DB decided to find out what exactly could be improved in their platform and how to improve the customer experience of their clients. The entire project required preserving the core banking platform with major improvements to the usability and process structure.

1. time:
2012
field of work:
Expert Audit, GUI & UX Design, Quality Assurance,
Change management
Brand new digital banking experience
corporate clients

2. In 2012 Deutsche Bank decided to refresh their 5 years old corporate
ebanking system. Following feedback from users and modern digital
trends, DB decided to find out what exactly could be improved in their
platform and how to improve the customer experience of their clients.
The entire project required preserving the core banking platform with ma-
jor improvements to the usability and process structure. The outcome of
the project delivered by uselab for Deutsche Bank became the PowerNet
corporate banking platform.
case study
client background:
Corporate ebanking platforms rarely match the usability standards of the platforms
addressed to individual customers. In this case the client was determined to keep the
core platform intact, but to make the most of it by improving Information Architecture
and implementing a cutting edge, comprehensive and intuitive graphic interface.
Deutsche Bank, as one of the most profitable financial institutions worldwide cares
obout their customers. As one of the first banks in Poland DB introduced corporate
ebanking system.
Deutsche Bank had and still has their corporate ebanking run on the Asseco DEF 3000
platform. After five years from the original launch customers were expecting a diffe-
rent kind of experience than the platform provided. The processing of key functiona-
lities wasn’t the fastest on the market and the Information Architecture differentiated
Deutsche Bank’s corporate ebanking from current standards.
GOAL: Creation of a comprehensive and
functional Corporate ebanking platform

3. about the cooperation:
We started having in mind a redesign of the GUI. An upgrade of the platform without
any major interference to its structure is a task that requires excellent identification
of the current status and clear strategic goals. Different users have different tasks and
different needs. To perform the most effective optimization uselab started with a deep
expert audit of the entire platform and identified areas with the largest improvement
potential.
Our research was focused on the personas of different key users. What we learned
was essential for shaping the new strategy and redesign of key functionalities.
The interface was made anew, but the change went much deeper. Power Net received
a different Information Architecture, more intuitive authentication tools and conve-
accomplishment:
The audit gathered lots of actionable recommendations and was the foundation for
strategic changes in the platform. The final result of the project meant that Power Net
had addressed all of the major concerns. Power Net is now a fast operation user cen-
tered corporate platform. The entire implementation process was performed in close
cooperation between Asseco, uselab and the client to maintain the highest standards
of quality assurance, and deliver the optimal product.
Apart from the system design, uselab also prepared a fully interactive demo of the
Power Net platform. With such major changes including an entire graphic interface
redesign it proved vital in managing the change. By enabling users to see the new
platform and to try using it before actually switching to it, uselab eased a lot of the
usual “transition tension”. Power Net is much faster and much more conve-
nient. Now, the authentication process is simplified, the information structure
is more comprehensive, and key processes perform much faster .Users have
responded very well to the change.
case study
nient dashboards. Among other key improvements included simplification
of multiuser processes like transfer entering and confirmation.

4. case study
"Information Architecture and graphic design of the DB
PowerNet platform designed by uselab with its User
Centered Design is fully meeting our expectations. use-
lab offered us a team of professionals - reliable partners
for designing and implementation of a complex project.
Monika Rozbicka-Szlosek
Managing Director
Retail and Investment Banking Area
Deutsche Bank

5. www.uselab.pl