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For Immediate Release:
Jan. 20, 2011

         UFC® FIGHT FOR THE TROOPS 2 TO HELP RAISE MONEY FOR CANADIAN HERO FUND -
                                                    www.herofund.ca


                          Live Event on Rogers Sportsnet Saturday, January 22 at 9 p.m. EST

Toronto, Ontario, Canada – January 20, 2011 -- The Ultimate Fighting Championship® heads to Fort Hood, Texas this
Saturday, January 22 in support of the honourable men and women in the military with “UFC® Fight For The Troops 2”.
In Canada, the special live event will air on Rogers Sportsnet at 9:00pm ET/6:00pm PT and raise funds for the Canadian
Hero Fund, a charitable organization dedicated to supporting Canadian military personnel and their families.

An explosive fight card is highlighted by a main event that pits highly-ranked lightweight Evan Dunham against knockout
artist Melvin Guillard while two Canadians will also see action. Edmonton’s Tim Hague will square off against former
NFL defensive tackle Matt Mitrione while Thamesford, Ontario native Mark Hominick is one win away from a chance at
the UFC featherweight title as he meets the tough and hard-nosed George Roop.

This special live UFC fight card will raise funds for the Canadian Hero Fund. Information about ways to donate can be
found online at www.herofund.ca, along with UFC.com.

Rogers Sportsnet will air special features throughout the broadcast in support of the Canadian Forces who served in
Afghanistan while viewers will also see Canadian UFC fighters speak to the importance of our men and women in the
military and of the Canadian Hero Fund. The initial project of the Canadian Hero Fund is to provide post-secondary
scholarships to the children and spouses of fallen Canadian soldiers.

“Our soldiers take care of us, and this is our chance to help take care of them,” said Tom Wright, UFC Director of
Canadian Operations. “We’re honoured to support our military by putting on some great fights while helping raise funds
for the Canadian Hero Fund.”

“This is a great opportunity to bring together those who fight for their country, those who fight for a living, and the Hero
Fund that supports those who serve,” said Lieutenant-Colonel Cliff Trollope, Commanding Officer of the Royal Regiment
of Canada. “The bond is a natural one that will only get stronger as we spend more time together."

In addition to catching the main card on Rogers Sportsnet at 9.pm. ET, fans have the opportunity to watch two live
preliminary fights for free at 8 p.m. EST by simply clicking the “Like” button on the official UFC Facebook page.
By liking Facebook.com/UFC, fans will gain access to a live stream of the lightweight battle between Cody McKenzie
(12-0) of The Ultimate Fighter® and veteran Yves Edwards (39-16-1), as well as a pivotal welterweight clash pitting TUF
alum DaMarques Johnson (16-8) against Mike “The Joker” Guymon (13-4-1). Fans that do not have a Facebook account
are encouraged to sign up at www.facebook.com.

About the Canadian Hero Fund
Founded in 2009, the Canadian Hero Fund is a registered charity dedicated to assisting military personnel and their
families. With a focus on civilian, grassroots efforts, the initial goal of the Canadian Hero Fund is to provide post-
secondary scholarships to the children and spouses of fallen soldiers. The motto “Keeping Their Dreams Alive” stands for
the dreams of the families and children that are sustained through Canadian Hero Fund support programs, as well as the
dreams of fallen soldiers who wanted more for future generations.

About Rogers Sportsnet
Rogers Sportsnet, launched in 1998, has been owned by Rogers Media since 2001. As Canada's live-event and high
definition leader, Sportsnet consists of four regional channels: Sportsnet East, Sportsnet Ontario, Sportsnet West and
Sportsnet Pacific and the nationally distributed Sportsnet ONE. To learn more visit: www.sportsnet.ca.

About the Ultimate Fighting Championship® - www.ufc.com
Owned and operated by Zuffa, LLC, and headquartered in Las Vegas, Nev., UFC® produces over twelve UFC live Pay-
Per-View events annually and 30 live arena events around the world. UFC programming is distributed in the United
States on Viacom, Inc.’s Spike TV and on Comcast, Inc.’s Versus network. UFC content is distributed commercially
through Joe Hand Promotions in the U.S. and Canadastar in Canada. Globally, UFC programming is broadcast in over
145 countries and territories, reaching 354 million homes worldwide, in 19 different languages. Ancillary businesses now
include UFC.com with over 5 million unique visitors per month, the best-selling UFC “Undisputed” videogame franchise
distributed by THQ, UFC Gym™, UFC Fight Club affinity program, UFC Fan Expo™ festivals, branded apparel, trading
cards, articulated action figures and other media including best-selling DVDs and a U.S. bimonthly magazine.

Ultimate Fighting Championship®, Ultimate Fighting®, UFC®, The Ultimate Fighter®, Submission®, As Real As It
Gets®, Zuffa®, The Octagon™ and the eight-sided competition mat and cage design are registered trademarks, registered
service marks, trademarks, trade dress and/or service marks owned exclusively by Zuffa, LLC and licensed to its affiliated
entities and other licensees in the United States and other jurisdictions. All other marks referenced herein may be the
property of Zuffa, LLC, its affiliates or other respective owners.

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UFC® FIGHT FOR THE TROOPS 2 TO HELP RAISE MONEY FOR CANADIAN HERO FUND - www.herofund.ca

  • 1. For Immediate Release: Jan. 20, 2011 UFC® FIGHT FOR THE TROOPS 2 TO HELP RAISE MONEY FOR CANADIAN HERO FUND - www.herofund.ca Live Event on Rogers Sportsnet Saturday, January 22 at 9 p.m. EST Toronto, Ontario, Canada – January 20, 2011 -- The Ultimate Fighting Championship® heads to Fort Hood, Texas this Saturday, January 22 in support of the honourable men and women in the military with “UFC® Fight For The Troops 2”. In Canada, the special live event will air on Rogers Sportsnet at 9:00pm ET/6:00pm PT and raise funds for the Canadian Hero Fund, a charitable organization dedicated to supporting Canadian military personnel and their families. An explosive fight card is highlighted by a main event that pits highly-ranked lightweight Evan Dunham against knockout artist Melvin Guillard while two Canadians will also see action. Edmonton’s Tim Hague will square off against former NFL defensive tackle Matt Mitrione while Thamesford, Ontario native Mark Hominick is one win away from a chance at the UFC featherweight title as he meets the tough and hard-nosed George Roop. This special live UFC fight card will raise funds for the Canadian Hero Fund. Information about ways to donate can be found online at www.herofund.ca, along with UFC.com. Rogers Sportsnet will air special features throughout the broadcast in support of the Canadian Forces who served in Afghanistan while viewers will also see Canadian UFC fighters speak to the importance of our men and women in the military and of the Canadian Hero Fund. The initial project of the Canadian Hero Fund is to provide post-secondary scholarships to the children and spouses of fallen Canadian soldiers. “Our soldiers take care of us, and this is our chance to help take care of them,” said Tom Wright, UFC Director of Canadian Operations. “We’re honoured to support our military by putting on some great fights while helping raise funds for the Canadian Hero Fund.” “This is a great opportunity to bring together those who fight for their country, those who fight for a living, and the Hero Fund that supports those who serve,” said Lieutenant-Colonel Cliff Trollope, Commanding Officer of the Royal Regiment of Canada. “The bond is a natural one that will only get stronger as we spend more time together." In addition to catching the main card on Rogers Sportsnet at 9.pm. ET, fans have the opportunity to watch two live preliminary fights for free at 8 p.m. EST by simply clicking the “Like” button on the official UFC Facebook page.
  • 2. By liking Facebook.com/UFC, fans will gain access to a live stream of the lightweight battle between Cody McKenzie (12-0) of The Ultimate Fighter® and veteran Yves Edwards (39-16-1), as well as a pivotal welterweight clash pitting TUF alum DaMarques Johnson (16-8) against Mike “The Joker” Guymon (13-4-1). Fans that do not have a Facebook account are encouraged to sign up at www.facebook.com. About the Canadian Hero Fund Founded in 2009, the Canadian Hero Fund is a registered charity dedicated to assisting military personnel and their families. With a focus on civilian, grassroots efforts, the initial goal of the Canadian Hero Fund is to provide post- secondary scholarships to the children and spouses of fallen soldiers. The motto “Keeping Their Dreams Alive” stands for the dreams of the families and children that are sustained through Canadian Hero Fund support programs, as well as the dreams of fallen soldiers who wanted more for future generations. About Rogers Sportsnet Rogers Sportsnet, launched in 1998, has been owned by Rogers Media since 2001. As Canada's live-event and high definition leader, Sportsnet consists of four regional channels: Sportsnet East, Sportsnet Ontario, Sportsnet West and Sportsnet Pacific and the nationally distributed Sportsnet ONE. To learn more visit: www.sportsnet.ca. About the Ultimate Fighting Championship® - www.ufc.com Owned and operated by Zuffa, LLC, and headquartered in Las Vegas, Nev., UFC® produces over twelve UFC live Pay- Per-View events annually and 30 live arena events around the world. UFC programming is distributed in the United States on Viacom, Inc.’s Spike TV and on Comcast, Inc.’s Versus network. UFC content is distributed commercially through Joe Hand Promotions in the U.S. and Canadastar in Canada. Globally, UFC programming is broadcast in over 145 countries and territories, reaching 354 million homes worldwide, in 19 different languages. Ancillary businesses now include UFC.com with over 5 million unique visitors per month, the best-selling UFC “Undisputed” videogame franchise distributed by THQ, UFC Gym™, UFC Fight Club affinity program, UFC Fan Expo™ festivals, branded apparel, trading cards, articulated action figures and other media including best-selling DVDs and a U.S. bimonthly magazine. Ultimate Fighting Championship®, Ultimate Fighting®, UFC®, The Ultimate Fighter®, Submission®, As Real As It Gets®, Zuffa®, The Octagon™ and the eight-sided competition mat and cage design are registered trademarks, registered service marks, trademarks, trade dress and/or service marks owned exclusively by Zuffa, LLC and licensed to its affiliated entities and other licensees in the United States and other jurisdictions. All other marks referenced herein may be the property of Zuffa, LLC, its affiliates or other respective owners.