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Countdown	
  begins…2…1…
think201.com
Excited ?
think201.com
Dream	
  With	
  
Your	
  Eyes	
  Open
Ronnie	
  Screwvala
think201.com
WHAT
THEY
SAID
Ronnie is a rare breed: innovative, disruptive, compassionate,
sincere, honest and smart. I feel honoured to call him my
friend.
Andy Bird: Chairman - Walt Disney International
Businesses need to go beyond the interests of their companies
to the communities they serve. I hope this book will inspire
many to believe and question how they impact others as they
grow their companies.
- Ratan Tata: Chairman - Tata Trusts
The story of Indian media in the last twenty years is the story
of how a few brave entrepreneurs like Ronnie built an
exciting industry from scratch - with few guideposts and no
templates to replicate. I hope Ronnie’s story will be a beacon
for entrepreneurs who seek to create their own next...

James Murdoch: COO - 21st Century Fox
think201.com
WHY
YOU
READ
THIS
BOOK
Ronnie tells how his two decades of building some
successful (and some not-so-successful) businesses,
bringing clarity to a quickly changing business
landscape and making an impassioned case for the role
of entrepreneurship in India's future.
think201.com
WHAT
THIS
BOOK
TELLS
YOU
If you’ve ever had an impactful, disruptive product or
business idea, been curious about owning your own
business, or have already taken the first steps on your
entrepreneurial journey, this is the book for you.
think201.com
WHAT
THIS
BOOK
TELLS
YOU
If you’ve been running your own company for the last seven-
odd years, and scale, brand and value-creation are some of the
crossroads for you now, keep reading.
think201.com
WHAT
THIS
BOOK
TELLS
YOU
If you think your parents or family would freak out if you
dared to suggest ditching your safe haven—your professional
job—to pursue your dreams of owning your own business,
relax. Better yet, share this book with them.
think201.com
CreaAvity,	
  Inc.
Ed	
  Catmull
think201.com
WHAT
THEY
SAID
“This book should be required reading for any manager.”
-James Murdoch: COO - 21st Century Fox
“Pixar’s unrivalled record, and the joy their films have
added to our lives, gives Catmull’s method the most
important validation: IT WORKS.”
-Jim Collins, author of The Power of Habit
“Business gurus love to tell stories about Pixar, but this is
our first chance to hear the real story from someone who
lived it and led it. Everyone interested in managing
innovation-or just good managing-needs to read this
book.”
-Chip Heath, co-author of Switch and Decisive
think201.com
WHY
YOU
READ
THIS
BOOK
This book unveils several ways to foster
creative culture in company.
think201.com
WHAT
THIS
BOOK
TELLS
YOU
It is a book for managers who want to lead their employees to
new heights, a manual for anyone who strives for originality,
and the first-ever, all-access trip into the nerve centre of Pixar
Animation—into the meetings, post-mortems, and
“Braintrust” sessions where some of the most successful
films in history are made.
think201.com
WHAT
THIS
BOOK
TELLS
YOU
If you don’t strive to uncover what is unseen and understand
its nature, you will be ill prepared to lead.
think201.com
WHAT
THIS
BOOK
TELLS
YOU
It is, at heart, a book about how to build a creative culture.
think201.com
Rework
Jason	
  Fried	
  
&	
  David	
  Heinemeier	
  Hansson
think201.com
WHAT
THEY
SAID
“Unperturbed by conventional wisdom, Jason and David start
fresh and rewrite the rules of business. Their approach turns
out to be a successful as it is counter-intuitive.”
— Jeff bezos, CEO of Amazon.com
"Every once in a while, a book comes out that changes just
about everything. This is one of those books. Ignore it at your
peril" (Seth Godin, New York Times bestselling author)
— Seth Godin, New York Times bestselling author
think201.com
WHY
YOU
READ
THIS
BOOK
It will force you to think on what actually
matters when you build culture, company.
think201.com
WHAT
THIS
BOOK
TELLS
YOU
This book hurts. It can make you feel bad. And this is good.
This book goes over all standards of the typical work
environment and shows how these rules are broken in the
today’s world. If you work in an office, read this. If you
implement only a few of the insights of this book your job
could be pretty different.
think201.com
WHAT
THIS
BOOK
TELLS
YOU
A huge bonus point of Rework is the genuine voice. You can
finish this book quickly even if you are not an avid reader as
it is more like a conversation. The book is written in a
profane yet personal tone that makes it relatable and
convincing.
think201.com
WHAT
THIS
BOOK
TELLS
YOU
You will learn how our traditional approach is flawed and
why they no longer yield effective results.
think201.com
Zero	
  to	
  One
Peter	
  Thiel
think201.com
WHAT
THEY
SAID
“This book delivers completely new and refreshing ideas on
how to create value in the world.” 
— Mark Zuckerberg, CEO of Facebook
“Crisply written, rational and practical, Zero to One should be
read not just by aspiring entrepreneurs but by anyone seeking
a thoughtful alternative to the current pervasive gloom about
the prospects for the world.”
— The Economist
“Peter Thiel has built multiple breakthrough companies,
and Zero to One shows how.” 
-  Elon Musk, CEO of SpaceX and Tesla
think201.com
WHY
YOU
READ
THIS
BOOK
How to take a big decision of building
something for the first time and making it a
Success.
think201.com
WHAT
THIS
BOOK
TELLS
YOU
The great secret of our time is that there are still uncharted
frontiers to explore and new inventions to create. In Zero to
One , legendary entrepreneur and investor Peter Thiel shows
how we can find singular ways to create those new things.
think201.com
WHAT
THIS
BOOK
TELLS
YOU
Thiel begins with the contrarian premise that we live in an
age of technological stagnation, even if we’re too distracted
by shiny mobile devices to notice. Information technology
has improved rapidly, but there is no reason why progress
should be limited to computers or Silicon Valley. Progress can
be achieved in any industry or area of business. It comes from
the most important skill that every leader must master:
learning to think for yourself.
think201.com
WHAT
THIS
BOOK
TELLS
YOU
Zero to One presents at once an optimistic view of the future
of progress in America and a new way of thinking about
innovation: it starts by learning to ask the questions that lead
you to find value in unexpected places.
think201.com
The	
  Hard	
  Thing	
  
About	
  Hard	
  Things
Ben	
  Horowitz
think201.com
WHAT
THEY
SAID
“There is more than enough substance in Mr. Horowitz’s
impressive tome to turn it into a leadership classic.”
— The Economist
“Crisply written, rational and practical, Zero to One should be
read not just by aspiring entrepreneurs but by anyone seeking
a thoughtful alternative to the current pervasive gloom about
the prospects for the world.”
— The Economist
“Peter Thiel has built multiple breakthrough companies,
and Zero to One shows how.” 
-  Elon Musk, CEO of SpaceX and Tesla
think201.com
WHY
YOU
READ
THIS
BOOK
How Hard it is to lead a team despite all the
Sweat and Hard work.
think201.com
WHAT
THIS
BOOK
TELLS
YOU
Draws on his own story of founding, running, selling, buying,
managing, and investing in technology companies to offer
essential advice and practical wisdom for navigating the
toughest problems business schools don't cover.
think201.com
WHAT
THIS
BOOK
TELLS
YOU
Filled with Horowitz's trademark humour and straight talk,
and drawing from his personal and often humbling
experiences, The Hard Thing About Hard Things is
invaluable for veteran entrepreneurs as well as those aspiring
to their own new ventures.
think201.com
WHAT
THIS
BOOK
TELLS
YOU
A lifelong rap fan, Horowitz amplifies business lessons with
lyrics from his favourite songs and tells it straight about
everything from firing friends to poaching competitors, from
cultivating and sustaining a CEO mentality to knowing the
right time to cash in.
think201.com
So	
  this	
  tells	
  the	
  Story	
  of	
  
5	
  Amazing	
  Books	
  that	
  you	
  
should	
  Read	
  NOW.
think201.com
This	
  emphasises	
  our	
  
ability	
  to	
  look	
  at	
  the	
  things	
  
at	
  think201.	
  
think201.com
We	
  are	
  the	
  Technocrats	
  
helping	
  other	
  startups	
  realise	
  
their	
  dreams.	
  
To	
  know	
  how	
  we	
  create	
  
harmony	
  between	
  
Design	
  &	
  Technology,	
  get	
  in	
  
touch	
  with	
  us.
think201.comhello@think201.comthink201
think201.com

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The BEST 5 BOOKS EVERY ENTREPRENEUR OUT THERE

  • 4. Dream  With   Your  Eyes  Open Ronnie  Screwvala think201.com
  • 5. WHAT THEY SAID Ronnie is a rare breed: innovative, disruptive, compassionate, sincere, honest and smart. I feel honoured to call him my friend. Andy Bird: Chairman - Walt Disney International Businesses need to go beyond the interests of their companies to the communities they serve. I hope this book will inspire many to believe and question how they impact others as they grow their companies. - Ratan Tata: Chairman - Tata Trusts The story of Indian media in the last twenty years is the story of how a few brave entrepreneurs like Ronnie built an exciting industry from scratch - with few guideposts and no templates to replicate. I hope Ronnie’s story will be a beacon for entrepreneurs who seek to create their own next...
 James Murdoch: COO - 21st Century Fox think201.com
  • 6. WHY YOU READ THIS BOOK Ronnie tells how his two decades of building some successful (and some not-so-successful) businesses, bringing clarity to a quickly changing business landscape and making an impassioned case for the role of entrepreneurship in India's future. think201.com
  • 7. WHAT THIS BOOK TELLS YOU If you’ve ever had an impactful, disruptive product or business idea, been curious about owning your own business, or have already taken the first steps on your entrepreneurial journey, this is the book for you. think201.com
  • 8. WHAT THIS BOOK TELLS YOU If you’ve been running your own company for the last seven- odd years, and scale, brand and value-creation are some of the crossroads for you now, keep reading. think201.com
  • 9. WHAT THIS BOOK TELLS YOU If you think your parents or family would freak out if you dared to suggest ditching your safe haven—your professional job—to pursue your dreams of owning your own business, relax. Better yet, share this book with them. think201.com
  • 11. WHAT THEY SAID “This book should be required reading for any manager.” -James Murdoch: COO - 21st Century Fox “Pixar’s unrivalled record, and the joy their films have added to our lives, gives Catmull’s method the most important validation: IT WORKS.” -Jim Collins, author of The Power of Habit “Business gurus love to tell stories about Pixar, but this is our first chance to hear the real story from someone who lived it and led it. Everyone interested in managing innovation-or just good managing-needs to read this book.” -Chip Heath, co-author of Switch and Decisive think201.com
  • 12. WHY YOU READ THIS BOOK This book unveils several ways to foster creative culture in company. think201.com
  • 13. WHAT THIS BOOK TELLS YOU It is a book for managers who want to lead their employees to new heights, a manual for anyone who strives for originality, and the first-ever, all-access trip into the nerve centre of Pixar Animation—into the meetings, post-mortems, and “Braintrust” sessions where some of the most successful films in history are made. think201.com
  • 14. WHAT THIS BOOK TELLS YOU If you don’t strive to uncover what is unseen and understand its nature, you will be ill prepared to lead. think201.com
  • 15. WHAT THIS BOOK TELLS YOU It is, at heart, a book about how to build a creative culture. think201.com
  • 16. Rework Jason  Fried   &  David  Heinemeier  Hansson think201.com
  • 17. WHAT THEY SAID “Unperturbed by conventional wisdom, Jason and David start fresh and rewrite the rules of business. Their approach turns out to be a successful as it is counter-intuitive.” — Jeff bezos, CEO of Amazon.com "Every once in a while, a book comes out that changes just about everything. This is one of those books. Ignore it at your peril" (Seth Godin, New York Times bestselling author) — Seth Godin, New York Times bestselling author think201.com
  • 18. WHY YOU READ THIS BOOK It will force you to think on what actually matters when you build culture, company. think201.com
  • 19. WHAT THIS BOOK TELLS YOU This book hurts. It can make you feel bad. And this is good. This book goes over all standards of the typical work environment and shows how these rules are broken in the today’s world. If you work in an office, read this. If you implement only a few of the insights of this book your job could be pretty different. think201.com
  • 20. WHAT THIS BOOK TELLS YOU A huge bonus point of Rework is the genuine voice. You can finish this book quickly even if you are not an avid reader as it is more like a conversation. The book is written in a profane yet personal tone that makes it relatable and convincing. think201.com
  • 21. WHAT THIS BOOK TELLS YOU You will learn how our traditional approach is flawed and why they no longer yield effective results. think201.com
  • 22. Zero  to  One Peter  Thiel think201.com
  • 23. WHAT THEY SAID “This book delivers completely new and refreshing ideas on how to create value in the world.”  — Mark Zuckerberg, CEO of Facebook “Crisply written, rational and practical, Zero to One should be read not just by aspiring entrepreneurs but by anyone seeking a thoughtful alternative to the current pervasive gloom about the prospects for the world.” — The Economist “Peter Thiel has built multiple breakthrough companies, and Zero to One shows how.”  -  Elon Musk, CEO of SpaceX and Tesla think201.com
  • 24. WHY YOU READ THIS BOOK How to take a big decision of building something for the first time and making it a Success. think201.com
  • 25. WHAT THIS BOOK TELLS YOU The great secret of our time is that there are still uncharted frontiers to explore and new inventions to create. In Zero to One , legendary entrepreneur and investor Peter Thiel shows how we can find singular ways to create those new things. think201.com
  • 26. WHAT THIS BOOK TELLS YOU Thiel begins with the contrarian premise that we live in an age of technological stagnation, even if we’re too distracted by shiny mobile devices to notice. Information technology has improved rapidly, but there is no reason why progress should be limited to computers or Silicon Valley. Progress can be achieved in any industry or area of business. It comes from the most important skill that every leader must master: learning to think for yourself. think201.com
  • 27. WHAT THIS BOOK TELLS YOU Zero to One presents at once an optimistic view of the future of progress in America and a new way of thinking about innovation: it starts by learning to ask the questions that lead you to find value in unexpected places. think201.com
  • 28. The  Hard  Thing   About  Hard  Things Ben  Horowitz think201.com
  • 29. WHAT THEY SAID “There is more than enough substance in Mr. Horowitz’s impressive tome to turn it into a leadership classic.” — The Economist “Crisply written, rational and practical, Zero to One should be read not just by aspiring entrepreneurs but by anyone seeking a thoughtful alternative to the current pervasive gloom about the prospects for the world.” — The Economist “Peter Thiel has built multiple breakthrough companies, and Zero to One shows how.”  -  Elon Musk, CEO of SpaceX and Tesla think201.com
  • 30. WHY YOU READ THIS BOOK How Hard it is to lead a team despite all the Sweat and Hard work. think201.com
  • 31. WHAT THIS BOOK TELLS YOU Draws on his own story of founding, running, selling, buying, managing, and investing in technology companies to offer essential advice and practical wisdom for navigating the toughest problems business schools don't cover. think201.com
  • 32. WHAT THIS BOOK TELLS YOU Filled with Horowitz's trademark humour and straight talk, and drawing from his personal and often humbling experiences, The Hard Thing About Hard Things is invaluable for veteran entrepreneurs as well as those aspiring to their own new ventures. think201.com
  • 33. WHAT THIS BOOK TELLS YOU A lifelong rap fan, Horowitz amplifies business lessons with lyrics from his favourite songs and tells it straight about everything from firing friends to poaching competitors, from cultivating and sustaining a CEO mentality to knowing the right time to cash in. think201.com
  • 34. So  this  tells  the  Story  of   5  Amazing  Books  that  you   should  Read  NOW. think201.com
  • 35. This  emphasises  our   ability  to  look  at  the  things   at  think201.   think201.com
  • 36. We  are  the  Technocrats   helping  other  startups  realise   their  dreams.   To  know  how  we  create   harmony  between   Design  &  Technology,  get  in   touch  with  us. think201.comhello@think201.comthink201