- FC Goa had the highest social media mentions for Hero Indian Super League teams from October 1-7, 2015, comprising 27% of total mentions. FC Pune City was second with 20%.
- Videos generated the most mentions, with FC Goa receiving the highest share. Atlético de Kolkata had the most Twitter followers and Facebook fans as of October 8, 2015. Delhi Dynamos FC had the second most Facebook fans.
- The report analyzed social media activity and sentiment regarding the Indian Super League and key hashtags from October 1-7, 2015, finding high reach on Twitter, geographic dispersion of mentions, and influential users.
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Indian Super League on Social Media
1. Social Media Analysis of
Analysis Report By @vikashnsingh
(1 Oct 2015 to 7 Oct 2015)
2015
2.
3. About-
Twitter Facebook Blog Forum News Video Positive Negative Netural
FC Goa 47069 27% 44069 1017 123 165 1658 37 45% 6% 49%
FC Pune City 35878 20% 35175 320 65 1 314 3 3% 1% 96%
Chennaiyin FC 19178 11% 17674 548 130 2 815 9 27% 8% 65%
Delhi Dynamos FC 14678 8% 14396 108 28 0 143 3 2% 1% 97%
Atlético de Kolkata 22345 13% 21669 382 30 164 92 8 39% 11% 50%
Kerala Blasters FC 18684 11% 18194 231 43 0 208 8 4% 1% 95%
NorthEast United FC 9179 5% 8597 375 43 0 159 5 21% 6% 73%
Mumbai City FC 8950 5% 7531 368 88 0 960 3 16% 0% 84%
Platform Wise Mentions Sentiment Analysis
Team Mention SOV%
Share of Voice (SOV%) Analysis
•We tracked online mentions for Hero Indian Super League Tams, from 1 Oct 2015 to 7 Oct 2015
•FC Goa occupies maximum online space with 27% SOV
•Videos generate the most number of mentions with the maximum share enjoyed by FC Goa
•The closest competitor was FC Pune City with 20% SOV and mostly mentioned on Twitter
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About-
Team Twitter Handle Followers SOF% Facebook Fans SOF%
FC Goa FCGoaOfficial 36098 7% 228040 8%
FC Pune City FCPuneCity 45981 9% 526230 18%
Chennaiyin FC ChennaiyinFC 82392 17% 231165 8%
Delhi Dynamos FC DelhiDynamos 37086 7% 534262 19%
Atlético de Kolkata atletidekolkata 119017 24% 670613 23%
Kerala Blasters FC KBFCOfficial 99062 20% 19422 1%
NorthEast United FC NEUtdFC 38224 8% 216978 8%
Mumbai City FC MumbaiCityFC 38668 8% 459747 16%
Share of Fans (SOF%) Analysis
•We tracked online Profile strength for Hero Indian Super League Tams, on 8th Oct 2015
•Atlético de Kolkata have Maximum Twitter Followers and Facebook Fans
•The closest competitor is Kerala Blasters FC on Twitter & Delhi Dynamos FC on Facebook