License-Biz

Grenoble Area, France France

Consumer Products

Self entrepreneur, consultant for the toys and games industry with a 20 year experience of the market. Marketing, business and profit management experience in an international environment - Unilever, Hasbro, strategic as well as operational approach, - brand management, up to 130m$ NS and 20m$ marketing budget, - brand action plans, from strategy to hands-on and result oriented approach, - merchandising and trade marketing approach - license management and contract negotiations, - consumer insight and research management, Specialties: toys and games, licenses, marketing, contract negotiation, trade marketing, advertising, consumer research, international marketing. I'm also part tim...