1. 1

2. 2
 NBCC set a deadline to end breast cancer by
2020 (see White Paper)
 NBCC has developed a Strategic Plan for
meeting this deadline
 DBCC reviewed the White Paper and an
overview of the Strategic Plan
 NBCC answered initial questions from DBCC
 The DBCC needs to decide its level of
involvement

3. 3
 DBCC Question: What is meant by “end of
breast cancer”?
“We mean no breast cancer; stop from getting the
disease at all”
 NBCC plans to focus on two key areas:
◦ Learning how to stop breast cancer metastasis
from taking women’s lives
◦ Learning how to prevent the disease from
developing

4. 4
With an emphasis on removing barriers and
encouraging collaboration, NBCC is:
 Identifying specific areas crucial to achieving the
goal
◦ NBCC encourages getting feedback on “why is it not
possible?”
 Convening stakeholders
 Developing and implementing plans in each area
 Monitoring and reporting on progress
 Providing oversight and analysis

5. 5
 NBCC will host two Strategic Summits in 2011
◦ one each on the topics of Metastasis and Prevention
 Participants will:
◦ develop a strategic plan for the associated topic
◦ identify major issues that are ripe for further work
and that would have a significant impact on
breast cancer in a five year time frame

6. 6
 Catalytic Workshops will then be held around
these issues in 2012 and beyond
 Starting in 2013 NBCC will convene biennial
Leadership Summits with a multi-disciplinary
and visionary group to examine progress and
provide guidance and direction
◦ Strategic Plan is a evolving plan; the leadership
summits will examine new learnings
to shape the plan

7. 7
 NBCC will convene a Public Policy Roundtable
on February 2011
◦ Small group of individuals who think innovatively
about how governments should work and what role
they play in research and healthcare
 Based on this work, NBCC will develop
legislation to help achieve THE deadline
 Annual progress reports will be issued

8. 8
 NBCC will undertake an expansive Outreach
Campaign
◦ Cutting-edge web tools
◦ Social media and advertising
◦ Activists

9. 9
Feb 2011 Government Relations/Public Policy Roundtable
April 2011 Artemis Project Preventive Vaccine Meeting
May 2011 NBCC Annual Advocacy Training Conference
May 2011 Breast Cancer Deadline 2020 Baseline Annual Report
Aug 2011 Summit on Metastasis
Oct 2011 Summit on Prevention
Report on Metastasis Summit
Dec 2011 Report on Prevention Summit
Jan 2012 Catalytic Workshop on Evidence
Feb 2012 Catalytic Workshop: Metastasis
April 2012 Artemis Project Preventive Vaccine Meeting
May 2012 NBCC Annual Advocacy Training Conference
May 2012 Breast Cancer Deadline 2020 Annual Progress Report
June 2012 Catalytic Workshop: Prevention
Early 2013 Leadership Summit

10. 10
 What role should DBCC play?
◦ Passive
◦ Active observer
◦ Proactive participant
 Timing of DBCC’s involvement?
 What do we say externally?
 What does this mean internally?

11. 11

13. 13
 DBCC finds the NBCC announcement on the
2020 Deadline to end breast cancer exciting.
 DBCC is actively reviewing NBCC’s call to
action and strategic plan.
 In the meantime, it is “business is as usual”
for DBCC.