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THINGS
FOR YOUNG
ENTREPRENEURS12to learn from Steve Jobs
by Umakant Jani
- Doug Larson
“ FEATS WERE ACCOMPLISHED
BY PEOPLE
NOT SMART ENOUGH
TO KNOW THEY WERE
GREATEST
SOME OF
THE WORLD’S
impossible.
ARE
CLUELESSEXPERTS
Lesson #1
IF YOU START LISTENING
TO EXPERTS,THEY WILL SAY!
With social media you can get to your customer so much
faster now, as an entrepreneur figure things yourself, do
not listen to experts. They are clueless.
They going to tell you
what everybody thinks is right.
They can’t tell you anything you
don't know already.
They are disconnected from
customers, don’t listen to them.
CAN NOT
TELL YOUCUSTOMERSWHAT THEY NEED.
Lesson #2
ANYONE WHO THINKS
SKY IS THE LIMIT,
HAS A LIMITED IMAGINATION.
If you want to innovate something, you have
to make it happen and surprise your
customers.
If I would have asked people what they
needed couple of years back, they would
have asked for a device they would love to
use, I bet no one would have answered
saying, I need an iPad.
YOU CAN ASK
YOUR CUSTOMERS
HOW TO MAKE A REVOLUTION BETTER.
HOW TO MAKE A
BUTYOU CAN NOT ASK
THEM,
REVOLUTION.
BEGETS THE
BEST WORKCHALLENGES
BIGGEST
Lesson #3
CHALLENGES ARE WHAT MAKE
LIFE INTERESTING;
OVERCOMING THEM IS WHAT
makes life meaningful.
I always believed in one thing
YOU DON’T KNOW
HOW
UNTIL
BEING
STRONG
IS THE ONLY OPTION
YOU HAVE
STRONGEST
YOU ARE,
ALWAYS
COUNTSQUALITY
Lesson #4
INTERDEPENDENT
INTERPERSONAL RELATIONSHIPS.
A CARDINAL
PRINCIPLE OF TOTALQUALITY
ESCAPES TOO MANY MANAGERS:
YOU CANNOT
CONTINUOUSLY IMPROVE
INDEPENDENTSYSTEMS AND PROCESS
UNTIL YOU PERFECT
There are 10% of consumers who like
best quality products.
THE
APPLE MATH10
So you should make
the best possible revolutionary products.
And every update
should not be 10% better,
but
10 times better then the last one.
every-time
SOME QUOTED
NICELY ABOUT
“If, on your team, everyone’s
input is not encouraged,
valued, and welcome, why call
it a team?”
– Woody Williams
QUALITY
“There are two types
of software : bad
software and the
next release.”
– Cornelius Fitchner
Good leaders do not take on all the
work themselves; neither do they take
all the credit.”
– Woody Williams
REALLY
COUNTSDESIGN
Lesson #5
In a world
where everybody talks about price
Here
Design Really CountsToo!
Steve Jobs
Proved it five times
OR
PRICEDESIGN ?
GRAPHICS
AND FONTBIG
IN YOUR
PRESENTATIONS
Lesson #6
KEYNOTES
OF STEVEAPPLE
iPad
Never use too many words
in your presentation.
BIG GRAPHICS
BIG FONTSuse < 40 words/slides
NOT BETTER
SAMENESS..CURVES
JUMP
Lesson #7
DON’T BE AFRAID TO TAKE
A BIG STEP IF ONE IS INDICATED;
YOU CAN’T CROSS A CHASMin two small jumps.
Jump the curve
“The real innovation happens
in the next curve
not on your own curve.”
CURVE JUMP
STORYA
ICE HARVESTING BUSINESS
In 1900, there were this guy. He used to go a long
way to a winter pond to cut ice. In 1909 million
pounds of ice has been harvested in United States.
Ice factory curve meant that, you don’t have to be in
winter, you don’t have to be in a cold city.A company
will freeze water for you at any point of time and
deliver it to your house.
33 years later, Ice Factory Curve
22 years later, Ice Freeze Curve
Where you can have a freeze at home and ice the
water anytime you want.
“So if you want to do something revolutionary you
cannot do it in your curve, you have to jump the curve.”
ALL THAT
MATTERS“DOESN’T WORK”
“WORK” OR
Lesson #8
THE PESSIMIST COMPLAINS
ABOUT THE WIND; THE OPTIMIST
EXPECTS IT TO CHANGE;
We are in 21st Century
I think
CHANGE is the new stability.
ITS NOT ABOUT
‘MODEL A’ OR ‘MODEL B’
IT “WORKS”
OR “DOESNT WORK.”
BUT
CHANGE THE MODEL.
THATS IT., JUST LET THINGS WORK.
IF DOEN’T,
ITS ALL ABOUT,
realist adjusts the sails.
I DO NOT
DESIGNPLAN B,
ANYTHING
DISTRACT MY
‘CAUSE I DON’T LET
PLAN A.
SAVING
THOUGHTLIFE
IS DIFFERENT
FROM PRICEVALUE
Lesson #9
MATRIX
CHART2/2
You’re unique
but
not valuable
You’re unique
&
valuable
You’re not valuable
&
not unique
You’re valuable
but
not unique
Uniqueness
Valuable
NotValuable
NotUniqueness
(0,0)
there you go, want to
be here
VALUE.
SUCCESS
TRY NOT TO BE A
MAN OF
RATHER TRY
TO BE A MAN OF
- Albert Einstein
“
HIRES
A PLAYERSA PLAYERS
Lesson #10
A PLAYERS
A PLAYERS
PART THE
STORY1ST
always
hires
B PLAYERS
C PLAYERS
PART THE
STORYREST
hires
D PLAYERS
hires
E PLAYERShires
It continues...
it doesn’t take long to get to Z Players
and your organization gets full of Junk.
Steve Jobs
taught that
“You should always hire the best ones
for the job,
most importantly
hire ones who would
hire his team players someone
better then him.”
A PLAYERS
A+ PLAYERS
PART THE
STORYNEW
always
hires
Let’s go one step further than
Steve Jobs
“If I would be a manager or CEO of a company I would love to hire my
team players, managers orVP’s better then me,
they won’t threaten my position;
but they’ll make my work a lot easier.”
CAN
DEMOCEO’s
Lesson #11
REAL
OF
STEVE JOBSKEYNOTES
No one on this planet can
DEMO
their product better than
Steve Jobs
Yes,
If you want to convince me that your
product is the best.You yourself sell it to
me.
YES! REAL CEO’s CAN DEMO.
ENTREPRENEUR
SHIPREAL
Lesson #12
DELIVER.
SECRETE OF REAL
ENTREPRENEURSHIPTHE
TO SOLVE SMALL,
SMALL PROBLEMS.
BUT
HOPPING THAT MANY PEOPLE
HAVE THAT
SMALL PROBLEMS.
TRYING
THE REAL ENTREPRENEURSHIPIS
SEEN.
BELIEVED
SOME THINGS
NEED TO BE
TO BE
LESSION FOR
ENTREPRENEURBIGGEST
Here are perspectives on the Federal Physician Sunshine Act from those with vested interests
in the relationship between Big Pharma and Doctor’s Prescription:
American Association of Family Practitioners
American Medical Association
Promotional Products Association
No more fast-tracking FDA approvals where Big Pharma
pays for quick approval.
Replace Big Pharma’s dollars with independently-derived, data-based, scientific criteria that is shared
publicly and the public prioritizes any drug’s approval.
This criterion is published publicly.
This process of choosing is published publicly. That means all the potential drugs submitted for
FDA approval and being chosen for fast-track approval are displayed publicly.
The approval process, the tests, the procedures, the results are available to the public.
Double the number of FDA inspectors.
Create a public wiki for all FDA drug trials.
Let all the participants share their experiences as well as their results. We want to know their experi-
ence, not a compiled, condensed, edited version of results spun for maximum marketing impact.
Overhaul the drug research methods.
Funding, research and more is rife with bribes, fraud and much more focused on making
money as opposed to (sometimes directly opposed to) healthcare. Transparency, openness
and participation are key.
THANKSTO SOUL OF
STEVE JOBS
ENTREPRENEUR. LOT TAKEN
FROM HIS SPEECH & THOUGHTSGUY KAWASAKI
YASHMY GENIUS BROTHER, WHO ASKED
ME TO DESIGN THIS PRESENTATION
FOR MAKING KNOWLEDGE
SHARABLE IN EASIER WAYYOUTUBE & INTERNET
Also thankful for
Info 26/26
ABOUT THE AUTHOR
Zane Safrit is the former CEO of Conference Calls Unlimited. His small business CEO ramblings have
been posted on his blog for several years now. You can follow him on Twitter or listen to his weekly
radio show on blogtalkradio.com.
SEND THIS
Pass along a copy of this manifesto to others.
SUBSCRIBE
Sign up for our free e-newsletter to learn about our latest manifestos as soon as they are available.
BORN ON DATE
This document was created on November 4, 2009 and is based on the best information available at that time.
Check here for updates.
info
ABOUT CHANGETHIS
ChangeThis is a vehicle, not a publisher.
We make it easy for big ideas to spread.
While the authors we work with are
responsible for their own work, they don’t
necessarily agree with everything
available in ChangeThis format. But you
knew that already.
ChangeThis is supported by the love and
tender care of 800-CEO-READ. Visit us
at 800-CEO-READ or at our daily blog.
COPYRIGHT INFO
The copyright of this work belongs
to the author, who is solely responsible
for the content.
This work is licensed under the Creative
Commons Attribution-NonCommercial-
NoDerivs License. To view a copy of this
license, visit Creative Commons or send a
letter to Creative Commons, 559 Nathan
Abbott Way, Stanford, California 94305, USA.
Cover image from Veer Marketplace.
WHAT YOU CAN DO
You are given the unlimited right to
print this manifesto and to distribute it
electronically (via email, your website,
or any other means). You can print out
pages and put them in your favorite
coffee shop’s windows or your doctor’s
waiting room. You can transcribe the
author’s words onto the sidewalk, or you
can hand out copies to everyone you
meet. You may not alter this manifesto
in any way, though, and you may not
charge for it.
Umakant Jani joined Infosys in winter 2010. He works with a healthcare process, HBCBS in
building 23, 2nd floor in NASCO EFDE team. He keeps interest in doing innovative things to
make work better, more effective and crazy about doing other inspiring things. When he is not
working you can find him learning something new. Send him a	
  Mail
ABOUT THE AUTHOR
This is the property of the author and he is solely responsible for everything contained in the
documents. Copyrights of images and other things in this design is credited in the content
copyrights section.
This document was created on April 14, 2013 and is based on the best information available at
that time. Check with the author for the further updates.
BORN ON DATE
THIS COPY IS THE PROPERTY OF
PURPOSE OF THIS COPY
This is a presentation for
the sharing knowledge.
YOUR RIGHTS
You have the rights to
print, share & make as
many as copies you
need. But author
recommends not to
modify anything without
his prior knowledge.
CONTENT COPYRIGHTS
The Apple Logo is the
property of Apple Inc.
and apple.com, apple
product images are
taken from internet
sharing sites.
FOR A
SOCIAL CAUSESHOUT
1000INDIAN STOP STOP SMOKING
EVERYDAY, BY DYING.
*Cigarette smoking is injurious to health.

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12 things for young enterprenuers

  • 1. THINGS FOR YOUNG ENTREPRENEURS12to learn from Steve Jobs by Umakant Jani
  • 2. - Doug Larson “ FEATS WERE ACCOMPLISHED BY PEOPLE NOT SMART ENOUGH TO KNOW THEY WERE GREATEST SOME OF THE WORLD’S impossible.
  • 3.
  • 5. IF YOU START LISTENING TO EXPERTS,THEY WILL SAY! With social media you can get to your customer so much faster now, as an entrepreneur figure things yourself, do not listen to experts. They are clueless. They going to tell you what everybody thinks is right. They can’t tell you anything you don't know already. They are disconnected from customers, don’t listen to them.
  • 6. CAN NOT TELL YOUCUSTOMERSWHAT THEY NEED. Lesson #2
  • 7. ANYONE WHO THINKS SKY IS THE LIMIT, HAS A LIMITED IMAGINATION. If you want to innovate something, you have to make it happen and surprise your customers. If I would have asked people what they needed couple of years back, they would have asked for a device they would love to use, I bet no one would have answered saying, I need an iPad.
  • 8. YOU CAN ASK YOUR CUSTOMERS HOW TO MAKE A REVOLUTION BETTER. HOW TO MAKE A BUTYOU CAN NOT ASK THEM, REVOLUTION.
  • 10. CHALLENGES ARE WHAT MAKE LIFE INTERESTING; OVERCOMING THEM IS WHAT makes life meaningful. I always believed in one thing YOU DON’T KNOW HOW UNTIL BEING STRONG IS THE ONLY OPTION YOU HAVE STRONGEST YOU ARE,
  • 12. INTERDEPENDENT INTERPERSONAL RELATIONSHIPS. A CARDINAL PRINCIPLE OF TOTALQUALITY ESCAPES TOO MANY MANAGERS: YOU CANNOT CONTINUOUSLY IMPROVE INDEPENDENTSYSTEMS AND PROCESS UNTIL YOU PERFECT
  • 13. There are 10% of consumers who like best quality products. THE APPLE MATH10 So you should make the best possible revolutionary products. And every update should not be 10% better, but 10 times better then the last one. every-time
  • 14. SOME QUOTED NICELY ABOUT “If, on your team, everyone’s input is not encouraged, valued, and welcome, why call it a team?” – Woody Williams QUALITY “There are two types of software : bad software and the next release.” – Cornelius Fitchner Good leaders do not take on all the work themselves; neither do they take all the credit.” – Woody Williams
  • 16. In a world where everybody talks about price Here Design Really CountsToo! Steve Jobs Proved it five times OR PRICEDESIGN ?
  • 18. KEYNOTES OF STEVEAPPLE iPad Never use too many words in your presentation. BIG GRAPHICS BIG FONTSuse < 40 words/slides
  • 20. DON’T BE AFRAID TO TAKE A BIG STEP IF ONE IS INDICATED; YOU CAN’T CROSS A CHASMin two small jumps. Jump the curve “The real innovation happens in the next curve not on your own curve.”
  • 21. CURVE JUMP STORYA ICE HARVESTING BUSINESS In 1900, there were this guy. He used to go a long way to a winter pond to cut ice. In 1909 million pounds of ice has been harvested in United States. Ice factory curve meant that, you don’t have to be in winter, you don’t have to be in a cold city.A company will freeze water for you at any point of time and deliver it to your house. 33 years later, Ice Factory Curve 22 years later, Ice Freeze Curve Where you can have a freeze at home and ice the water anytime you want. “So if you want to do something revolutionary you cannot do it in your curve, you have to jump the curve.”
  • 23. THE PESSIMIST COMPLAINS ABOUT THE WIND; THE OPTIMIST EXPECTS IT TO CHANGE; We are in 21st Century I think CHANGE is the new stability. ITS NOT ABOUT ‘MODEL A’ OR ‘MODEL B’ IT “WORKS” OR “DOESNT WORK.” BUT CHANGE THE MODEL. THATS IT., JUST LET THINGS WORK. IF DOEN’T, ITS ALL ABOUT, realist adjusts the sails.
  • 24. I DO NOT DESIGNPLAN B, ANYTHING DISTRACT MY ‘CAUSE I DON’T LET PLAN A. SAVING THOUGHTLIFE
  • 26. MATRIX CHART2/2 You’re unique but not valuable You’re unique & valuable You’re not valuable & not unique You’re valuable but not unique Uniqueness Valuable NotValuable NotUniqueness (0,0) there you go, want to be here
  • 27. VALUE. SUCCESS TRY NOT TO BE A MAN OF RATHER TRY TO BE A MAN OF - Albert Einstein “
  • 29. A PLAYERS A PLAYERS PART THE STORY1ST always hires
  • 30. B PLAYERS C PLAYERS PART THE STORYREST hires D PLAYERS hires E PLAYERShires It continues... it doesn’t take long to get to Z Players and your organization gets full of Junk.
  • 31. Steve Jobs taught that “You should always hire the best ones for the job, most importantly hire ones who would hire his team players someone better then him.”
  • 32. A PLAYERS A+ PLAYERS PART THE STORYNEW always hires Let’s go one step further than Steve Jobs “If I would be a manager or CEO of a company I would love to hire my team players, managers orVP’s better then me, they won’t threaten my position; but they’ll make my work a lot easier.”
  • 34. OF STEVE JOBSKEYNOTES No one on this planet can DEMO their product better than Steve Jobs Yes, If you want to convince me that your product is the best.You yourself sell it to me. YES! REAL CEO’s CAN DEMO.
  • 37. SECRETE OF REAL ENTREPRENEURSHIPTHE TO SOLVE SMALL, SMALL PROBLEMS. BUT HOPPING THAT MANY PEOPLE HAVE THAT SMALL PROBLEMS. TRYING THE REAL ENTREPRENEURSHIPIS
  • 38. SEEN. BELIEVED SOME THINGS NEED TO BE TO BE LESSION FOR ENTREPRENEURBIGGEST Here are perspectives on the Federal Physician Sunshine Act from those with vested interests in the relationship between Big Pharma and Doctor’s Prescription: American Association of Family Practitioners American Medical Association Promotional Products Association No more fast-tracking FDA approvals where Big Pharma pays for quick approval. Replace Big Pharma’s dollars with independently-derived, data-based, scientific criteria that is shared publicly and the public prioritizes any drug’s approval. This criterion is published publicly. This process of choosing is published publicly. That means all the potential drugs submitted for FDA approval and being chosen for fast-track approval are displayed publicly. The approval process, the tests, the procedures, the results are available to the public. Double the number of FDA inspectors. Create a public wiki for all FDA drug trials. Let all the participants share their experiences as well as their results. We want to know their experi- ence, not a compiled, condensed, edited version of results spun for maximum marketing impact. Overhaul the drug research methods. Funding, research and more is rife with bribes, fraud and much more focused on making money as opposed to (sometimes directly opposed to) healthcare. Transparency, openness and participation are key.
  • 39. THANKSTO SOUL OF STEVE JOBS ENTREPRENEUR. LOT TAKEN FROM HIS SPEECH & THOUGHTSGUY KAWASAKI YASHMY GENIUS BROTHER, WHO ASKED ME TO DESIGN THIS PRESENTATION FOR MAKING KNOWLEDGE SHARABLE IN EASIER WAYYOUTUBE & INTERNET Also thankful for
  • 40. Info 26/26 ABOUT THE AUTHOR Zane Safrit is the former CEO of Conference Calls Unlimited. His small business CEO ramblings have been posted on his blog for several years now. You can follow him on Twitter or listen to his weekly radio show on blogtalkradio.com. SEND THIS Pass along a copy of this manifesto to others. SUBSCRIBE Sign up for our free e-newsletter to learn about our latest manifestos as soon as they are available. BORN ON DATE This document was created on November 4, 2009 and is based on the best information available at that time. Check here for updates. info ABOUT CHANGETHIS ChangeThis is a vehicle, not a publisher. We make it easy for big ideas to spread. While the authors we work with are responsible for their own work, they don’t necessarily agree with everything available in ChangeThis format. But you knew that already. ChangeThis is supported by the love and tender care of 800-CEO-READ. Visit us at 800-CEO-READ or at our daily blog. COPYRIGHT INFO The copyright of this work belongs to the author, who is solely responsible for the content. This work is licensed under the Creative Commons Attribution-NonCommercial- NoDerivs License. To view a copy of this license, visit Creative Commons or send a letter to Creative Commons, 559 Nathan Abbott Way, Stanford, California 94305, USA. Cover image from Veer Marketplace. WHAT YOU CAN DO You are given the unlimited right to print this manifesto and to distribute it electronically (via email, your website, or any other means). You can print out pages and put them in your favorite coffee shop’s windows or your doctor’s waiting room. You can transcribe the author’s words onto the sidewalk, or you can hand out copies to everyone you meet. You may not alter this manifesto in any way, though, and you may not charge for it. Umakant Jani joined Infosys in winter 2010. He works with a healthcare process, HBCBS in building 23, 2nd floor in NASCO EFDE team. He keeps interest in doing innovative things to make work better, more effective and crazy about doing other inspiring things. When he is not working you can find him learning something new. Send him a  Mail ABOUT THE AUTHOR This is the property of the author and he is solely responsible for everything contained in the documents. Copyrights of images and other things in this design is credited in the content copyrights section. This document was created on April 14, 2013 and is based on the best information available at that time. Check with the author for the further updates. BORN ON DATE THIS COPY IS THE PROPERTY OF PURPOSE OF THIS COPY This is a presentation for the sharing knowledge. YOUR RIGHTS You have the rights to print, share & make as many as copies you need. But author recommends not to modify anything without his prior knowledge. CONTENT COPYRIGHTS The Apple Logo is the property of Apple Inc. and apple.com, apple product images are taken from internet sharing sites.
  • 41. FOR A SOCIAL CAUSESHOUT 1000INDIAN STOP STOP SMOKING EVERYDAY, BY DYING. *Cigarette smoking is injurious to health.