The Gran'Date is the first online portal in Singapore that is specially designed to the adult who want to plan outing for their elderly family members. It is a one portal that provide you wide-range of ideas and information from the healthy dining choice, multi generation activities and places to visit with the exclusively discount and age friendly information.

1. The Gran’ Date
.

3. Solution:
A one-stop portal where you find all the info you need
to plan a date with granny

4. Target Audience:
Adults with elderly folks
Lack of ideas & resources to plan an interesting trip
Lack of knowledge of care taking for the elderly
Fact
Increasing aging population and lack of intergenerational bonding
By 2020, aging group in Singapore will reach more than 15%
of population.
Untapped & Underserved market

5. Mission statement/value proposition
Mission Statement
Promotes active ageing through
intergenerational bonding

6. How it works
PLAN REDEEM SHARE
Choose your Bring an elderly, Post a shout-out,
activities, add it to flash your mobile share a photo –
the organizer- We’ll coupon – Enjoy a Hottest share of
plan your day for discount on us. the month wins a
you. prize.

7. Business Model and Scalability
Revenue Source:
-Ads
-Referral fees from: Participating restaurants/outlets
(tracked via mobile coupons)
-Partnerships with external agencies, e.g. car rentals,
training centres
Scalability:
-Expanding beyond Singapore
-Increasing list of activities available

8. Next Steps
Data sets needed:
•Car Park Location
•Shopping malls blueprints
•Maps
•Elder friendly Information: Location of lifts,
resting points, wheelchair ramps, wash rooms
with wheelchair facilities

9. Credits & Contacts
Team lead
Name:Tan Teng Teng
Number:90080920
Email:kevytan@hotmail.com
Team members:
Gia Phua
Yew Jern
Jayne Yeo
Yolanda
Kang Shiong