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How Foreign Games can Localize in China
- 2. 联合创始人兼总裁高炼惇 (Jeff Lyndon)
有超过10年游戏开发及发行的经验。2002年成功开发、发行第一
款游戏《魔剑》,这款游戏是首批全球性的全3D制作网络游戏。
2009年荣获欧美著名游戏杂志《DEVELOP》评选出的“全球最杰
出青年开发者大奖” (30岁以下),这也是第一位获此殊荣的华人。
凤凰卫视、苹果(香港)邀请的特约嘉宾,TEDx及香港多家大学的
受聘讲师。
Notas do Editor
- Best Practices in localization of foreign games in China
- Jeff Lyndon, Founder, iDreamSky
- Size of the Chinese Mobile Game Market (100 million RMBs)
2014 Stats
Developers – Increase by 84%
Players – Increase by 236%Income – Increase by 162%
- Reasons for growing market
Increase in Population
Increase in devices
Increase in disposable income
Demand for entertainment
- Developers + Publishers + Channels
- Increase in the number of developers (ten thousands)
- Discovering product
Looking for channels
Choosing payment solution
Increasing user experience
- Channels are extremely important in China