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Reaching out
with LinkedIN




    Travis Warren
   WhippleHill, Inc.
LinkedIN Facts
 LinkedIn has over 43 million members in over
 200 countries and territories around the world.

 A new member joins LinkedIn approximately
 every second

 Half of the members are outside the U.S.

 Executives from all Fortune 500 companies are
 LinkedIn members.
What’s LinkedIN ?

 Professional Networking

 Older demographic (late 30s, early 40s)

 True “Small World” Network

 Job Seekers



                               Let’s take a look ...
in April
The Basic Idea
          Groups            Connections




                   Profile




                                          7
“Social Network”
 A social anthropologist named JA Barnes
 coined “social network” 1958

 small world experiment by social
 psychologist Stanley Milgram which
 suggested that two random US citizens were
 connected on average by a chain of six
 acquaintances.
                                              Stanley Milgram
 six degrees of separation (1967)




                                                                8
• http://oracleofbacon.org/cgi-bin/oracle/
  movielinks?firstname=Bacon%2C
  +Kevin&game=1&secondname=Tom
  +Cruise
3 Areas to Focus


 Maintaining your own Profile

 Using the Network

 Maintaining a Group for your school.
Profile
with LinkedIN
Takeaways


Email support@linkedin.com and request that high
schools (or at least prep schools) be treated like
Colleges and Universities. Shouldn’t be under “other”
Networking
  with LinkedIN
connection kəˈnek sh ən
noun

1: a relationship in which a person is linked or associated
with another person. A connection joins two peoples
social networks together.

aka. “Friend” on Facebook
Groups
with LinkedIN
Takeaways

Join Linked In Yourself
Create a Linked In Group for your Alumni
  If one exists, approach ‘group admin’
Promote the group on your website
Post “Join Group” hyperlink (URL) on your website
Takeaways


Email support@linkedin.com and request that high
schools (or at least prep schools) be treated like
Colleges and Universities. Shouldn’t be under “other”
http://www.alumnifutures.com/2007/05/10_pros_and_4_c.html
http://doteduguru.com/id706-linkedin-alumni-group-tutorial.html

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Reach out with LinkedIN