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The Impact Of Banvit’s Strategy Toward Bird Flu

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Fall 2005 Koç University Marketing 302 Consumer Behaviour Final Project Homework

EducaçãoSaúde e medicinaTecnologia
1 de 25
The Impact of Banvit ’s Strategy Toward Bird Flu Crises on Consumer Behavior MKTG 302 CONSUMER BEHAVIOUR Prepared by: Burcu Kurt Duygu Çekiç Elif Sicim İlknur Koç Tutku Rüya Özmen
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
MOTIVATION ,[object Object],[object Object]
OBJECTIVES ,[object Object]
S TEPS OF THE PROJECT ,[object Object],[object Object],[object Object],[object Object]
Past crises ,[object Object],[object Object],[object Object],COLLECTING AND EVALUATING SECONDARY DATA ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Bird Flu ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Banvit’s Strategy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object]
Other’s Strategy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
PRIMARY RESEARCH ,[object Object],[object Object],[object Object]
PRIMARY RESEARCH ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],RESULTS
[object Object]
[object Object]
[object Object]
RESULTS ,[object Object],[object Object]
RESULTS ,[object Object],[object Object]
[object Object]
[object Object]
[object Object]
[object Object]
RESULTS ,[object Object],[object Object]
Recommendations ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],The Impact of ’s Strategy Toward Bird Flu Crises on Consumer Behavior

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The Impact Of Banvit’s Strategy Toward Bird Flu

  • 1. The Impact of Banvit ’s Strategy Toward Bird Flu Crises on Consumer Behavior MKTG 302 CONSUMER BEHAVIOUR Prepared by: Burcu Kurt Duygu Çekiç Elif Sicim İlknur Koç Tutku Rüya Özmen
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