2. Prezi
• Why not try a new presentation software to improve your technical
and presentation skills?
• https://prezi.com/
• Lots of tutorials online……. such as:
https://www.youtube.com/watch?v=mEqbJ1sulWA
3. Checklist for this presentation
• ___Magazine website OR artist’s website analysis
• ___branding analysis
• ___
4. MAGAZINE WEBSITE ANALYSIS
• Choose three different fashion websites one Bauer the others fashion
magazine websites that influence you.
• Print screen home page and analyse layout, font, colour, text/language,
links and main images and annotate your analysis
Some examples that could be helpful:
https://www.slideshare.net/Nooris1/bands-website-analysis
https://www.slideshare.net/issypayne/website-research-1
https://www.slideshare.net/oliviahayes90/arctic-monkeys-website-analysis
5. DANCE ARTISTS WEBSITE ANALYSIS
• Look at two dance acts that have been signed to Universal and have a
look at their website and latest music video and write a short
summary of the kind of artist/band image that they have.
• With website, print screen home page and analyse layout, font,
colour, text/language, links and main images and annotate your
analysis
6. BRANDING ANALYSIS
• How does the fashion magazine website OR artist’s website have branding
consistency to the actual magazine and artist’s music video(s)?
• Screen shots from the website and the magazine/music video would be helpful to
see branding (the connection between the 2 products)
• Look out for things like:
• Logos
• Colours
• Text/font
• Style
• Lighting
• Mise-en-scene (settings, costume, props etc)
• Models/artists
• Concept (ie nature)
You might want to review the
mark scheme for website (25)
and the (10) marks for branding
to see how you obtain top marks
for this section – might give you
tips of things to look out for!
7. Target audience link
• How does the website appeal/attract the target audience?
• How does it ‘speak’ to the target audience? (ie mode of address)
• Is it mostly visuals/text – how does this appeal to audience?
• How does the style of text/font and colours appeal to audience?
• How do the links and information in the links appeal to audience?
• Anything else that connects to target audience?
