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1. Unleashing Intrinsic Loyalty
in Your Team
August 22, 2018
HR Indiana

2. GlobalGiving is the largest global crowdfunding
community connecting nonprofits, donors, and
companies across the globe.
We make it possible for individuals and companies to give to
vetted nonprofits anywhere in the world.

3. Agenda
Introduction 5 min
Trends & challenges in employee engagement 10 min
What does research tell us? 10 min
Food for thought 5 min
Case studies 10 min
Discussion/Q+A 20 min

4. Which of these factors do you believe
impacts employee satisfaction most?
1. Work-life balance
2. Compensation and benefits
3. Culture and values

5. Source: Survey, Glassdoor.com/research
Factors That Impact Employee Satisfaction

6. • Alignment drives effectiveness
• Employees as ambassadors
• It's a predictor of retention
• It impacts business results
• Risk management value
Why does engagement matter?

7. 65%
Source: Aon Hewitt Research
59%
200%

8. Employees are considered engaged
when they are proud, and:
Employee Engagement
• Say
• Stay
• Strive
Source: Aon Hewitt Research, “Performance, Reward & Talent”

9. 78%of employees understand
their organization’s values
59%of employees see values
lived every day
Purpose

10. Top risks identified by CEOs in
2017 include:
Reputation/brand damage
Increased competition
Risk Management
Source: Aon Hewitt Research
Failure to attract/retain talent

11. Research

12. 1. Can money buy happiness and employee satisfaction?
2. How important is positive leadership?
3. Why is it important that a job be meaningful?
Key Research Questions

13. Can money buy happiness and
employee satisfaction?

14. M I K E N O R T O N , H A R V A R D B U S I N E S S S C H O O L
“Maybe the reason money doesn’t make us
happy is we’re always spending it on the
wrong things, and in particular, we’re always
spending it on ourselves, and we thought: I
wonder what would happen if people spent
more of their money on other people.”

15. Empowering
employees to
support causes
they choose is
more satisfying
than receiving
a bonus.

16. After giving a voucher worth $50 to
charity, employees reported being happier
and more satisfied with their jobs.

17. After giving a voucher worth $50 to
charity, employees reported being happier
and more satisfied with their jobs.
Spending money on a colleague led to
better job performance than did receiving
a bonus to spend on oneself.

18. Charitable gift cards from
DonorsChoose, GlobalGiving, and others
are used creatively to engage employees.
Gift Cards + Gift Matching
The Big-Give Research Initiative

19. Charitable gift matching is the most popular
way to engage employees in giving.
Gift Cards + Gift Matching
The Big-Give Research Initiative
84% of survey participants revealed they’re more
likely to donate if their gift is being matched.

20. Spending money on others makes
people happier than spending money
on themselves.
Research Takeaway

21. Positive leadership

22. Reinforcing your
company’s values and
commitment to
employees and their
communities.
Positive
Leadership

23. “Positive relationships foster healthier team
functioning…Effective organizations [are]
far more complimentary and supportive
than low-performing organizations.”
K I M C A M E R O N , “ P O S I T I V E L E A D E R S H I P ”

24. Source: “When Leaders Treat You with Respect, You’re More Engaged,” Harvard Business Review, Christine Porath, 2014
Engagement & Positive Leadership

25. Positive Climate
Workplaces that actively promote
compassion, forgiveness, and gratitude
have been found to see enhanced:
• Decision making
• Productivity
• Creativity
• Social integration
• Prosocial behaviors

26. The importance of
meaningful work

27. J O S H B E R S I N , B E R S I N B Y D E L O I T T E
“We’re not really trying to make people happy.
We’re trying to give people really great jobs that
are meaningful to them that help the organization
succeed. If we do all that in a supportive
environment, they will be happy.”

28. Happiness is associated with being a “taker.”
Meaningfulness comes from being a “giver.”
Source: Journal of Positive Psychology & Stanford Business School
Happiness vs. Meaning
An employee's perception of the purpose of their
work can shape whether they find it meaningful.
Source: Job Crafting™
Volunteering may serve to compensate for the deficit of
meaning some employees experience in their jobs.

29. Case Studies

30. Pro-Social Incentives in Action
New Hire Gifts
Each new hire receives a $25 charitable
gift card when they join the company.
Service Anniversary Gifts
Their more than 70,000 employees
receive a $25 charitable gift card upon
every one-year service anniversary.

31. Prosocial Incentives: Service Rewards

32. Positive Leadership in Action
Source: Lego Mission and Vision

33. Skilled Volunteering in Action
• Leverages the company’s technology, people, and
resources to improve communities throughout the world
• Integrated philanthropic approach
• 1-1-1 model: 1% of resources, time, and product
• GlobalGiving Time

34. Millennials who volunteered regularly in their
workplace were 2x as likely to rate their
corporate culture as very positive, as compared
to those who rarely or never volunteer.
Source: Deloitte 2011 Volunteer IMPACT Survey
The Case for Volunteering

35. Before After

36. Food for thought

37. Send a letter from CEO on first day welcoming
employee and introducing company’s purpose.
Ideas for Increased Engagement
Put employees at the center of authentic corporate
social responsibility efforts.
Sustain year-round engagement with matching
and volunteer programs.
Leadership must walk the talk.

38. Discussion /
Q+A

39. L E A R N M O R E
GlobalGiving.org/CSR
C O N TA C T U S
partnerships@globalgiving.org
202.232.5784

40. Thank you!