1. Transport KTN’s Guide
to
Technology Strategy Board’s
Competition process
Tessa Darley
Transport KTN
Transport Knowledge Transfer Network
enquires@transportktn.org www.transportktn.org
2. Applicants’ Journey
Timeline of a Technology Strategy Board Competition
Competition EOI Full Competition Applicants
Opens Deadline Stage Closes informed
Expression of Review Project
Launch Period Full stage Assessment
Interest initiation
Minimum 4 weeks 6 weeks 2 weeks 7 weeks 4 weeks
19 weeks
Today’s Presentation
enquires@transportktn.org www.transportktn.org
3. The Launch
Competition EOI Full Competition Applicants
Opens Deadline Stage Closes informed
Expression Review Project
Launch Period Full stage Assessment
of Interest initiation
Minimum 4 weeks 6 weeks 2 weeks 7 weeks 4 weeks
14th Jan 2013
Transport KTN
information and
Consortia Building
• Technology Strategy Board formal announcement
• Competition Scope released
• Transport KTN Supporting activities
• Vessel efficiency interest group
• Think of projects – talk to existing contacts, network
enquires@transportktn.org www.transportktn.org
4. Fast Track
• Single stage application
• Fast-Track to account for up to 10% of the budget
• Projects will last 6 to 12 months
• Total costs for each project will be between £200K to
£500K
• Each project to include a small or micro business
• Business led consortia of at least two partners
• Applicants submit a full-stage application form at EOI
stage
enquires@transportktn.org www.transportktn.org
5. Collaborative R&D
• Two stage application
• Projects expected to last between 12 and 36 months
• Project costs typically range from £250K to £3m
• Business-led consortia of at least two partners
• Funding levels
– Small and micro business can expect to be 60% funded
– Large companies expected at 50%
– At least 70% of the total eligible project costs to be
commercial organisations, max 30% to research participants
– No one partner to receive more than 70% of the eligible costs
• Evidence of effective collaboration
enquires@transportktn.org www.transportktn.org
6. The Expression of Interest
Competition EOI Full Competition Applicants
Opens Deadline Stage Closes informed
Expression Review Project
Launch Period Full stage Assessment
of Interest initiation
Minimum 4 weeks 6 weeks 2 weeks 7 weeks 4 weeks
Register Information Optional
14th Jan 2013 your Day EOI review 27th Feb 2013 noon
interest deadline
• Short 6 week period
• Applicants need to register their interest by 20th Feb noon
– On the TSB competition page for this competition
– To enable the downloading of the application form
– To upload completed EOI form
– Download the full guidance to applicants – definitive guide
• Technology Strategy Board information day 22nd January
• Decide if fast track or full stage project submission – form to complete
enquires@transportktn.org www.transportktn.org
7. The Review Period
Competition EOI Full Competition Applicants
Opens Deadline Stage Closes informed
Expression Review Project
Launch Period Full stage Assessment
of Interest initiation
Minimum 4 weeks 6 weeks 2 7 weeks 4 weeks
weeks
• Independent reviewers
– The Technology Strategy Board preserves reviewers
anonymity, and the Transport KTN do not know who the
reviews are.
• Reviewers sign confidentiality agreements
• Gateway Question - If the review panel consider that the
answer to this question is not adequate
– then your application will not pass the EOI stage.
enquires@transportktn.org www.transportktn.org
8. Competition EOI Full Competition Applicants
Opens Deadline Stage Closes informed
Expression Review Project
Launch Period Full stage Assessment
of Interest initiation
Minimum 4 6 weeks 2 7 weeks 4 weeks
weeks weeks
EOI Review stage
• Submissions assessed by several reviewers
– The business proposition
– Project details
– Funding and added value
• Independent panel meeting held to
– Discuss all EOI applications
– Agree Ranked list for Fast Track and EOI submissions
enquires@transportktn.org www.transportktn.org
9. EOI Decision
Competition EOI Full
Opens Deadline Stage
Fast Track
Expression Review
Launch Period Invitation to full stage
of Interest
Minimum 4 weeks 6 weeks 2 Unsuccessful
weeks
• Fast track
– The TSB will allocate their fast track funding to the highest
ranked project, then the next project, and so on.
– This process is continued until all of the funding is allocated to
projects.
– Once the funding is allocated, subsequent projects will not be
funded.
enquires@transportktn.org www.transportktn.org
10. EOI Decision
Competition EOI Full
Opens Deadline Stage
Fast Tract
Expression Review
Launch Period Invitation to full stage
of Interest
Minimum 4 weeks 6 weeks 2 Unsuccessful
weeks
• Invitation to Full stage
– TSB will invite the highest ranking applications to submit a full
stage application, in strict order.
– Usually this would be in the region of 200% of the indicative
funding allocation.
• Unsuccessful applications
– Once indicative 200% is reached, subsequent projects will inform
the project that the submission has not been successful.
– Contact the Transport KTN
enquires@transportktn.org www.transportktn.org
11. Full Stage
Competition EOI Full Competition Applicants
Opens Deadline Stage Closes informed
Expression Review Project
Launch Period Full stage Assessment
of Interest initiation
Minimum 4 weeks 6 weeks 2 weeks 7 weeks 4 weeks
14th Jan 2013 1st May 2013
Register Compulsory
your information
interest Day
• Consortia invited back to submit a full submission
• TSB will run a compulsory briefing day, to which at least one delegate
from the consortia must attend
• Applications can only be on the forms provided online
• Annexes can be submitted & Illustrations and graphics can be included
• Submitted before the deadline, normally noon
enquires@transportktn.org www.transportktn.org
12. Fundamentals
• Read the ‘Competition scope‟.
• Read the ‘Guidance for applicants‟.
• Read the questions and understand them!
• Answer the question!
– Each question has a purpose – providing the same information in response to
several questions does not help the assessor assess your proposal!
• Put yourself in the assessor‟s position.
• Each field has only a certain space allocated to it
– Use wisely, but as comprehensive as possible
• If the question has “Quantify” – the answer is a number.
• If in doubt, contact the competition hotline.
enquires@transportktn.org www.transportktn.org
13. Consider
• The importance of the gateway question
Need to show that a clear majority of the project‟s objectives and activities are
aligned with the specific competition.
– If the review panel consider that the answer is not adequate then your
application will not pass the EOI stage.
• What is innovative about your project ?
– both commercially and scientifically?
• Commercialisation and exploitation at the end of the grant.
enquires@transportktn.org www.transportktn.org
14. The business proposition
• Clearly state from the outset "WHAT DO YOU INTEND TO DO!”
• Don't think the idea is so commercially confidential that the idea
can't be discussed in detail.
• Market is clearly understood and the ROI is clearly stated,
quantified and realistic.
• Evidence and quantification – solid data sources.
• Sufficient resolution to be relevant to the project.
• Route to market & the funding gap to commercialisation
explained.
• Be clear on what is being delivered.
• Arguably „route to market‟ is the most important aspect of all the
questions – without one how will the innovation bear fruit.
enquires@transportktn.org www.transportktn.org
15. Important questions - Risk
• All questions are important because they all present an
opportunity for you to distinguish your proposals from the rest.
However, thinking of the risk question:
• Innovation is about risk – not the avoidance of risk.
• Projects need to understand the risks and how they will be
mitigated. Strong risk management strategies need to be
shown.
• This understanding of risk needs to be conveyed to the
assessor through your proposal.
• Technical, Commercial, Environmental, Managerial – make
sure all are addressed.
enquires@transportktn.org www.transportktn.org
16. Important questions - Impact
• All questions are important because they all present an
opportunity for you to distinguish your proposals from the rest.
However, thinking of the impact question (environmental, social
and economic):
• Usually the worst answered.
• Possibly why some borderline projects missed funding – a
more detailed response would have lifted them into the
funding zone.
• Simple things like cradle to grave impacts, end of life/reuse,
direct and indirect job creation, security of supply, social
impact on third world economies.
• In other words – show that at least some time has been spent
thinking about the wider, longer term consequences of the
technology development.
enquires@transportktn.org www.transportktn.org
17. Important questions - Funding
• All questions are important because they all present an
opportunity for you to distinguish your proposals from the rest.
However, on the subject of funding and added value:
• Demonstrate that the project costs are entirely appropriate.
• Demonstrate that the project will significantly increase the
industrial partners‟ R&D spend during the project and
afterwards.
• Accuracy is important.
enquires@transportktn.org www.transportktn.org
18. Language
• Most industries use their own jargon which is impenetrable to
those from outside it.
• There will be multiple assessors for each proposal – mainly from
within the sector but also from outside it.
• Don‟t assume prior detailed knowledge for the assessor and avoid
industry specific ACRONYMS, especially where there is significant
innovation.
• If you must use them, define ACRONYMS – it‟s very difficult to
read and understand sentences where the majority of the words
are not words!
enquires@transportktn.org www.transportktn.org
19. Get the TRL right!
• Vessel Efficiency is looking
for a range of projects
focusing on TRL 4 to 6, but
extending TRL 3 to 7 if
justified.
• Your proposal needs to sit
within the right range for
this competition.
enquires@transportktn.org www.transportktn.org
20. Attention to Detail
• The assessors need to understand what the consortium is doing.
• The only way they can do that is through the answers you give to
the questions.
• Be clear in your answers.
• Bad grammar and spelling does not present a professional image
and diverts the assessor‟s attention away from your key
messages.
• Check your submission thoroughly. Once complete – get
somebody else to read it...preferably somebody outside the
business and listen to their comments.
• Make sure the correct document is uploaded...in the past
someone submitted a mother‟s letter to the school excusing her
daughter‟s absence!
enquires@transportktn.org www.transportktn.org
21. Other pointers on content
• Number your answers so the assessors can see where one
questions ends and the next begins.
• Use all of the main sheet, don‟t leave big blank spaces – the
impression is that you don‟t know too much about the subject.
• Use diagrams, pictures and charts in the annexes – lots of plain
text is depressing; make it clear, easy to read and interesting.
• Reference the annexes at the appropriate point in the main
application document – don‟t leave the assessor to search for info
in the attachments.
• Reference sources including the publishing date.
enquires@transportktn.org www.transportktn.org
22. Submission of application
• Submitted before the deadline, normally noon
– 12:01 submission will automatically be rejected without exception
– We strongly advise to submit your EOI before the EOI deadline
• At Expression of Interest stage
– A missing consortia partner – still submit an EOI !
enquires@transportktn.org www.transportktn.org
23. Finally
• Attending events like these will help.
• Check out the official group on _Connect.
• Even if consortia didn‟t get funding though AIR, it got their
innovation on the radar and, in some cases, doors were opened.
enquires@transportktn.org www.transportktn.org
24. In conclusion...
• Read the question & the supporting information
available.
• Your answers to the questions are the only way of
distinguishing your proposal from the rest of the
field.
• Attention to detail.
• Participate – it‟s get your innovation on the radar.
• Address specific requirements of the competition
enquires@transportktn.org www.transportktn.org
25. Transport KTN – here to assist
http://bit.ly/VesselEfficiency link
enquires@transportktn.org www.transportktn.org