SlideShare uma empresa Scribd logo
1 de 22
Changing Supply and Demand: Lessons Learned From the Real Estate Industry Wendy Forsythe Vice President Network ServicesBetter Homes and Gardens Real Estate LLC
Meredith Corporation The Meredith media portfolio includes: 26 Subscription Magazines 400 books in print 200 Special Interest Publications  32 Websites  12 TV Stations Reaching 8 out of 10 home-owning households and 6 out of 10 women in America
Realogy Family of Brands Venture Partner:
National Association of REALTORS®Membership Count (Sept to Sept) – 8.5% – 9.0%
Why is this happening?
“	Consider the estimation that 58% of Realtors will be retiring in the next 5–10 years.” Glen Jaffee VP AlignMark Inc. Generation Y–An Opportunity and a Challenge RIS Media
A-D Talent Attraction and Selection Platform Attract Bond Commit Develop 1Prominent talent attraction section on the consumer website 2	National & local inquiry generation campaigns 3	Corporate inquiry management system 4	Talent attraction and retention tools 5	Welcome to BH&G RE program 6	New agent survey 7	Anniversary emails 8	Personal coaching and consultation with brokers/managers 9	National quarterly conference call 10	Monthly e-newsletter 13
www.bhgrealestate.com/careers
Leadership 	Environment 15
What is your highest gain activity?
What percentage of your time is spent on that activity right now?
How much of your time should you be spending on this activity?
Happy Talent Attracting! Wendy Forsythe Vice President Network ServicesBetter Homes and Gardens Real Estate LLC 973.407.5936 wendy.forsythe@bhgrealestate.com Twitter.com/bhgre_wendy Facebook.com/wendy.forsythe Linkedin.com/in/wendyforsythe

Mais conteúdo relacionado

Mais procurados

npEXPERTS 2016: Philanthropy by the Numbers
npEXPERTS 2016: Philanthropy by the NumbersnpEXPERTS 2016: Philanthropy by the Numbers
npEXPERTS 2016: Philanthropy by the NumbersBlackbaud
 
Philanthropy by the Numbers: The story behind the stats
Philanthropy by the Numbers: The story behind the statsPhilanthropy by the Numbers: The story behind the stats
Philanthropy by the Numbers: The story behind the statsBlackbaud
 
2018 MarketingBitz Bootcamp (Chicago): Welcome & Event Overview
 2018 MarketingBitz Bootcamp (Chicago): Welcome & Event Overview 2018 MarketingBitz Bootcamp (Chicago): Welcome & Event Overview
2018 MarketingBitz Bootcamp (Chicago): Welcome & Event OverviewLocalogy
 
The Transformative Power of Data and Relationships | ConnectIn Atlanta
The Transformative Power of Data and Relationships | ConnectIn Atlanta The Transformative Power of Data and Relationships | ConnectIn Atlanta
The Transformative Power of Data and Relationships | ConnectIn Atlanta LinkedIn Talent Solutions
 
8Contacts SYDSTART Pitch
8Contacts SYDSTART Pitch8Contacts SYDSTART Pitch
8Contacts SYDSTART PitchSean Grobbelaar
 
Score card app
Score card appScore card app
Score card appBlake Howe
 
Why Advocacy Should be Part of Your Marketing Strategy - CMX Summit West 2016
Why Advocacy Should be Part of Your Marketing Strategy - CMX Summit West 2016Why Advocacy Should be Part of Your Marketing Strategy - CMX Summit West 2016
Why Advocacy Should be Part of Your Marketing Strategy - CMX Summit West 2016CMX
 
Nurturing the IT Committee Lead - Germany INFOGRAPHIC
Nurturing the IT Committee Lead - Germany INFOGRAPHICNurturing the IT Committee Lead - Germany INFOGRAPHIC
Nurturing the IT Committee Lead - Germany INFOGRAPHICLinkedIn Europe
 
Making the Business Case for Your Community - CMX Summit West 2016
Making the Business Case for Your Community - CMX Summit West 2016Making the Business Case for Your Community - CMX Summit West 2016
Making the Business Case for Your Community - CMX Summit West 2016CMX
 
10.20.30: Trends in Meetings & Events
10.20.30: Trends in Meetings & Events10.20.30: Trends in Meetings & Events
10.20.30: Trends in Meetings & EventsSwitch
 
How to Measure (And Prove!) Your Community's Business Value
How to Measure (And Prove!) Your Community's Business ValueHow to Measure (And Prove!) Your Community's Business Value
How to Measure (And Prove!) Your Community's Business ValueCMX
 
Drive leads through effective marketing on LinkedIn [webcast]
Drive leads through effective marketing on LinkedIn [webcast]Drive leads through effective marketing on LinkedIn [webcast]
Drive leads through effective marketing on LinkedIn [webcast]LinkedIn Talent Solutions
 
Brighton seo2011
Brighton seo2011Brighton seo2011
Brighton seo2011Salt
 
Visit Philly Social Media Summit - Advertising
Visit Philly Social Media Summit - AdvertisingVisit Philly Social Media Summit - Advertising
Visit Philly Social Media Summit - AdvertisingChatterBlast Media
 
Member Profile 2010
Member Profile 2010Member Profile 2010
Member Profile 2010REALTORS
 
Creating a Digital Coalition
Creating a Digital CoalitionCreating a Digital Coalition
Creating a Digital CoalitionDaryl Willcox
 
LA Digital Boot Camp Welcome/Opening Presentation (Greg Sterling, LSA)
LA Digital Boot Camp Welcome/Opening Presentation (Greg Sterling, LSA)LA Digital Boot Camp Welcome/Opening Presentation (Greg Sterling, LSA)
LA Digital Boot Camp Welcome/Opening Presentation (Greg Sterling, LSA)Localogy
 
Pushing the Bar on CRM ROI | Building Engagement - realSociable
Pushing the Bar on CRM ROI | Building Engagement - realSociablePushing the Bar on CRM ROI | Building Engagement - realSociable
Pushing the Bar on CRM ROI | Building Engagement - realSociableDalia Asterbadi
 

Mais procurados (19)

Datelytics Pitch Deck
Datelytics Pitch DeckDatelytics Pitch Deck
Datelytics Pitch Deck
 
npEXPERTS 2016: Philanthropy by the Numbers
npEXPERTS 2016: Philanthropy by the NumbersnpEXPERTS 2016: Philanthropy by the Numbers
npEXPERTS 2016: Philanthropy by the Numbers
 
Philanthropy by the Numbers: The story behind the stats
Philanthropy by the Numbers: The story behind the statsPhilanthropy by the Numbers: The story behind the stats
Philanthropy by the Numbers: The story behind the stats
 
2018 MarketingBitz Bootcamp (Chicago): Welcome & Event Overview
 2018 MarketingBitz Bootcamp (Chicago): Welcome & Event Overview 2018 MarketingBitz Bootcamp (Chicago): Welcome & Event Overview
2018 MarketingBitz Bootcamp (Chicago): Welcome & Event Overview
 
The Transformative Power of Data and Relationships | ConnectIn Atlanta
The Transformative Power of Data and Relationships | ConnectIn Atlanta The Transformative Power of Data and Relationships | ConnectIn Atlanta
The Transformative Power of Data and Relationships | ConnectIn Atlanta
 
8Contacts SYDSTART Pitch
8Contacts SYDSTART Pitch8Contacts SYDSTART Pitch
8Contacts SYDSTART Pitch
 
Score card app
Score card appScore card app
Score card app
 
Why Advocacy Should be Part of Your Marketing Strategy - CMX Summit West 2016
Why Advocacy Should be Part of Your Marketing Strategy - CMX Summit West 2016Why Advocacy Should be Part of Your Marketing Strategy - CMX Summit West 2016
Why Advocacy Should be Part of Your Marketing Strategy - CMX Summit West 2016
 
Nurturing the IT Committee Lead - Germany INFOGRAPHIC
Nurturing the IT Committee Lead - Germany INFOGRAPHICNurturing the IT Committee Lead - Germany INFOGRAPHIC
Nurturing the IT Committee Lead - Germany INFOGRAPHIC
 
Making the Business Case for Your Community - CMX Summit West 2016
Making the Business Case for Your Community - CMX Summit West 2016Making the Business Case for Your Community - CMX Summit West 2016
Making the Business Case for Your Community - CMX Summit West 2016
 
10.20.30: Trends in Meetings & Events
10.20.30: Trends in Meetings & Events10.20.30: Trends in Meetings & Events
10.20.30: Trends in Meetings & Events
 
How to Measure (And Prove!) Your Community's Business Value
How to Measure (And Prove!) Your Community's Business ValueHow to Measure (And Prove!) Your Community's Business Value
How to Measure (And Prove!) Your Community's Business Value
 
Drive leads through effective marketing on LinkedIn [webcast]
Drive leads through effective marketing on LinkedIn [webcast]Drive leads through effective marketing on LinkedIn [webcast]
Drive leads through effective marketing on LinkedIn [webcast]
 
Brighton seo2011
Brighton seo2011Brighton seo2011
Brighton seo2011
 
Visit Philly Social Media Summit - Advertising
Visit Philly Social Media Summit - AdvertisingVisit Philly Social Media Summit - Advertising
Visit Philly Social Media Summit - Advertising
 
Member Profile 2010
Member Profile 2010Member Profile 2010
Member Profile 2010
 
Creating a Digital Coalition
Creating a Digital CoalitionCreating a Digital Coalition
Creating a Digital Coalition
 
LA Digital Boot Camp Welcome/Opening Presentation (Greg Sterling, LSA)
LA Digital Boot Camp Welcome/Opening Presentation (Greg Sterling, LSA)LA Digital Boot Camp Welcome/Opening Presentation (Greg Sterling, LSA)
LA Digital Boot Camp Welcome/Opening Presentation (Greg Sterling, LSA)
 
Pushing the Bar on CRM ROI | Building Engagement - realSociable
Pushing the Bar on CRM ROI | Building Engagement - realSociablePushing the Bar on CRM ROI | Building Engagement - realSociable
Pushing the Bar on CRM ROI | Building Engagement - realSociable
 

Semelhante a Changing Supply and Demand: Lessons Learned From the Real Estate Industry

Global Recruitment Trends - Fernando Magalhaes, LinkedIn
Global Recruitment Trends - Fernando Magalhaes, LinkedInGlobal Recruitment Trends - Fernando Magalhaes, LinkedIn
Global Recruitment Trends - Fernando Magalhaes, LinkedInHR Network marcus evans
 
How RingCentral Optimized Account-Based Insights and Buyer Intelligence To Ra...
How RingCentral Optimized Account-Based Insights and Buyer Intelligence To Ra...How RingCentral Optimized Account-Based Insights and Buyer Intelligence To Ra...
How RingCentral Optimized Account-Based Insights and Buyer Intelligence To Ra...G3 Communications
 
Employer Outreach presentation by Full Capacity Marketing
Employer Outreach presentation by Full Capacity MarketingEmployer Outreach presentation by Full Capacity Marketing
Employer Outreach presentation by Full Capacity MarketingCelina Shands
 
NEXT GENERATION FRAMEWORK FOR RECRUITING IN THE DIGITAL AGE
NEXT GENERATION FRAMEWORK FOR RECRUITING IN THE DIGITAL AGENEXT GENERATION FRAMEWORK FOR RECRUITING IN THE DIGITAL AGE
NEXT GENERATION FRAMEWORK FOR RECRUITING IN THE DIGITAL AGEHuman Capital Media
 
Winning the War for Talent in 2022: Strategies for Attracting Top Laterals an...
Winning the War for Talent in 2022: Strategies for Attracting Top Laterals an...Winning the War for Talent in 2022: Strategies for Attracting Top Laterals an...
Winning the War for Talent in 2022: Strategies for Attracting Top Laterals an...Withum
 
Real Estate Digital Media Marketing Strategy
Real Estate Digital Media Marketing StrategyReal Estate Digital Media Marketing Strategy
Real Estate Digital Media Marketing StrategyIttisa
 
Broker owner meetings 10 2009
Broker owner meetings 10 2009Broker owner meetings 10 2009
Broker owner meetings 10 2009scottkelley
 
Demo for presentations
Demo for presentationsDemo for presentations
Demo for presentationsMeigsgibbons
 
Wsi Franchise Webinar Presentation
Wsi Franchise Webinar PresentationWsi Franchise Webinar Presentation
Wsi Franchise Webinar Presentationsamwsi
 
Wsi Franchise Webinar Presentation
Wsi Franchise Webinar PresentationWsi Franchise Webinar Presentation
Wsi Franchise Webinar Presentation4 Site Digital
 
The State of Web Development Services in 2016
The State of Web Development Services in 2016 The State of Web Development Services in 2016
The State of Web Development Services in 2016 GlasshatTech
 
Annual real-estate-trends-report
Annual real-estate-trends-reportAnnual real-estate-trends-report
Annual real-estate-trends-reportDanang Wijaya
 
Using Predictive Analytics Every Stage Of The Buyer's Journey
Using Predictive Analytics Every Stage Of The Buyer's JourneyUsing Predictive Analytics Every Stage Of The Buyer's Journey
Using Predictive Analytics Every Stage Of The Buyer's JourneyG3 Communications
 
Sponsored by Netbase: Go beyond social to find the voice of your consumer, Di...
Sponsored by Netbase: Go beyond social to find the voice of your consumer, Di...Sponsored by Netbase: Go beyond social to find the voice of your consumer, Di...
Sponsored by Netbase: Go beyond social to find the voice of your consumer, Di...Digiday
 
Yardi staying competitive 7 ways You CRM Can Supercharge Your Sales Process
Yardi staying competitive 7 ways You CRM Can Supercharge Your Sales ProcessYardi staying competitive 7 ways You CRM Can Supercharge Your Sales Process
Yardi staying competitive 7 ways You CRM Can Supercharge Your Sales ProcessSteve Moran
 
Content Marketing Excellence: The Road to Content Marketing Greatness - Eric ...
Content Marketing Excellence: The Road to Content Marketing Greatness - Eric ...Content Marketing Excellence: The Road to Content Marketing Greatness - Eric ...
Content Marketing Excellence: The Road to Content Marketing Greatness - Eric ...State of Search Conference
 
Top 5 Ways to Get More Marketing Investment in Your Community
Top 5 Ways to Get More Marketing Investment in Your CommunityTop 5 Ways to Get More Marketing Investment in Your Community
Top 5 Ways to Get More Marketing Investment in Your CommunityAtlas Integrated
 
Using Social Media to Measure Economic Development Success
Using Social Media to Measure Economic Development SuccessUsing Social Media to Measure Economic Development Success
Using Social Media to Measure Economic Development SuccessAtlas Integrated
 

Semelhante a Changing Supply and Demand: Lessons Learned From the Real Estate Industry (20)

Global Recruitment Trends - Fernando Magalhaes, LinkedIn
Global Recruitment Trends - Fernando Magalhaes, LinkedInGlobal Recruitment Trends - Fernando Magalhaes, LinkedIn
Global Recruitment Trends - Fernando Magalhaes, LinkedIn
 
How RingCentral Optimized Account-Based Insights and Buyer Intelligence To Ra...
How RingCentral Optimized Account-Based Insights and Buyer Intelligence To Ra...How RingCentral Optimized Account-Based Insights and Buyer Intelligence To Ra...
How RingCentral Optimized Account-Based Insights and Buyer Intelligence To Ra...
 
Employer Outreach presentation by Full Capacity Marketing
Employer Outreach presentation by Full Capacity MarketingEmployer Outreach presentation by Full Capacity Marketing
Employer Outreach presentation by Full Capacity Marketing
 
NEXT GENERATION FRAMEWORK FOR RECRUITING IN THE DIGITAL AGE
NEXT GENERATION FRAMEWORK FOR RECRUITING IN THE DIGITAL AGENEXT GENERATION FRAMEWORK FOR RECRUITING IN THE DIGITAL AGE
NEXT GENERATION FRAMEWORK FOR RECRUITING IN THE DIGITAL AGE
 
Winning the War for Talent in 2022: Strategies for Attracting Top Laterals an...
Winning the War for Talent in 2022: Strategies for Attracting Top Laterals an...Winning the War for Talent in 2022: Strategies for Attracting Top Laterals an...
Winning the War for Talent in 2022: Strategies for Attracting Top Laterals an...
 
Real Estate Digital Media Marketing Strategy
Real Estate Digital Media Marketing StrategyReal Estate Digital Media Marketing Strategy
Real Estate Digital Media Marketing Strategy
 
Broker owner meetings 10 2009
Broker owner meetings 10 2009Broker owner meetings 10 2009
Broker owner meetings 10 2009
 
Demo for presentations
Demo for presentationsDemo for presentations
Demo for presentations
 
Wsi Franchise Webinar Presentation
Wsi Franchise Webinar PresentationWsi Franchise Webinar Presentation
Wsi Franchise Webinar Presentation
 
Wsi Franchise Webinar Presentation
Wsi Franchise Webinar PresentationWsi Franchise Webinar Presentation
Wsi Franchise Webinar Presentation
 
The State of Web Development Services in 2016
The State of Web Development Services in 2016 The State of Web Development Services in 2016
The State of Web Development Services in 2016
 
Annual real-estate-trends-report
Annual real-estate-trends-reportAnnual real-estate-trends-report
Annual real-estate-trends-report
 
TrunityDirect Overview V4
TrunityDirect Overview V4TrunityDirect Overview V4
TrunityDirect Overview V4
 
Using Predictive Analytics Every Stage Of The Buyer's Journey
Using Predictive Analytics Every Stage Of The Buyer's JourneyUsing Predictive Analytics Every Stage Of The Buyer's Journey
Using Predictive Analytics Every Stage Of The Buyer's Journey
 
Sponsored by Netbase: Go beyond social to find the voice of your consumer, Di...
Sponsored by Netbase: Go beyond social to find the voice of your consumer, Di...Sponsored by Netbase: Go beyond social to find the voice of your consumer, Di...
Sponsored by Netbase: Go beyond social to find the voice of your consumer, Di...
 
Digital Banking
Digital BankingDigital Banking
Digital Banking
 
Yardi staying competitive 7 ways You CRM Can Supercharge Your Sales Process
Yardi staying competitive 7 ways You CRM Can Supercharge Your Sales ProcessYardi staying competitive 7 ways You CRM Can Supercharge Your Sales Process
Yardi staying competitive 7 ways You CRM Can Supercharge Your Sales Process
 
Content Marketing Excellence: The Road to Content Marketing Greatness - Eric ...
Content Marketing Excellence: The Road to Content Marketing Greatness - Eric ...Content Marketing Excellence: The Road to Content Marketing Greatness - Eric ...
Content Marketing Excellence: The Road to Content Marketing Greatness - Eric ...
 
Top 5 Ways to Get More Marketing Investment in Your Community
Top 5 Ways to Get More Marketing Investment in Your CommunityTop 5 Ways to Get More Marketing Investment in Your Community
Top 5 Ways to Get More Marketing Investment in Your Community
 
Using Social Media to Measure Economic Development Success
Using Social Media to Measure Economic Development SuccessUsing Social Media to Measure Economic Development Success
Using Social Media to Measure Economic Development Success
 

Changing Supply and Demand: Lessons Learned From the Real Estate Industry

  • 1. Changing Supply and Demand: Lessons Learned From the Real Estate Industry Wendy Forsythe Vice President Network ServicesBetter Homes and Gardens Real Estate LLC
  • 2. Meredith Corporation The Meredith media portfolio includes: 26 Subscription Magazines 400 books in print 200 Special Interest Publications 32 Websites 12 TV Stations Reaching 8 out of 10 home-owning households and 6 out of 10 women in America
  • 3. Realogy Family of Brands Venture Partner:
  • 4.
  • 5.
  • 6.
  • 7. National Association of REALTORS®Membership Count (Sept to Sept) – 8.5% – 9.0%
  • 8. Why is this happening?
  • 9. “ Consider the estimation that 58% of Realtors will be retiring in the next 5–10 years.” Glen Jaffee VP AlignMark Inc. Generation Y–An Opportunity and a Challenge RIS Media
  • 10.
  • 11.
  • 12.
  • 13. A-D Talent Attraction and Selection Platform Attract Bond Commit Develop 1Prominent talent attraction section on the consumer website 2 National & local inquiry generation campaigns 3 Corporate inquiry management system 4 Talent attraction and retention tools 5 Welcome to BH&G RE program 6 New agent survey 7 Anniversary emails 8 Personal coaching and consultation with brokers/managers 9 National quarterly conference call 10 Monthly e-newsletter 13
  • 16.
  • 17. What is your highest gain activity?
  • 18. What percentage of your time is spent on that activity right now?
  • 19. How much of your time should you be spending on this activity?
  • 20.
  • 21.
  • 22. Happy Talent Attracting! Wendy Forsythe Vice President Network ServicesBetter Homes and Gardens Real Estate LLC 973.407.5936 wendy.forsythe@bhgrealestate.com Twitter.com/bhgre_wendy Facebook.com/wendy.forsythe Linkedin.com/in/wendyforsythe

Notas do Editor

  1. The difference is your opportunity gap.