October Webinar Slides - Social Media for Business

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Tonick Media

A copy of the slides used in the UKNetWeb / Tonick Media webinar on Social Media for Business, October.

Negócios Tecnologia

Social Media for Business Social Media Taster Webinar September 2009

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What you stand to gain ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

What is Social Media? ,[object Object],[object Object],[object Object]

What is Social Media? Social Media Sociology + Technology UGC / CGM Conversational Authentic Real Time Many to Many Community Social Media

Who’s using Social Media? Graphic created using http:// www.wordle.net / .

Some Statistics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Some Demographics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

The Technology Virtual Worlds Live Streaming Social Bookmarking Aggregators Sharing Sites Wiki Sites Social Networks Blogs Social Media Platforms

Credit: Brian Solis, www.briansolis.com JESS3, www.jess3.com

Preparing your approach Identify your community

Preparing your approach Identify your community Define your objectives

Preparing your approach Identify your community Define your objectives Allocate resources

Preparing your approach Identify your community Define your objectives Decide your approach Allocate resources

Preparing your approach Identify your community Define your objectives Decide your approach Allocate resources Link to technology

Identifying your community Allied trades Competitors Funders / Investors Other regions Staff Journalists Suppliers Politicians Demographics Technical ability Interests Geographic location Partners Influencers Customers

Some tips to get you started ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Case Study: Compare the Market ,[object Object],[object Object],[object Object],[object Object],[object Object]

Case Study: Compare the Market ,[object Object],[object Object]

Case Study: Dell ,[object Object],[object Object],[object Object],[object Object],[object Object]

Case Study: Dell ,[object Object],[object Object],[object Object]

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More information ,[object Object],[object Object],[object Object],[object Object]

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October Webinar Slides - Social Media for Business

1. Social Media for Business Social Media Taster Webinar September 2009

8. What is Social Media? Social Media Sociology + Technology UGC / CGM Conversational Authentic Real Time Many to Many Community Social Media

9. Who’s using Social Media? Graphic created using http:// www.wordle.net / .

10.

11.

12. The Technology Virtual Worlds Live Streaming Social Bookmarking Aggregators Sharing Sites Wiki Sites Social Networks Blogs Social Media Platforms

13. Credit: Brian Solis, www.briansolis.com JESS3, www.jess3.com

14. Preparing your approach Identify your community

15. Preparing your approach Identify your community Define your objectives

16. Preparing your approach Identify your community Define your objectives Allocate resources

17. Preparing your approach Identify your community Define your objectives Decide your approach Allocate resources

18. Preparing your approach Identify your community Define your objectives Decide your approach Allocate resources Link to technology

19. Identifying your community Allied trades Competitors Funders / Investors Other regions Staff Journalists Suppliers Politicians Demographics Technical ability Interests Geographic location Partners Influencers Customers

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21. BusinessCornwall.co.uk

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29. Case Study: Compare the Market

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33. Case Study: Dell

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Notas do Editor

2. and 3. FB Main Site 4. And 5. Technorati State of the Blogosphere - Universal McCann (March 2008) 6. ZDNet http://blogs.zdnet.com/BTL/?p=12919 7. Counted on Twitter About Us section 8. YouTube Corporate info
Facebook Corp 3. ZDNet http://blogs.zdnet.com/BTL/?p=12919 4. Boomer Lifestyle http://boomerlifestyle.com/blog/boomers-seniors-retirees-need-to-replace-income-lost-in-recession-have-you-discovered-how-to-get-linked-in-to-the-social-networking-sites-to-assist-in-your-job-search/ Last 2: Ofcom report into Social Networking

October Webinar Slides - Social Media for Business

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