7. What they said: Weight Watching? Love
Pizza Express? The
Leggara pizzas are
The new ‘Leggera’ pizza is apparently yummy!
causing a bit of a stir as it’s got a hole in the
middle that’s filled with salad, and is only
500 calories! Sounds good to me… @frugaller
These pizzas are yummy, my
secretdiaryofabeautyaddict.blogspot.com weight watchers leader
recommended them a few weeks
ago … They are some of the same
The Leggera is a pizza with a hole
fabulous Pizza Express pizzas but
in the middle filled with a tasty
with a hole in the middle filed
green salad and each variety is only
with salad.
around 500 calories. Great news for
anyone watching their waistline.
yearoflivingfrugally.blogspot.com
thestylepaathome.com we are social
8. We then marked the month of September
‘Blogger Lunch Month’
We invited bloggers from across the UK
to ‘tag’ fellow bloggers to invite them
to a ‘Leggera Lunch’ courtesy of
PizzaExpress
we are social
9. The bloggers posted about their
lunches, resulting in over
60 online conversations
10. What they said:
The leggera pizza is rather lovely
The Leggera is a lighter
pizza with a hole in the
middle. The hole has salad mummydothat.blogspot.com
in it. All for 500 calories.
Sounds good to me.
The idea behind the Leggera is to get
the best of both worlds and save a few
calories in the process.
sandycalico.blogspot.com
thestylepa.com
The wonderful thing about this Leggera menu is you don't
even notice that it is the lighter option.
kitchen-delights.blogspot.com we are social
11. Result:
Over 1,000,000 people
were reached by the online
word of mouth generated about
PizzaExpress’s Leggera range
