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International Trade Fair Plovdiv 2012

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Fair Participation

Publicada em: Marketing
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International Trade Fair Plovdiv 2012

  1. 1. International Trade Fair Plovdiv PR & Corporate Communications
  2. 2. International Trade Fair Plovdiv, 10.10.2012 PR & Corporate Communications @ Balkan Star ITF Plovdiv / Balkan Star stand 2012 2 Antos
  3. 3. International Trade Fair Plovdiv, 10.10.2012 PR & Corporate Communications @ Balkan Star ITF Plovdiv / Figures 3 Total area: 1002 m², 145 m² booth Vehicle exhibited: 24 vehicles, 7 brands, passenger cars, vans, trucks Estimated visitors: 20 000 Advertising value of the coverage (launch models): 82 000 EUR Direct sales: 38 vehicles
  4. 4. International Trade Fair Plovdiv, 10.10.2012 PR & Corporate Communications @ Balkan Star ITF Plovdiv / Eye-catcher & special pre-communication topic 4 Special graffiti podium for the new Mercedes-Benz A-Class that gathered the new spirit of the New generation Compact Cars, the Bulgarian artist's contribution and was used as a show-case how the preparation for a fair participation could be fun at the same time (in a special press release “warming-up” the Mercedes-Benz fair highlights).
  5. 5. International Trade Fair Plovdiv, 10.10.2012 PR & Corporate Communications @ Balkan Star ITF Plovdiv / Communication 5 Take a closer look at our Genuine Parts Mercedes-Benz
  6. 6. International Trade Fair Plovdiv, 10.10.2012 PR & Corporate Communications @ Balkan Star ITF Plovdiv / Communication 6 “Take a closer look at our Genuine Parts Mercedes-Benz” Broshures for PC and CV: Parts-animation present on Monitor at the stand
  7. 7. International Trade Fair Plovdiv, 10.10.2012 PR & Corporate Communications @ Balkan Star ITF Plovdiv / Fair Publications 7 - MB Oil as Innovative product in the list with the Innovations, on the fair website - Maintenance packages in the list with Attractive offers, on the fair website - Info about the presented Service & Parts in the online-catalogue of the fair - Press publications
  8. 8. International Trade Fair Plovdiv, 10.10.2012 PR & Corporate Communications @ Balkan Star ITF Plovdiv / Balkan Star lottery 8
  9. 9. International Trade Fair Plovdiv, 10.10.2012 PR & Corporate Communications @ Balkan Star ITF Plovdiv / Balkan Star stand 2012 9
  10. 10. International Trade Fair Plovdiv, 10.10.2012 PR & Corporate Communications @ Balkan Star ITF Plovdiv / Balkan Star stand 2012 10
  11. 11. International Trade Fair Plovdiv, 10.10.2012 PR & Corporate Communications @ Balkan Star ITF Plovdiv / Balkan Star stand 2012 11
  12. 12. International Trade Fair Plovdiv, 10.10.2012 PR & Corporate Communications @ Balkan Star ITF Plovdiv / Balkan Star stand 2012 12
  13. 13. International Trade Fair Plovdiv, 10.10.2012 PR & Corporate Communications @ Balkan Star ITF Plovdiv / Balkan Star stand 2012 13
  14. 14. International Trade Fair Plovdiv, 10.10.2012 PR & Corporate Communications @ Balkan Star 14 ITF Plovdiv / Balkan Star stand 2012
  15. 15. International Trade Fair Plovdiv, 10.10.2012 PR & Corporate Communications @ Balkan Star 15 ITF Plovdiv / Balkan Star stand 2012
  16. 16. International Trade Fair Plovdiv, 10.10.2012 PR & Corporate Communications @ Balkan Star ITF Plovdiv / Balkan Star stand 2012 16

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