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Social Media is the NEW
global currency


                          @WallySabria
Social Media requires a shift in thinking
From Monologue
From Monologue
        To Dialogue
From Campaign
From Campaign
      To Community
From Global
From Global
        To Local
The Power of Social Media:
            change democracy
The Power of Social Media:
            is creating democracy
            is changing media
The Power of Social Media:
            is creating democracy
            is changing media
            controls the market
The Power of Social Media:
            is creating democracy
            is changing media
            controls the market
            gives you influence
Influence
      is Currency
Opinions
    are Currency
a word-of-mouth
         economy
Social Media requires:

 Transparency
 Being human
 Listening
 Sharing
Social Media requires:

 Transparency
 Being human             Return on
 Listening               Investment
 Sharing
Return on
Relationship
What will YOU do with
this currency?
@WallySabria

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Social Media: The New Global Currency

Notas do Editor

  1. Social media is a new language Social media is changing democracy Social media is creating movements Social media is a global currency 6/7/11
  2. It requires us to think differently as brands, as marketers, even as educators or as politicians… 6/7/11
  3. Think about how we used to sell… buy my product, I’m the best, I have all the answers…. 6/7/11
  4. Think about how we used to sell… buy my product, I’m the best, I have all the answers…. 6/7/11
  5. 6/7/11
  6. 6/7/11
  7. 6/7/11
  8. Think about how we used to sell… buy my product, I’m the best, I have all the answers…. 6/7/11
  9. Think about how we used to sell… buy my product, I’m the best, I have all the answers…. 6/7/11
  10. Think about how we used to sell… buy my product, I’m the best, I have all the answers…. 6/7/11
  11. Social media is a new language Social media is changing democracy Social media is creating movements Social media is a global currency 6/7/11
  12. In every instance, we are seeing social media as the main catalyst. Digital technology and social networks are becoming the most powerful of weapons. People everywhere are taking up arms - through videos, blogs, photos and texts -- to criticize, mobilize and publicize their revolution. 6/7/11
  13. Social media is a new language Social media is changing democracy Social media is creating movements Social media is a global currency 6/7/11
  14. Starbucks has 31 million fans on Facebook And almost 3 million followers on Twitter 6/7/11
  15. Independent publishers 6/7/11
  16. 6/7/11
  17. Hastings was wrong.  The price hike  and the later, aborted attempt to  spin off the company's DVD operations  enraged Netflix customers. The company lost 800,000 subscribers, its stock price dropped 77 percent in four months, and management's reputation was battered. 6/7/11
  18. Hastings was wrong.  The price hike  and the later, aborted attempt to  spin off the company's DVD operations  enraged Netflix customers. The company lost 800,000 subscribers, its stock price dropped 77 percent in four months, and management's reputation was battered. 6/7/11
  19. Social media is a new language Social media is changing democracy Social media is creating movements Social media is a global currency 6/7/11
  20. Social media is a new language Social media is changing democracy Social media is creating movements Social media is a global currency 6/7/11