Steven Walker, Product & Communication Design Manager at Groupon. Speech at Warm Gun Conference, 2011 - Deselopment - Design & Development as One! Converting Ideas into Shippable Products
3. a little about me...
Groupon’s first designer, been monkeying
around for ~2.5 years
4. a little about me...
Groupon’s first designer, been monkeying
around for ~2.5 years
Design, development, product
management, people management,
sales, operations and more...
5. a little about me...
Groupon’s first designer, been monkeying
around for ~2.5 years
Design, development, product
management, people management,
sales, operations and more...
...still trying to get on that fucking Senior Team
7. I am...
Classically trained in
Design & Printmaking
8. I am...
Classically trained in
Design & Printmaking
Self-taught developer
9. I am...
Classically trained in
Design & Printmaking
Self-taught developer
...but I learned the most from
listening and immersing myself.
10. I am...
Classically trained in
Design & Printmaking
Self-taught developer
...but I learned the most from
listening and immersing myself.
...and off of a bar napkin drinking with my father
17. 1
To me design and development
are one...
...it’s called building
real products with real
people
18. 2
The design of a product
start at understanding the
ecosystem it impacts...
19. 2
The design of a product
start at understanding the
ecosystem it impacts...
...the users, the industries, the code base,
the other people working on it, etc...
20. 3
Designers should be
dictating business rules,
while developers are
designing UI’s.
21. 3
Designers should be
dictating business rules,
while developers are
designing UI’s.
Fuck it
26. 6
T-Shaped people
are a must!
The vertical bar on the T represents the depth of related
skills as expertise in a same field, whereas the crossbar is
the ability to collaborate across disciplines with experts in
other areas, and to apply knowledge in areas of expertise
other than the own.
27. 7
True craftsmen know
everything about their trade...
28. 7
True craftsmen know
everything about their trade...
...and learn from those better than it
than they are
29. 8
Hire designers and
developers just the same...
30. 8
Hire designers and
developers just the same...
...either will do both if you do
a good job