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Basics on social media metrics.
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Measurements and Social Media
1.
Measurements in Social
Media Ken Fischer [email_address] blog: web20blog.org twitter: @web20blog_org
2.
3.
Measurements can reveal
new information. Link Analysis Buzz
4.
Audience participation comes
gradually By Maxine Teller 11/6/2006
5.
Social Media Pattern
of Participation frequency Number of participants Power Law y≈1/x Picture by Hay Kranen / PD'
6.
Don’t be fooled
by the hype. Stick to the measurements. Gartner’s Hyper Cycle by Jeremy Kemp This slide may be freely shared hype reality
7.
Ken Fischer [email_address]
blog: web20blog.org twitter: @web20blog_org LinkedIn Facebook
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