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Choosing Your
Development Methods
 March 10, 2011
Your Presenters


       • Julie Brink, viaLearning
          – Director of eLearning




       • Moderator: Nic McMahon
          – VP of global Solutions
Today’s Agenda

Current training trends
Platform options for development
  •   e-Learning
  •   Mobile
  •   Virtual instructor-led
  •   Blended
How to decide
Q&A
What’s new?

Current trendsto Health Literacy statistics
     Introduction and market
Trends and statistics



• U.S. organizations spent $125.88 billion on
  employee training and development in 2009

  – Approximately $27.1 billion of that was spent on
    e-learning products and services.


• Training expenditures increasing

                                                       *ASTD
4.6
                                             Billion
                                               Mobile phone for
                                               half the planet.




Flickr photo by Pingnews: http://www.flickr.com/photos/pingnews/370061022/
4.6 Billion in Perspective




Source: http://communities-dominate.blogs.com/brands/2007/01/putting_27_bill.html
   http://communities-dominate.blogs.com/brands/2008/01/when-there-is-a.html
  http://www.communities-dominate.blogs.com/brands/2008/12/trillion-with-a.html
Platform options
   for development
Introduction to Health Literacy
Articulate

• Add interactivity     Benefits
  and narration to      Shorter development than Flash
                        Engage activities
  PowerPoint slides
                        Familiar-- PowerPoint interface
• Outputs a .swf file   Embed Flash objects
  for posting on any
  Web server or LMS     Not the best for
                        No software simulation or screen
• Creates SCORM            capturing
  and AICC-             Branching is limited and not as
                           user-friendly as other tools
  compliant content
Captivate
                           Benefits
                           Shorter development than Flash
• Create, deliver and
                           Efficient workflow between multiple
  maintain SCORM- and          products
  AICC-compliant           Screen recording
  e-Learning content       Branching development
• Best rapid development   Built-in quizmaking tool
  of…                      Master slides/master objects
                           Online review tools
    Software
                           Twitter integration (Captivate 5)
     demonstrations
                           Interface similar to Adobe’s Creative
    Interactive               Suite
     simulations           Track user scores without an LMS
    Branching scenarios   Not the best for
                           Highly engaging Flash interactivities
    Quizzes
Adobe Presenter

                       Benefits
• Flash-based          Familiar interface (PowerPoint)
  presentations and    AICC, SCORM 1.2, and SCORM 2004
  self-paced courses      compliant
                       Build reusable layouts & assets
  with narration and   Downsides
  interactivity        • Needs multiple products to take
                          full advantage
• Outputs a PDF
                          – Interactivity from Captivate
  from a URL—no           – Integrate with Connect Pro to
  software                  make e-Learning
                       • Image and font issues when
  downloads              published
Other Rapid Tools




• Brainshark
                  • LMS Products
• Lectora
                  • Others…
• Atlantic Link
Adobe® Flash

What is it?
Rich internet application that offers high interactivity
and action.

• Custom development for specific interactions,
  movement, animations, etc.
• Supported by 98% of Web browsers — operating
  system and browser independent.
• Great for video
• Not easily used by untrained individuals
Flash
Flash

Benefits                         Drawbacks
• Browser and OS independent     • Text extraction can be
• Design elements are highly       challenging
  engaging, interactive          • Time
• Games typically easy to        • Cost
  use/launch                     • Need developer skill
• Video doesn't require an OS-   • Most Flash applications
  dependent plugin                 and websites can be very
• Program to collect data and      large and slow download
  most things that server-side   • Minimal support on Apple
  scripts can do.                  products
Proprietary
Benefits              Systems
 Built for your
 specific needs

Cons
 Expensive to build
 Can be time-
 intensive to train
 people on
Mobile

Introduction to Health Literacy
Mobile is here to stay

• People use smartphones approximately 30% of
  time to make calls
• The Middle East and Africa will have the strongest
  mobile data traffic growth of any region at 129%
• There will be nearly one mobile device per person
  by 2015.
• The US market for Mobile Learning products and
  services reached $632.2 million in 2009. Will grow
  to $14 billion by 2014.
How mLearning is used

• Performance support
• General job performance support
• JIT information
• Informal training
• Takes learning full circle
• Gives learner immediate feedback
In Action
mLearning development challenges
 Primary inhibitors in the buying mLearning
   segments are:
 • A plethora of rapidly-evolving devices
 • Competing operating systems
 • New technologies enabling new classes of
   applications
 • LMS reporting
 • Incompatible development platforms
 • Non-standard mobile Web browsers
Virtual ILT

Introduction to Health Literacy
Differences
• Webinars: information-only sessions
  that can accommodate a large
  audience
• V-ILT: live interactive session with
  smaller audience.
• Both formats can result in a
  ‘recorded training session’
What is V-ILT?


• Emerging trend in the training field
• Provides the strengths of ILT with
  convenience and cost-savings of
  eLearning
• Content delivered by an instructor to
  facilitate conversation and training
• Inexpensive                 • No face-to-face
                                interaction
• Wide distribution
                              • Smaller audience means
• Two-way communication
                                you may need to do
  and live feedback
                                more sessions
• Convenient: take at
                              • Without interactive
  home, on the road, in the
                                elements, V-ILT courses
  office
                                can easily result in
• Best leverage of peer-to-     “Death by PowerPoint”
  peer learning besides
  classroom
Making them better


• Use annotation tools—
  highlighting, pointer,
  whiteboard, etc.
• Allow 2-way communication
  and live feedback
• Tighten the content- smaller
  chunks or hour-long talkfest?
Blended Learning

Introduction to Health Literacy
What is it?

A blend of multiple delivery methods, like…

  – Wikis                   – Intelligent agents
  – Multiplayer online      – Wireless
    gaming                    technologies
  – Weblogs (i.e., blogs)   – Mobile devices
    and online diaries      – Webcasting and
  – eBooks                    video streaming
  – Pod casting             – Online simulations
  – V-ILT                   – Digital libraries and
                              content repositories
  – e-Learning
Goals


• Cost reduction
• Increase reach and volume
• Keep pace with rapid changes in
  training curriculum and technology
• More engaging learning environments
Challenges


• Learning new technology
• Expecting learners to adapt to
  blended learning
• Obtaining support from management
• Finding sufficient resources
• Multiple languages for global
  audience
Decisions, decisions

        Considerations to
   Introduction to Health Literacy
choosing your training methods
Considerations
• Budget
• Internal resource availability
• Audience size
• Learning goals
• Course complexity
• Timeline
• Outcome expectations
• Reporting
Summary

Current trends
Platform options for development
  e-Learning
  Mobile
  Virtual instructor-led
  Blended
How to Decide
Thank you for attending!

For more information please contact us:

•   info@vialearning.com
•   www.vialearning.com
•   twitter.com/vialearning
•   http://vialearning.com/blog/

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Slides - Choosing Your e-Learning Development and Delivery Method

  • 2. Your Presenters • Julie Brink, viaLearning – Director of eLearning • Moderator: Nic McMahon – VP of global Solutions
  • 3. Today’s Agenda Current training trends Platform options for development • e-Learning • Mobile • Virtual instructor-led • Blended How to decide Q&A
  • 4. What’s new? Current trendsto Health Literacy statistics Introduction and market
  • 5. Trends and statistics • U.S. organizations spent $125.88 billion on employee training and development in 2009 – Approximately $27.1 billion of that was spent on e-learning products and services. • Training expenditures increasing *ASTD
  • 6. 4.6 Billion Mobile phone for half the planet. Flickr photo by Pingnews: http://www.flickr.com/photos/pingnews/370061022/
  • 7. 4.6 Billion in Perspective Source: http://communities-dominate.blogs.com/brands/2007/01/putting_27_bill.html http://communities-dominate.blogs.com/brands/2008/01/when-there-is-a.html http://www.communities-dominate.blogs.com/brands/2008/12/trillion-with-a.html
  • 8. Platform options for development Introduction to Health Literacy
  • 9. Articulate • Add interactivity Benefits and narration to Shorter development than Flash Engage activities PowerPoint slides Familiar-- PowerPoint interface • Outputs a .swf file Embed Flash objects for posting on any Web server or LMS Not the best for No software simulation or screen • Creates SCORM capturing and AICC- Branching is limited and not as user-friendly as other tools compliant content
  • 10. Captivate Benefits Shorter development than Flash • Create, deliver and Efficient workflow between multiple maintain SCORM- and products AICC-compliant Screen recording e-Learning content Branching development • Best rapid development Built-in quizmaking tool of… Master slides/master objects Online review tools  Software Twitter integration (Captivate 5) demonstrations Interface similar to Adobe’s Creative  Interactive Suite simulations Track user scores without an LMS  Branching scenarios Not the best for Highly engaging Flash interactivities  Quizzes
  • 11. Adobe Presenter Benefits • Flash-based Familiar interface (PowerPoint) presentations and AICC, SCORM 1.2, and SCORM 2004 self-paced courses compliant Build reusable layouts & assets with narration and Downsides interactivity • Needs multiple products to take full advantage • Outputs a PDF – Interactivity from Captivate from a URL—no – Integrate with Connect Pro to software make e-Learning • Image and font issues when downloads published
  • 12. Other Rapid Tools • Brainshark • LMS Products • Lectora • Others… • Atlantic Link
  • 13. Adobe® Flash What is it? Rich internet application that offers high interactivity and action. • Custom development for specific interactions, movement, animations, etc. • Supported by 98% of Web browsers — operating system and browser independent. • Great for video • Not easily used by untrained individuals
  • 14. Flash
  • 15. Flash Benefits Drawbacks • Browser and OS independent • Text extraction can be • Design elements are highly challenging engaging, interactive • Time • Games typically easy to • Cost use/launch • Need developer skill • Video doesn't require an OS- • Most Flash applications dependent plugin and websites can be very • Program to collect data and large and slow download most things that server-side • Minimal support on Apple scripts can do. products
  • 16. Proprietary Benefits Systems Built for your specific needs Cons Expensive to build Can be time- intensive to train people on
  • 18. Mobile is here to stay • People use smartphones approximately 30% of time to make calls • The Middle East and Africa will have the strongest mobile data traffic growth of any region at 129% • There will be nearly one mobile device per person by 2015. • The US market for Mobile Learning products and services reached $632.2 million in 2009. Will grow to $14 billion by 2014.
  • 19. How mLearning is used • Performance support • General job performance support • JIT information • Informal training • Takes learning full circle • Gives learner immediate feedback
  • 21. mLearning development challenges Primary inhibitors in the buying mLearning segments are: • A plethora of rapidly-evolving devices • Competing operating systems • New technologies enabling new classes of applications • LMS reporting • Incompatible development platforms • Non-standard mobile Web browsers
  • 22. Virtual ILT Introduction to Health Literacy
  • 23. Differences • Webinars: information-only sessions that can accommodate a large audience • V-ILT: live interactive session with smaller audience. • Both formats can result in a ‘recorded training session’
  • 24. What is V-ILT? • Emerging trend in the training field • Provides the strengths of ILT with convenience and cost-savings of eLearning • Content delivered by an instructor to facilitate conversation and training
  • 25. • Inexpensive • No face-to-face interaction • Wide distribution • Smaller audience means • Two-way communication you may need to do and live feedback more sessions • Convenient: take at • Without interactive home, on the road, in the elements, V-ILT courses office can easily result in • Best leverage of peer-to- “Death by PowerPoint” peer learning besides classroom
  • 26. Making them better • Use annotation tools— highlighting, pointer, whiteboard, etc. • Allow 2-way communication and live feedback • Tighten the content- smaller chunks or hour-long talkfest?
  • 28. What is it? A blend of multiple delivery methods, like… – Wikis – Intelligent agents – Multiplayer online – Wireless gaming technologies – Weblogs (i.e., blogs) – Mobile devices and online diaries – Webcasting and – eBooks video streaming – Pod casting – Online simulations – V-ILT – Digital libraries and content repositories – e-Learning
  • 29. Goals • Cost reduction • Increase reach and volume • Keep pace with rapid changes in training curriculum and technology • More engaging learning environments
  • 30. Challenges • Learning new technology • Expecting learners to adapt to blended learning • Obtaining support from management • Finding sufficient resources • Multiple languages for global audience
  • 31. Decisions, decisions Considerations to Introduction to Health Literacy choosing your training methods
  • 32. Considerations • Budget • Internal resource availability • Audience size • Learning goals • Course complexity • Timeline • Outcome expectations • Reporting
  • 33. Summary Current trends Platform options for development e-Learning Mobile Virtual instructor-led Blended How to Decide
  • 34. Thank you for attending! For more information please contact us: • info@vialearning.com • www.vialearning.com • twitter.com/vialearning • http://vialearning.com/blog/