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How To Land A Resident
Blogger Position!
By Jane Meighan
www.RunawayJane.com
@runawayjane
A bit about Runaway Jane
• RunawayJane.com was founded in Jan 2010.
• Within 9 months I was earning a full-time income from
blogging.
• In 2012 I became the Resident Blogger with PLUS Hostels
• In 2013 I have been working freelance with a variety of travel
companies on a consultancy basis.
What can you expect to learn today?
• Where to find Resident Blogger jobs/positions?
• Tips on how to pitch
• What to charge / rate of pay?
• What is expected of you in the role
• Tips on dealing with invoices, contracts, and late
payments
Where do you find these roles??
1. You’ll find more success pitching to companies than
waiting on a job advert appearing.
2. Sometimes you will see roles advertised on sites like
http://jobs.problogger.net/,
https://www.elance.com/,
http://jobs.freelanceswitch.com/,
http://www.journalism.co.uk/,
http://www.bloggingpro.com/jobs/
3. Sometimes a company will approach you – usually if
they have worked with you before on other things.
Before you pitch
1. Know your niche
2. Write down a list of companies who fit that niche
3. Do any of these companies not have a blog yet or if
they do - could they have a better blog?
4. Is there any cross over with companies who you
already have a working relationship with?
5. Engage with those companies online or in person
separately before you ever pitch
How to pitch a company
The 5 most important rules of
pitching are;
1. Find the right contact!
2. A pitch should be in stages –
keep the first
correspondence short.
3. Point out the benefits for
them (not you)
4. Always end in a question
5. Always follow up
What to charge?
• £50 - £95 per article for 500 to 800 words
(approximately)
• Charging per word = outdated concept
• Charge higher for short term roles / be
open to charging less for long term
What does the job involve?
• Expect part-time hours
• At PLUS = 1 article per week which then grew to 2 per
week.
• Many positions = 1 article per month
• Promoting the company via your social networks
• Guest posting / link building?
• Skype calls / meetings / analysing stats
Invoicing & clients paying late
• Same as invoicing for standard freelance roles - typical
30 day invoicing period
• http://www.freshbooks.com/ = online invoicing service +
expense tracker
• Expect clients to pay late + charge a late fee when they
do!
• Typical late fee = £40 to £70 + 8% over Bank of England
base rate
• Late Payments of Commercial Debt Act (1988)
Contracts – should you have one?
• Yes (if possible) – but I never had one with
PLUS Hostels
• As a minimum quote your rate of pay in an
email and have it confirmed by email
• Hold up your end of the deal
Thank you!
Jane Meighan <<< that’s me!
Blog:
www.RunawayJane.com
Twitter:
@runawayjane
Facebook:
facebook.com/runawayjane
Email:
runawayjane@hotmail.co.uk

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How To Land a Resident Blogger Position - TBU Rotterdam

  • 1. How To Land A Resident Blogger Position! By Jane Meighan www.RunawayJane.com @runawayjane
  • 2. A bit about Runaway Jane • RunawayJane.com was founded in Jan 2010. • Within 9 months I was earning a full-time income from blogging. • In 2012 I became the Resident Blogger with PLUS Hostels • In 2013 I have been working freelance with a variety of travel companies on a consultancy basis.
  • 3. What can you expect to learn today? • Where to find Resident Blogger jobs/positions? • Tips on how to pitch • What to charge / rate of pay? • What is expected of you in the role • Tips on dealing with invoices, contracts, and late payments
  • 4. Where do you find these roles?? 1. You’ll find more success pitching to companies than waiting on a job advert appearing. 2. Sometimes you will see roles advertised on sites like http://jobs.problogger.net/, https://www.elance.com/, http://jobs.freelanceswitch.com/, http://www.journalism.co.uk/, http://www.bloggingpro.com/jobs/ 3. Sometimes a company will approach you – usually if they have worked with you before on other things.
  • 5. Before you pitch 1. Know your niche 2. Write down a list of companies who fit that niche 3. Do any of these companies not have a blog yet or if they do - could they have a better blog? 4. Is there any cross over with companies who you already have a working relationship with? 5. Engage with those companies online or in person separately before you ever pitch
  • 6. How to pitch a company The 5 most important rules of pitching are; 1. Find the right contact! 2. A pitch should be in stages – keep the first correspondence short. 3. Point out the benefits for them (not you) 4. Always end in a question 5. Always follow up
  • 7. What to charge? • £50 - £95 per article for 500 to 800 words (approximately) • Charging per word = outdated concept • Charge higher for short term roles / be open to charging less for long term
  • 8. What does the job involve? • Expect part-time hours • At PLUS = 1 article per week which then grew to 2 per week. • Many positions = 1 article per month • Promoting the company via your social networks • Guest posting / link building? • Skype calls / meetings / analysing stats
  • 9. Invoicing & clients paying late • Same as invoicing for standard freelance roles - typical 30 day invoicing period • http://www.freshbooks.com/ = online invoicing service + expense tracker • Expect clients to pay late + charge a late fee when they do! • Typical late fee = £40 to £70 + 8% over Bank of England base rate • Late Payments of Commercial Debt Act (1988)
  • 10. Contracts – should you have one? • Yes (if possible) – but I never had one with PLUS Hostels • As a minimum quote your rate of pay in an email and have it confirmed by email • Hold up your end of the deal
  • 11. Thank you! Jane Meighan <<< that’s me! Blog: www.RunawayJane.com Twitter: @runawayjane Facebook: facebook.com/runawayjane Email: runawayjane@hotmail.co.uk