What do personalized Push Notifications look like? Which elements in a Push can be customized? What kind of Mobile Marketing goals can you achieve with such personalized Push messages? Here's the answer to all of these questions.

1. All that you need to know
Personalized Push Notifications

2. What do you do when
60% of your users (iOS)
opt out of your push
notifications?

3. How about making your Push Notifications more engaging?

4. Try
PERSONALIZED
PUSH
NOTIFICATIONS

5. Customize Push messages
for every user based on
In-app behavior

6. Entice with relevant offers

7. Engage with the product image

8. Recommend multiple products

9. Personalized Notifications are clickable, scrollable &
deep-linked with the App’s page views

10. This is how Personalized Push Notifications look like
Text
based
With product
image
Multiple products
recommendation

11. What happens to your marketing with personalized push?

12. Grow conversions too!
3X more clicks
50% lesser uninstalls

13. SUCCESS STORY
The Objective
• Re-engage app drop-offs
• Boost In-app sales
• Optimize acquisition spends
One of the largest online fashion retailers in India
with over 5,000,000 installs.
Results with Personalized Push
Compared to static Push
4X 10XImproved CTR Higher conversion rate

14. For more about Personalized Push
www.vizury.com
marketing@vizury.com
@VizuryOneToOne
Vizury 2016

15. THANK YOU