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Mobile Web Case Study - Residential Real Estate
1. Mobile Web Case Study: Residential Real Estate http://www.urmobile.com
2. http://www.urmobile.com Marketing Goes Mobile How do you successfully market a house in 2011? Anne Wilson knows. A high-producing agent in the Oklahoma City market, Wilson says though the market is much better than it has been in years, it is still a buyer’s market.
3. http://www.urmobile.com In order to sell a home today, Anne says that clients must both be more realistic about price, as well as adopt themselves to cutting edge marketing practices.
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5. http://www.urmobile.com Digital Focus Shifts to Mobile The residential real estate market has gone through a complete digitalization in the last decade. Social media, Facebook and Twitter specifically, have likewise become integral tools that drive a successful digital strategy.
6. http://www.urmobile.com Reaching Clients When and Where They Are Looking In the past year, however, the rise of mobile has broken digital marketing out of the confines of the desktop or laptop, and marketers are realizing a paradigm shift as profound as the Guttenburg printing press. Where before digital marketers anticipated a static consumer, glued to a screen in a stationary place, now web content, social-media, and other digital communication can be delivered directly to consumers in every context of life.
7. http://www.urmobile.com Whether at the supermarket, walking down the street, or while reading a magazine, marketers are leveraging the mobile phone to gain unprecedented, immediate, point-of-inspiration contact with consumers in the precise moment that they are most likely to respond. In fact, more and more consumers are accessing web content only on mobile .
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10. http://www.urmobile.com The future is here, for the residential real estate industry, and that future is mobile. “People are shopping for houses again, and they are doing that shopping on their mobile phones,” says Anne .