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Ricky Heath Industry Solutions Practice Travel and Transportation AT&T The Evolution of Mobility in Travel TravelDaily 2009 China Travel Distribution Summit
[object Object],[object Object],Safe Harbor Statement
Agenda ,[object Object],[object Object],[object Object],[object Object]
AT&T Today
AT&T Today Revenues $124.0 Billion Earnings $12.9 Billion Employees > 300,000 CapEx $20 Billion Fortune #8 Global #29 Cash from Operations $33.7 Billion Annual financials as of 12/31/08
We deliver services globally across a footprint of 38 IDCs, including five ‘Super IDCs’….  Singapore DC Metro San Diego Amsterdam NY Metro Super IDCs Additional AT&T IDCs  UK Japan Asia/Pacific - 9  Super IDC:  Singapore Other Locations:  Bangalore, Hong Kong, Shanghai (3), Tokyo, Osaka, Sydney North America - 23 Super IDCs:  Annapolis, Piscataway, San Diego Other Locations:  Boston, New York, Secaucus, Ashburn, Atlanta (2), Orlando, Miami, Chicago (2), Dallas (2), Nashville, Mesa, Los Angeles (2), San Jose, San Francisco, Seattle, Toronto Europe - 6 Super IDC:  Amsterdam Other Locations:  London, Birmingham, Frankfurt, Paris, Nice Additional expansions underway and planned for 2010 Locations and dates are subject to change
AT&T is …….. ,[object Object],[object Object],[object Object],[object Object],[object Object]
Evolution of Mobility in Travel
Passenger and operational mobile apps are now  “must haves”  for travel companies
Mobile spurs the 6 th  generation of travel distribution -- Travel 6.0 1960s 1970s 1980s 1990 –  1994 1995 –  1999 2000 –  2004 Original CRSs Search, meta-search, blogs, community, RSS 2005 –  2008 2009 –  Mobile GDS deregulation, direct connects Internet In-agency CRS/GDS
The New Paradigm for the Web is Wireless ,[object Object],[object Object],[object Object],[object Object]
Factors for Data Growth Old Forms Get Smart Emerging Devices Gain Traction Apps Go Mobile Facebook Twitter LinkedIn Gmail Myspace
Wireless Data Growth at AT&T Wireless Subscribers 4932% growth over 12 quarters! Millions 3Q06 4Q06 1Q07 2Q07 3Q07 4Q07 1Q08 2Q08 3Q08 4Q08 1Q09 2Q09
Welcome to the World of Socialnomics ,[object Object],[object Object],[object Object]
AT&T Mobility Solutions in Travel
AT&T Solution: Electronic Flight Bag ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
AT&T Solution: Roving Agent Improved Operations Management Ability to Sell Anything - Anywhere Airline personnel service passengers more quickly than queuing at a kiosk or a flight information counter  =  Additional Revenue
AT&T Solution: Cashless Cabin ,[object Object],[object Object],[object Object],[object Object],[object Object]
A Peek Ahead…….
Near Field Communication (NFC) NFC- Enabled Phone Airline.com www.airline.com/FFmiles + MAG I.D. / CTN Location Handset Type “ Wallet” Info Etc. Personalized & relevant information w/o need for additional user input Airline www.airline.com/FFmiles
Thank You
Extra Slides
AT&T SMARTrack ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Flights Depart on Time!
AT&T PAXTrack ,[object Object],[object Object],[object Object],[object Object]
Self-Service Functionality
AT&T’s Global Network ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],The Lines Are Blurring All  Computing  devices will  Communicate while … All  Communications  devices will  Compute !
+84% Adoption of Self-Service Check-In Technology … Up from 64% in 2008

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AT&T

  • 1. Ricky Heath Industry Solutions Practice Travel and Transportation AT&T The Evolution of Mobility in Travel TravelDaily 2009 China Travel Distribution Summit
  • 2.
  • 3.
  • 5. AT&T Today Revenues $124.0 Billion Earnings $12.9 Billion Employees > 300,000 CapEx $20 Billion Fortune #8 Global #29 Cash from Operations $33.7 Billion Annual financials as of 12/31/08
  • 6. We deliver services globally across a footprint of 38 IDCs, including five ‘Super IDCs’…. Singapore DC Metro San Diego Amsterdam NY Metro Super IDCs Additional AT&T IDCs UK Japan Asia/Pacific - 9 Super IDC: Singapore Other Locations: Bangalore, Hong Kong, Shanghai (3), Tokyo, Osaka, Sydney North America - 23 Super IDCs: Annapolis, Piscataway, San Diego Other Locations: Boston, New York, Secaucus, Ashburn, Atlanta (2), Orlando, Miami, Chicago (2), Dallas (2), Nashville, Mesa, Los Angeles (2), San Jose, San Francisco, Seattle, Toronto Europe - 6 Super IDC: Amsterdam Other Locations: London, Birmingham, Frankfurt, Paris, Nice Additional expansions underway and planned for 2010 Locations and dates are subject to change
  • 7.
  • 9. Passenger and operational mobile apps are now “must haves” for travel companies
  • 10. Mobile spurs the 6 th generation of travel distribution -- Travel 6.0 1960s 1970s 1980s 1990 – 1994 1995 – 1999 2000 – 2004 Original CRSs Search, meta-search, blogs, community, RSS 2005 – 2008 2009 – Mobile GDS deregulation, direct connects Internet In-agency CRS/GDS
  • 11.
  • 12. Factors for Data Growth Old Forms Get Smart Emerging Devices Gain Traction Apps Go Mobile Facebook Twitter LinkedIn Gmail Myspace
  • 13. Wireless Data Growth at AT&T Wireless Subscribers 4932% growth over 12 quarters! Millions 3Q06 4Q06 1Q07 2Q07 3Q07 4Q07 1Q08 2Q08 3Q08 4Q08 1Q09 2Q09
  • 14.
  • 16.
  • 17. AT&T Solution: Roving Agent Improved Operations Management Ability to Sell Anything - Anywhere Airline personnel service passengers more quickly than queuing at a kiosk or a flight information counter = Additional Revenue
  • 18.
  • 20. Near Field Communication (NFC) NFC- Enabled Phone Airline.com www.airline.com/FFmiles + MAG I.D. / CTN Location Handset Type “ Wallet” Info Etc. Personalized & relevant information w/o need for additional user input Airline www.airline.com/FFmiles
  • 23.
  • 24.
  • 26.
  • 27.
  • 28. +84% Adoption of Self-Service Check-In Technology … Up from 64% in 2008

Notas do Editor

  1. I’d like to spend just a few moments on two of our strengths – our network and our portfolio. The AT&T network is our key strategic weapon. (First Click) Today, the network comprises: (Second Click) 410,000 fiber route miles, and (Third Click) 30 Internet Data Centers on 4 continents (Fourth Click) Dedicated MPLS access from over 1,550 nodes serving 127 countries. (Fourth Click) Wired Ethernet from over 1,600 access points in 17 countries. (Fifth Click) The network handles 5.1 petabytes of traffic on an average business day. (Sixth Click) Customers on our network are serviced through a global 24X&7 customer care operation that is first rate.