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A magic journey:
from happy customer
to motivated brand ambassador
> 3,000 websites and eCommerce stores

run on Viral Loops
PAID ADS ADDICTION
How it kills eCommerce stores 💣
How to transform your best customers
into brand ambassadors 🤑
The old way #
Refer a friend and get 15% off
The old way #
Refer a friend and get 15% off
Only 2% of
your sales
The new way 🌟
+ = 💵 💵
🤑
🤗
💵
💵
The Milestone Referral Program

for eCommerce stores
How it works 🤖
( Referrers get rewarded when their
friends subscribe to your list
🚀 Both the referrer and the
invitee get rewarded for sales
EMAIL & FACEBOOK MESSENGER DISCOUNTS & COMMISSIONS
How people can spread the word
Instagram Stories
👉
Driving offline WoM
👉
How to set up your Milestones
+ Have 4-5 Milestones to incentivize
people to push for more referrals
+ The 1st Milestone should be 

easily achievable (1-3 referrals)
+ The last Milestone should be
difficult for people to get to it

(eg. 50-200 referrals)
Rewards 🎉
+ Treat your Ambassadors differently:

Create a specific segment
+ Early access to new products
+ Discounts and gift cards
+ Free products with your next order

(+retention)
+ Access to exclusive events
+ Visit our showroom
+ Branded swag
+ Secret Box
+ Instagram Shoutouts
Show them some ❤
Secret Ambassador Launches
RemarkableExclusive
Why it works 🔬
ViralityGamificationX X =
Wrap up
+ Spend time on making your customers and
ambassadors feel special
+ Experiment with your referral program as 

you experiment with all your marketing channels
+ Surprise your customers and don’t go for 

quick wins only, like discounts
+ Gamify the experience with several milestones
rewards and make it remarkable
Be a leader. Not a follower. 🤙
Say hello! 😀
Instagram: @lobbbyboy
growth marketing, life lessons, photos with my pug
linkedin.com/in/savvaszortikis
savvas@viral-loops.com

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A magic journey: from happy customer to motivated brand ambassador

  • 1. A magic journey: from happy customer to motivated brand ambassador
  • 2. > 3,000 websites and eCommerce stores
 run on Viral Loops
  • 3.
  • 4. PAID ADS ADDICTION How it kills eCommerce stores 💣
  • 5. How to transform your best customers into brand ambassadors 🤑
  • 6. The old way # Refer a friend and get 15% off
  • 7. The old way # Refer a friend and get 15% off Only 2% of your sales
  • 8. The new way 🌟 + = 💵 💵 🤑 🤗 💵 💵 The Milestone Referral Program
 for eCommerce stores
  • 9. How it works 🤖 ( Referrers get rewarded when their friends subscribe to your list 🚀 Both the referrer and the invitee get rewarded for sales EMAIL & FACEBOOK MESSENGER DISCOUNTS & COMMISSIONS
  • 10.
  • 11. How people can spread the word
  • 14. How to set up your Milestones + Have 4-5 Milestones to incentivize people to push for more referrals + The 1st Milestone should be 
 easily achievable (1-3 referrals) + The last Milestone should be difficult for people to get to it
 (eg. 50-200 referrals)
  • 15. Rewards 🎉 + Treat your Ambassadors differently:
 Create a specific segment + Early access to new products + Discounts and gift cards + Free products with your next order
 (+retention) + Access to exclusive events + Visit our showroom + Branded swag + Secret Box + Instagram Shoutouts
  • 18. RemarkableExclusive Why it works 🔬 ViralityGamificationX X =
  • 19. Wrap up + Spend time on making your customers and ambassadors feel special + Experiment with your referral program as 
 you experiment with all your marketing channels + Surprise your customers and don’t go for 
 quick wins only, like discounts + Gamify the experience with several milestones rewards and make it remarkable
  • 20. Be a leader. Not a follower. 🤙
  • 21. Say hello! 😀 Instagram: @lobbbyboy growth marketing, life lessons, photos with my pug linkedin.com/in/savvaszortikis savvas@viral-loops.com