Slide accompaniment to Magento's 'Getting the Most out of Multi-Store Management' Webinar

1. For Audio, please call: United States: (702) 824-9512 Germany: 4989549986652 United Kingdom: +442030514836 Access Code: 246-627-407 Maximizing Magento: Getting the Most out of Multi-Store Management

2. Speaker: Chris Marshall Business Development Manager [email_address]

3. Varien Support Customers Open a ticket at http://support.varien.com

4. Join the Conversation! Magento Blog Twitter - www.twitter.com/magento Facebook Magento Group LinkedIn Magento Users Group

6. Multiple-Store Management

7. Multi-Store Management

8. Multi-Store Management

11. Global Default Settings

12. Scope Dropdown

13. Overriding Global Settings

18. Multiple Store Configuration for Department Storefront and Niche Storefronts

19. Gap

20. Gap

21. Gap

22. Gap Multiple Stores Configuration

23. Multiple Websites

25. Multiple Stores

27. Multiple Store Views

28. Technical Demonstration

29. Example 1: Multiple Languages - 1 Website, 1 Store, 3 Store Views Example 2: Mall and Niche Catalog Sites - 1 Website, 4 Stores, 1 Store View per Store Example 3: Targeting Different Demographics - 2 Websites, 1 Store per Website, 1 Store View per Store

30. Varien Support Services Varien’s Support Services for Magento offer a suite of world-class support packages geared to ensure the ongoing success of your Magento implementation. We also offer consulting packages to assist with development, optimization services, and more … Contact us for further information.

31. Top 5 Tips to Maximize Magento

32. Tip #1: Manage prices globally or per website. A configuration value allows you to manage pricing globally (update it once per Magento instance), or manage it on a per website level.

33. Tip #2: Share user account information and address books for all websites. Although accounts are not usually shared across websites, a configuration value allow the sharing of account information and address books across websites. Your customers can then have a single login across all websites (similar to Amazon and Target which share login information).

34. Tip #3: Limit promotions on a website level. When setting up price rules, a configuration option is available to restrict execution to specific websites.

35. Tip #4: Select a store-view when creating an order from the admin (via Magento’s Call Center functionality) By selecting a specific store view when creating a new order, your reports and dashboard will correctly report statistics in order to provide greater insight to your stores operation.

36. Tip #5: Design Exceptions allow store owners to specify an alternative theme for a specific user-agent. Instead of creating separate store views for user-agents (example: iPhone), design exceptions allow store owners to over-ride design settings of a store view, thus limiting the amount of store views that need to be managed.

37. Questions and Answers