This document contains sketches of prospective title designs for a series called "Food for Thought". The designs feature food-related items like fruits, vegetables, chocolate wrappers and fast food logos. Accompanying explanations note that the designs are meant to subtly reference food and match common food packaging fonts, to convey to the audience the theme of food. Later sketches show using fruits to form letters of names and including food items next to credits. The document explores different visual ideas for representing the "Food for Thought" series theme through title designs incorporating food imagery.
2. RIANNA
Fruit (apples) Vegetables
(peppers)
Chocolate
Sweets wrappers
(liquorish)
Pizza Hut
shop front Burger King burger KFC
3. • This was the first design I made when this was our
first title.
• Where the good food overlays the good, and the
same with the bad and the unhealthy.
• But our title changed so I cant use this anymore.
• I do like the idea though.
RIANNA
4. Looking in my fridge while all the labels
were obviously different they looked
similar and the font that matched up most
was the one below.
Food
For
RIANNA
Thought
• Salad
• Chocolate
• Fast food
• Chosen so the audience
will have an idea as to
what the series is about
5. • I used a font similar to food packaging
font so the audience would
subconsciously think of food.
• I then made the thought bubbles up of
food
Food
For
Thought RIANNA
