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Pay Walls
- 1. Pay Walls By Tong Anh Vu
- 2. Content Definition Users How Advantages Disadvantages Pay walls removal
- 3. Definition “A pay wall restricts access to certain contents of a website only to paid subscribers.” “The subscription business model is a business model where a customer must pay a subscription price to have access to the product/service.”
- 4. Users of pay walls Financial times - since 2002 Money week - since 2005 The Economist – Since 2009 ( to certain article only ) In 2009, Google introduces first click free.
- 5. How Register. Pay. Login. Users can read the restricted contents.
- 6. Advantages Content users management. Generate revenue over online resources. Improve quality of online contents.
- 7. Disadvantage Drop in users using the website content. Advertising versus Pay walls. Many other free online resources.
- 8. Pay walls removal The economist. ( to post 90 days old article ) Atlantic monthly. The Irish time The New York Times. ( to post 1980 archive)
- 9. Questions ?
Notas do Editor
- The New York Times had a subscription program, TimesSelect, which charged $49.95 a year, or $7.95 a month, for online access to the newspaper's archives. In 2007 paid subscriptions were earning $10 million, but if every reader who reached the pay wall had entered the site, ad revenue would have been higher.[citation needed] 2010}} In 2007 The New York Times dropped the pay wall to its post 1980 archive. Pre 1980 articles in a pdf format are still behind the pay wall, but an abstract of most articles is available for free