embed Fast Data into smart devices and gateways Process data in real-time on the device Only deliver relevant information to data center thereby minimizing data congestion Streamline Fast data across entire M2M value chain - from device to data center Streamline Fast Data Processing
16.
Copyright © 2013,
Oracle and/or its affiliates. All rights reserved.16 Move and Transform Real-Time Data Capture and Big Data Transformations Capture changed data and events in real time Apply basic filtering and transformation at capture point Transform and load structured or unstructured data for analysis Improve the trusted quality of information Oracle Data Integration
17.
Copyright © 2013,
Oracle and/or its affiliates. All rights reserved.17 EMP Oracle Real Time Data Integration Oracle’s Unique Offering for Real Time Business Intelligence Oracle GoldenGate Oracle Data Integrator EMP DEPT DIM FACT DIM DIMDIM ODS Schema DW Schema On-Disk Logs Source 1 On-Disk Logs Source 2 Oracle GoldenGate Oracle GoldenGate • Real time extracts from transactional systems • Continuous streaming load into ODS Schema of target Oracle Data Integrator EE • High Performance ‘E-LT’ on target data warehouse EMP DEPT DEPT
18.
Copyright © 2013,
Oracle and/or its affiliates. All rights reserved.18 Oracle Data Integration for Big Data Improving Productivity and Efficiency for Big Data Benefits • Improves productivity for transforming Big Data • Optimizes the loading of Big Data with Oracle Loader for Hadoop • Reduce complexities of processing Hadoop through graphical tooling • Consistent tooling across BI/DW, SOA, Integration and Big Data Transforms Via MapReduce Oracle Data Integrator Oracle Exadata Oracle Loader for Hadoop Loads Activates HiveQL
19.
Copyright © 2013,
Oracle and/or its affiliates. All rights reserved.19 Analyze Drive Better Business Outcomes with Real-Time Information In-memory analytics to provide actionable insight from large amounts of data - fast. Trust your data model is current and accurate Quickly organize and explore diverse and unstructured Big data from inside and outside your organization Predict outcomes based on real-time information Oracle Business Analytics
20.
Copyright © 2013,
Oracle and/or its affiliates. All rights reserved.20 Act Real-Time Automated Decision Making, Predictive Analytics Predict outcomes based on real-time information Deliver real-time decisions and recommendations to customers and front-line employees Automatically render decisions within a business process to create tailored messaging Integrate with human workflow, process management, activity monitoring Oracle Real-time Decisions and Oracle BPM
21.
Copyright © 2013,
Oracle and/or its affiliates. All rights reserved.21 Optimized loads, Infiniband, Smart Storage No data transfer to/from separate servers Transformations use Exadata optimized SQL Native batch and Real-time integration capability Bridge your enterprise data to Big Data Appliance Faster refreshes of data analysis with Exalytics Tightly integrated with Exadata, Exalytics, Exalogic Fast Data Even Faster on Engineered Systems
22.
Copyright © 2013,
Oracle and/or its affiliates. All rights reserved.22 CONCLUSION REMOVE EVENT-TO-ACTION LATENCY PARTNER WITH ORACLE FOR FAST DATA MAXIMIZE VALUE FROM HIGH-VELOCITY DATA
23.
Copyright © 2013,
Oracle and/or its affiliates. All rights reserved.23 Where to Get More Information? Oracle’s Fast Data Solutions EXTERNAL: www.oracle.com/fastdata #OracleFastData