This presentation introduces the netcrowds phenomenon and some forms of the collective intelligence on the Internet.

1. The netcrowds and the forms of the collective intelligence on the Internet University of Jyväskylä tmc09-jyu 26.3.2009 Kari A. Hintikka

6. A) Ancient method: people report from conference and seminars realtime Traditional model at capturing slide at conference Speaker Listener user 1 user 2 user 3 Takes snapshot of Powerpoint slide(s) Sends snapshots realtime to organization Internal distribution on intranet, email, mobiles etc.

7. A) Feedworld model - people report from conference and seminars realtime Speaker Listener 2 Listener 3 Listener 1 micro- blogging, sms Jaiku, Twitter blogging, laptop & wlan blog Feed aggregator like Feedburner Listener 4 video, mobile YouTube Flickr images, mobile Podcasting (audio) (depends on situation) microchannels user 1 user 2 user 3 user 1 user 2 user 3 user 1 user 2 user 3 user 1 user 2 user 3 user 1 user 2 user 3

8. A) Feedback model - users comment conference and seminars realtime Speaker Listener 2 micro- blogging, sms, wlan Jaiku, Twitter RSS Feed from Jaiku, Twitter with microchannels like Jaiku, readers can ask comments via commentator answers of speaker is channeled again user 1 user 2 user 3 user 2 user 3 user 1

9. B) Feedworld model - people report from synthetic worlds realtime Speaker in Second Life Listener 2 Listener 3 Listener 1 micro- blogging Jaiku, Twitter blogging, laptop & wlan Feed aggregator like Feedburner Listener 4 Skype, podcast YouTube Other secondlifers user 1 user 2 user 3 user 1 user 2 user 3 user 1 user 2 user 3 user 1 user 2 user 3

10. Original meme map of Web 2.0 buzz word

11. Web 2.0 - three main areas New business models Internet as platform Networks and content sharing

12. Web 2.0 - evolution paths New business models Internet as platform Networks and content sharing The Long Tail Mashup Collective intelligence Rating Blogosphere AJAX Perpetual beta Synthetic goods Social media Rich user experiment Service, not application Prosumers Platform enabler

13. Web 2.0 - success examples New business models Internet as platform Networks and content sharing The Long Tail Mashup Collective intelligence Rating Blogosphere AJAX Perpetual beta Synthetic goods Social media Rich user experiment Service, not application Prosumers Platform enabler Google Docs Flickr, Youtube Amazon Lego Digg Habbo, WoW, Second Life Prediction markets Open Source Technorati

15. The user model of Flickr Copyright soldierant.net 2005

23. A typology of problem solving on the Internet Single solution Open-ended Individual Collective Open Source Prediction markets Scipionus.com Wikipedia Wisdom of crowds Net detectives Case Lego Crowdsourcing answers.yahoo.com

25. The Long Tail - or scale-free network 20 percent 80 percent

26. The Long Tail - 2

27. The Long Tail - 3 - Amazon

33. Nettietsivät vs- Hillomies 2007