An Ecology of Engagement,

1. Joanne Jacobs, The Ecology of Engagement, February 2011 An Ecology of Engagement: Creating engagement with visitors to your Museum, Art, Cultural, or Heritage Institution Joanne Jacobs & Farhan Rehman Social Media Week London 2011 Image source: http://www.flickr.com/photos/jurvetson/4143219396/

7. Cycle of the Knowledge Ecology Por, G (2000 ) The Virtuous Cycle of Knowledge Ecology , Nurturing Systemic Wisdom through Knowledge Ecology, The Systems Thinker, Vol 11, No. 8, page 1. Joanne Jacobs, and Farhan Rehman, The Ecology of Engagement, February 2011

8. Knowledge spiral Joanne Jacobs, and Farhan Rehman, The Ecology of Engagement, February 2011

9. Cycle for cultural industries New works, new ways of presenting works New means of communicating, sharing ideas via social tools New forms of audience interaction and adaptation of works New collaborations, distributed expertise Joanne Jacobs, and Farhan Rehman, The Ecology of Engagement, February 2011

10. Example single cycle Tate Britain exhibition: new work Use of social media to gather feedback or stories on exhibition Inclusion of stories/ feedback in exhibition Rethinking curation, new methods of capturing stories Joanne Jacobs, and Farhan Rehman, The Ecology of Engagement, February 2011

19. Questions? Joanne Jacobs Social Media Expert Consultant Email: [email_address] Blog: http://joannejacobs.net/ Twitter: @joannejacobs Skype: bgsbjj Skype-in: (+44) 0208 144 9348 Mob: (+44) 07948 318 298 Farhan Rehman Social Media Strategist Email: [email_address] Twitter: @farhan Skype: magitam Tel: (+44) 0207 937 3793

20. Joanne Jacobs, and Farhan Rehman The Ecology of Engagement, February 2011 Time to get talking! Conversation Café:

21. Joanne Jacobs, and Farhan Rehman The Ecology of Engagement, February 2011 What incentives for engagement can you use? Question 1:

22. Joanne Jacobs, and Farhan Rehman The Ecology of Engagement, February 2011 What barriers to engagement might exist? Question 2:

23. Joanne Jacobs, and Farhan Rehman The Ecology of Engagement, February 2011 What engagement could you create around a new art exhibition? Question 3:

24. Thank you! Joanne Jacobs Social Media Expert Consultant Email: [email_address] Blog: http://joannejacobs.net/ Twitter: @joannejacobs Skype: bgsbjj Skype-in: (+44) 0208 144 9348 Mob: (+44) 07948 318 298 Farhan Rehman Social Media Strategist Email: [email_address] Twitter: @farhan Skype: magitam Tel: (+44) 0207 937 3793