Web Brainstorming

Web Brainstorming Are you planning a policy paper? Preparing a new strategy? Committing stakeholders to change? Collecting opinions of staff or citizens? Perhaps you have just started in your new position, and want to find out what’s bubbling under around and under you? Collect and analyze the Wisdom of Crowds with Web Brainstorming. You can address just as well a hundred or a hundred thousand people and get a summary of results within a few weeks’ time.

Invitations ,[object Object],[object Object],[object Object],[object Object]

Participants ,[object Object],[object Object]

Proposals ,[object Object],[object Object],[object Object],[object Object]

Evaluations ,[object Object],[object Object],[object Object],[object Object],[object Object]

Summary ,[object Object],[object Object],[object Object],In tellBarroso.eu project, participants made most proposals about economy, work and environment. Energy, environment and education were considered the most important themes. Migration and immigration were not much referred to and were considered the least relevant of the 14 themes, but their importance caused most disagreement between the participants.

Benefits of Using Web Brainstorming Scale Everyone can be involved cost and time efficiently Diversity Different stakeholders have different perspectives Unfiltered views In the web, it is easier to tell your genuine opinion Outcome: Large amount of unfiltered and rich data Outcome: Sorted, classified and actionable results Outcome: Better decisions and open and transparent operation Open brainstorming for collecting proposals Evaluation and commentation of proposals Communication of results and action plans

Your Role ,[object Object],[object Object],[object Object],[object Object]

Case Examples Citizen Participation, Risk Analysis, Organizational Performance Improvement, Preparing a New Strategy, Forecasting Disruptive Innovations and Value Discussion

Case 1: Citizen Participation ,[object Object],[object Object],[object Object]

New Europe about TellBarroso.eu ,[object Object]

Case 2: Risk Analysis ,[object Object],[object Object],[object Object]

Case 3: Organizational Performance Improvement ,[object Object],[object Object],[object Object]

Case 4: Preparing a New Strategy ,[object Object],[object Object],[object Object]

Case 5: Forecasting Disruptive Innovations ,[object Object],[object Object]

Case 6: Value Discussion ,[object Object],[object Object],[object Object]

Theory Background Wisdom of Crowds, Observation Filters, Weak Signals and Self Organizing Maps

Wisdom of Crowds ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Why the Many Are Smarter Than the Few and How Collective Wisdom Shapes Business, Economies, Societies and Nations James Surowiecki, 2004

Observation Filters "Implanting Strategic Management ” by Igor Ansoff. Prentice Hall 1984 ISBN 0-134-51808-X ,[object Object],[object Object],[object Object]

Weak Signals Michelle Codet (1994): “A weak signal is a factor for change hardly perceptible at present, but which will constitute a strong trend in the future.” Pierre Masse (1965) : “A weak signal is a sign which is slight in present dimensions but huge in terms of its virtual consequences.” Trends Weak signals Importance Disagreement ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Self Organizing Maps ,[object Object],[object Object]

Contact Information Fountain Park Ltd employs 20 management, communications and technology consultants. Our headquarter is in Helsinki, Finland. We have been operating since 2000 and our credit rating is AAA. We have implemented more than 1 000 projects together with hundreds of public, private and third sector organizations in Europe, USA and Asia. We offer our Web Brainstorming method for strategy work, leadership and impacting. Ville Tapio [email_address] Mobile +358 40 590 9385 Skype ville.tapio http://linkedin.com/in/villetapio Fountain Park Ltd Phone +358 10 424 3000 Fax +358 10 424 3001 Hämeentie 153 B, 00560 Helsinki, Finland www.fountainpark.com/en

Web Brainstorming

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