1. UK Opinion on Middle East & Iran
Findings from national survey of 2048
Conducted by Greenberg Quinlan Rosner Research
February 24-27, 2012

2. General Mood

3. Overall, 6-in-10 see Britain going in the wrong
direction, but Opinion Elite are more positive –
at near parity
Would you say that the country is going in the right direction or the wrong direction?
41
48
59
52
0
25
50
75
Right direction Wrong direction Right direction Wrong direction
Overall Opinion Elite
Page 3March 2012 | Greenberg Quinlan Rosner |

4. In Britain, Obama, the U.S., NATO and U.N. have high
favourability; domestic politicians and organisations
much lower
Now, I’d like you to rate your feelings toward some people, organisations, and countries, with 100 meaning a
VERY WARM, FAVORABLE feeling; 0 meaning a VERY COLD, UNFAVORABLE feeling; and 50 meaning not
particularly warm or cold. You can use any number from 0 to 100, the higher the number the more favorable
your feelings are toward that person, country, or organisation.
25 29 25 31
48 53 54 61
60 55 52 51 41 33 32 26
-80
-60
-40
-20
0
20
40
60
80
Barack Obama The United
States
NATO The United
Nations
David
Cameron
The Coalition
Government
The European
Union
Nick Clegg
Warm Cool
Page 4March 2012 | Greenberg Quinlan Rosner |

5. Thinking generally about threats, the economy is
very strong – but Iran, Syria, nuclear war, terrorism
and Muslim extremism all come up as big fears
Thinking about everything that's going on in the world right now, in brief -- what ONE thing troubles you the
most?
Page 5March 2012 | Greenberg Quinlan Rosner |
Based on open-end response at start of survey; bigger the world, the more often it was mentioned. Population: Overall

6. Arab/Muslim states have very low favourability – and
Muslim Brotherhood/Sharia Law extremely low;
Tremendous indecision on the Arab Spring
45
51
31
69
64 61
28 27 26
8 6 5
-80
-60
-40
-20
0
20
40
Warm Cool
Sharia LawMuslim
Brotherhood
SyriaThe Arab
Spring
EgyptTurkey
Page 6March 2012 | Greenberg Quinlan Rosner |
Now, I’d like you to rate your feelings toward some people, organisations, and countries, with 100 meaning a
VERY WARM, FAVORABLE feeling; 0 meaning a VERY COLD, UNFAVORABLE feeling; and 50 meaning not
particularly warm or cold. You can use any number from 0 to 100, the higher the number the more favorable
your feelings are toward that person, country, or organisation.

7. Focus on Iran

8. 11
6 16
9
71
54
79 77
Warm Cool
High negatives for Iran and Ahmadinejad, more
negative name recognition among Opinion Elite
Now, I’d like you to rate your feelings toward some people, organizations, and countries, with one hundred
meaning a VERY WARM, FAVORABLE feeling; zero meaning a VERY COLD, UNFAVORABLE feeling; and fifty
meaning not particularly warm or cold. You can use any number from zero to one hundred, the higher the
number the more favorable your feelings are toward that person, country, or organization.
Page 8
Overall Opinion Elite
Iran Mahmoud
Ahmadinejad
Iran Mahmoud
Ahmadinejad
March 2012 | Greenberg Quinlan Rosner |

9. Thinking specifically about situation in Iran/Iran’s nuclear programme, does t it pose a very big threat, a
moderate threat, not much of a threat or no threat at all to each of the following?
Iran seen as threat to all by majority,
biggest threat to Israel
74
71
68
59
57
85
76
77
65
61
0 20 40 60 80 100
Overall Opinion Elite
Europe
Israel
The United States
Other Arab countries in the Middle East
The Iranian people
Page 9March 2012 | Greenberg Quinlan Rosner |

10. Clear majority support for sanctions against
Iran to discourage the nuclear programme
As you may know, the European Union has imposed strong economic and trade sanctions on Iran to try to
discourage Iran’s nuclear programme. Do you support or oppose these sanctions?
Page 10
37
48
68
76
7 8
25
16
0
25
50
75
100
Support Oppose Neither support
nor oppose
Support Oppose Neither support
nor oppose
Strongly support Strongly oppose Neither support nor oppose
Opinion EliteOverall
March 2012 | Greenberg Quinlan Rosner |

11. And even after highlighting recent oil embargo,
sanctions have majority support –
especially amongst opinion elite
Iran has recently cut off their oil supply to nations, including Britain, that have instituted economic sanctions
against them. With this in mind, would you support or oppose sanctions against Iran?
Page 11
29
38
59
71
13 12
19
14
0
25
50
75
100
Support Oppose Neither support
nor oppose
Support Oppose Neither support
nor oppose
Strongly support Strongly oppose Neither support nor oppose
Opinion EliteOverall
March 2012 | Greenberg Quinlan Rosner |

12. But most doubt that sanctions will prevent Iran
from developing nuclear capabilities
How likely do you think it is that the goal of preventing Iranian development of nuclear capabilities can be
achieved through sanctions and diplomacy?
Page 12
3 7
20
2537
41
67 70
0
25
50
75
100
Likely Not likely Likely Not likely
Very likely Not likely at all
Opinion EliteOverall
March 2012 | Greenberg Quinlan Rosner |

13. Not much trust for Iran in negotiations
The Iranian government has recently indicated that it is interested in negotiating in light of the economic
sanctions. Would you trust these negotiations to be done in good faith by Iran?
Page 13
21
30
45 48
34
22
0
25
50
75
100
Yes No Don't Know Yes No Don't Know
Yes No Don't Know
Opinion EliteOverall
March 2012 | Greenberg Quinlan Rosner |

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